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Associate - Brand Growth & Operations

About LaFetch: LaFetch is not just another e-commerce platform — we’re a destination for homegrown Indian brands and their stories. Our mission is to redefine fashion and lifestyle retail, connecting exceptional brands with discerning customers through curated experiences, AR innovations, and trend-driven strategies. Join us in shaping the future of premium shopping in India!

Department: Brand Growth & Operations

Role Overview:
Are you someone who thrives in building relationships, solving challenges, and driving results? As an Associate in the Brand Growth & Operations team, you’ll be the bridge between LaFetch and our partner brands, guiding them to success. From seamless onboarding to data-driven growth strategies, you will be at the heart of our mission to amplify homegrown talent and elevate their presence in the competitive e-commerce space.

Key Responsibilities:

  1. New Brand Onboarding:
    • Scout and onboard brands that align with LaFetch's aesthetics and vision for premium, homegrown labels.
    • Coordinate across teams to ensure a seamless onboarding experience, helping brands integrate effortlessly into the LaFetch ecosystem.
  2. Brand Console Management:
    • Take charge of setting up and managing brand profiles and product details on the LaFetch console.
    • Regularly update information to ensure brand pages stay fresh, accurate, and enticing for customers.
  3. Brand Relationship Management:
    • Be the go-to person for partner brands, handling queries and concerns with ease and professionalism.
    • Work closely with internal POCs to resolve issues, support brand needs, and ensure swift, effective communication.
  4. Brand Growth and Performance:
    • Collaborate with partner brands to unlock their full potential through data-backed strategies.
    • Analyze sales trends, forecast future growth, and identify opportunities to improve brand performance.
    • Provide actionable insights on ad performance, product launches, seasonal collections, and promotions to drive results.
    • Propose strategies for sales, discounts, and marketing campaigns aligned with market trends and customer preferences.
  5. Strategic Partnership Development:
    • Build strong, lasting relationships with brands, understanding their goals and ensuring alignment with LaFetch’s vision.
    • Suggest innovative ways to amplify brand impact through campaigns, collaborations, and strategic initiatives.

Who You Are:

  • A relationship builder who can confidently partner with brands and internal teams.
  • A problem solver with a keen eye for trends, driven by data and insights.
  • A self-starter who thrives in a fast-paced, dynamic environment.
  • Passionate about empowering homegrown brands and showcasing their stories to the world.

Skills and Qualifications:

  • Bachelor’s degree in Business Administration, Marketing, or a related field.
  • 1+ years of experience in e-commerce, brand management, or related roles.
  • Excellent communication and relationship-building skills.
  • Strong organizational skills and attention to detail.
  • Proficiency in data analysis tools and CRM systems.
  • A proactive, solution-oriented mindset with a passion for growing homegrown brands.

Why Join Us?

  • Be part of a collaborative team shaping the future of fashion e-commerce in India.
  • Work closely with emerging, innovative brands and make a tangible impact on their growth journey.
  • Enjoy growth opportunities in a dynamic and high-impact environment.

If you’re ready to combine strategy, creativity, and collaboration in a role where no two days are the same, we want to hear from you. Apply now and let’s grow together!

What You Should Know About Associate - Brand Growth & Operations, LaFetch

At LaFetch, we believe in more than just e-commerce; we champion homegrown Indian brands and their unique stories! As an Associate in our Brand Growth & Operations team, you will play a vital role in connecting these exceptional brands with their audiences. If you thrive on building relationships and driving results, this could be your ideal position. Your journey will start with scouting and onboarding brands that resonate with our premium aesthetic, ensuring a smooth integration into our platform. You’ll manage brand profiles within our console, keeping everything fresh and relevant. Your interpersonal skills will shine as you become the go-to person for our partner brands, addressing their needs and queries with professionalism. Utilizing data-driven strategies, you’ll analyze trends and sales performance to unlock growth opportunities, helping brands not only meet but exceed their goals. You’ll also get to propose innovative marketing campaigns that align with both the brands’ aspirations and consumer preferences. Your passion for empowering homegrown brands will shine through as you build strategic partnerships that drive creative collaboration. If you're eager to make a tangible impact on the future of fashion e-commerce in India, come and join LaFetch – where your contributions can redefine retail experiences!

Frequently Asked Questions (FAQs) for Associate - Brand Growth & Operations Role at LaFetch
What are the responsibilities of an Associate - Brand Growth & Operations at LaFetch?

As an Associate - Brand Growth & Operations at LaFetch, your responsibilities will include scouting and onboarding new brands that align with our vision, managing brand profiles on our platform, and building relationships with partner brands. You will analyze sales trends and performance to provide data-driven insights and strategies for growth, ensuring a seamless experience for both brands and customers.

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What qualifications do I need to apply for the Associate - Brand Growth & Operations position at LaFetch?

To apply for the Associate - Brand Growth & Operations position at LaFetch, you should have a bachelor’s degree in Business Administration, Marketing, or a related field, along with at least one year of experience in e-commerce, brand management or similar roles. Excellent communication, organizational skills, and proficiency in data analysis tools are also essential.

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Can I work remotely in the Associate - Brand Growth & Operations role at LaFetch?

While the job listing for the Associate - Brand Growth & Operations role at LaFetch does not specify a location, many positions in modern e-commerce companies offer flexible working arrangements, including remote work options. It's best to inquire directly during the application process.

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How does an Associate - Brand Growth & Operations contribute to brand success at LaFetch?

An Associate - Brand Growth & Operations at LaFetch contributes to brand success by serving as the primary liaison between the brand and the company. You will coordinate onboarding, manage brand profiles, and leverage data to drive strategies that enhance brand visibility and performance, ultimately leading to better customer engagement and increased sales.

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What skills are critical for the Associate - Brand Growth & Operations role at LaFetch?

Critical skills for the Associate - Brand Growth & Operations role at LaFetch include strong relationship-building abilities, proficiency in data analysis, excellent organizational skills, and a keen eye for trends. A proactive and solution-oriented mindset is also essential in navigating the fast-paced environment typical of e-commerce.

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Common Interview Questions for Associate - Brand Growth & Operations
Can you describe your experience with onboarding brands in previous roles?

When answering this question, focus on specific examples where you successfully onboarded brands, highlighting any challenges you faced and how you overcame them to ensure a smooth integration.

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How do you prioritize tasks in a fast-paced environment?

Explain your organizational strategies, such as using task management tools or prioritization frameworks, ensuring to share how these methods helped you manage competing deadlines effectively.

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What tools and techniques do you use for data analysis?

Be prepared to discuss specific data analysis tools you’ve used, such as Excel or CRM systems, and provide examples of how you’ve used data to influence brand growth decisions in the past.

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How would you handle a brand unhappy with its performance metrics?

Discuss your approach to communication and support. Emphasize the importance of listening to the brand's concerns and working collaboratively to develop a tailored action plan based on data analysis to address their performance issues.

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What strategies would you employ to improve brand visibility on LaFetch?

Share your knowledge of marketing strategies such as SEO, social media promotion, and influencer collaborations, along with examples of how you’ve previously implemented similar strategies for brand visibility.

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Can you provide an example of a successful collaboration you facilitated?

Illustrate your response with a compelling story of a collaboration you initiated between brands, sharing the rationale behind it, the execution method, and the positive results that followed.

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What do you believe are the key trends impacting e-commerce today?

Discuss current e-commerce trends such as personalization, AR innovations, or sustainability, and explain their potential impact on the industry, especially concerning homegrown brands like those in LaFetch's portfolio.

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How do you assess the growth potential of a brand?

Talk about your data-driven approach that includes analyzing market trends, sales data, customer feedback, and overall brand positioning in the market to gauge growth potential.

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What role does customer feedback play in your decision-making process?

Elaborate on the importance of customer feedback in shaping your strategies, explaining how you plan to incorporate their insights to enhance brand offerings and drive sales.

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What excites you about working in brand growth and operations?

Share your passion for brand storytelling and highlight how this role allows you to make an impact in the e-commerce landscape, particularly with innovative homegrown brands, contributing to their success.

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Full-time, remote
DATE POSTED
January 10, 2025

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