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Influencer Marketing Campaign Associate Job at Linqia in Bodega Bay

Job DescriptionJob DescriptionLinqia is the leader in the influencer marketing industry. We're a growing tech start-up, having experienced 100% year-over-year growth and break-even. At Linqia, we partner with the world's largest brands including Danonne, AB InBev, Kimberly-Clark, Unilever, and Walmart to build compelling and effective influencer marketing campaigns. Our AI-driven platform and team of experts are leading the transformation of influencer marketing.We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win.RoleThe Influencer Marketing Campaign Associate will utilize excellent client relationship building skills, knowledge of digital marketing best practices, and profound attention to detail to help plan, build, and execute Linqia influencer campaigns from start to finish. As the main point of client contact, the Influencer Marketing Campaign Associate will manage the day-to-day operations and thrive in a fast paced, self-starter environment. The Influencer Marketing Campaign Associate is the #1 client advocate within Linqia and plays an integral role ensuring client success and driving satisfaction with Linqia's services.ResponsibilitiesAct as principal liaison between client, agency, and Linqia internal teams to:• Gain a deep understanding of client product and marketing goals to proactively propose campaign content, strategy, and optimization ideas• Own and facilitate all aspects of the Linqia campaign planning, execution, and analysis process for clients. Including managing campaign calendar, monitoring and optimizing campaign results, writing creative briefs, and developing campaign analysis reports• Partner with the Influencer Success team to facilitate and support Linqia Community Leader selection, activation, and participation• Identify trends to enhance the customer support process and to improve team efficiency• Assist sales team to develop proposals and marketing materials• Process brand and community billing/invoicing• Handle all customer requests in a timely and courteous manner• Schedule and lead client campaign update and status callsQualifications:• 6 - 48 months office experience or account management experience• Knowledge of how to effectively use various forms of digital/social media advertising to drive traffic and brand awareness. Experience with blogger communities is a plus.• Team player with the ability to prioritize and manage time effectively.• Demonstrated ability to take ownership and accountability.• Strong troubleshooting skills, with creative ability to lead internal teams to overcome challenges and achieve resolution.• Ability to thrive in a rapidly growing start up environment that is developing and growing quickly.• 4-year college degree• Passionate about digital, social, and influencer marketing• Currently located in San Francisco Bay AreaThis position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.
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What You Should Know About Influencer Marketing Campaign Associate Job at Linqia in Bodega Bay, Linqia

Join Linqia as an Influencer Marketing Campaign Associate and immerse yourself in the dynamic world of influencer marketing right in beautiful Bodega Bay, CA! We are a tech start-up thriving with creative minds and a robust AI-driven platform, partnering with renowned brands like Danone, AB InBev, and Unilever to launch groundbreaking marketing campaigns. As the primary point of contact for clients, you’ll wield exceptional client relationship skills and a keen understanding of digital marketing best practices to craft and execute successful influencer campaigns from start to finish. You'll manage all aspects of campaign operations, from developing creative briefs to analyzing results, ensuring client satisfaction is at the forefront of everything we do. If you have experience in account management, a knack for social media, and are a proactive self-starter ready to jump into a fast-paced environment, we want to hear from you! At Linqia, we foster a culture of innovation and fun while valuing integrity and hard work. Let’s make impactful campaigns together and drive the influencer marketing revolution!

Frequently Asked Questions (FAQs) for Influencer Marketing Campaign Associate Job at Linqia in Bodega Bay Role at Linqia
What are the main responsibilities of the Influencer Marketing Campaign Associate at Linqia?

The Influencer Marketing Campaign Associate at Linqia will serve as the key link between our clients, agency teams, and internal departments. You’ll be responsible for planning and managing campaign timelines, optimizing campaign results, facilitating influencer partnerships, and ensuring all client communications are handled with professionalism and efficiency. This diverse role ensures that you’ll be deeply involved in campaign strategy and execution.

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What qualifications are needed for the Influencer Marketing Campaign Associate position at Linqia?

To excel as an Influencer Marketing Campaign Associate at Linqia, candidates should possess 6 to 48 months of relevant experience, particularly in office or account management roles. A solid understanding of digital and social media advertising techniques is crucial, along with excellent communication skills and the ability to work collaboratively in a fast-paced environment. A four-year college degree is also required, preferably in a related field.

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How does Linqia support career growth for Influencer Marketing Campaign Associates?

Linqia prides itself on fostering an environment that supports career development and individual growth. As an Influencer Marketing Campaign Associate, you’ll have access to ongoing training, mentorship, and opportunities to innovate in your role. The company values talent and recognizes contributions, which means there’s plenty of room for advancement and skill enhancement as you build your career with us.

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What should candidates expect during the interview process for the Influencer Marketing Campaign Associate role at Linqia?

During the interview process for the Influencer Marketing Campaign Associate position at Linqia, candidates can expect a blend of behavioral and situational questions to gauge both their skills and cultural fit. Be prepared to discuss your past experiences with client management, demonstrate your problem-solving skills, and showcase your understanding of influencer marketing tactics. We’re looking for passionate individuals ready to contribute to our client's success.

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What makes working at Linqia unique for an Influencer Marketing Campaign Associate?

Working at Linqia offers a unique experience due to our culture of innovation, accountability, and collaboration. Our fast-growing start-up atmosphere means that you can make a real impact, while our dedication to employee well-being ensures you thrive both personally and professionally. Plus, with exciting partnerships and cutting-edge campaigns, you’ll constantly be challenged and inspired in your role!

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Common Interview Questions for Influencer Marketing Campaign Associate Job at Linqia in Bodega Bay
How do you prioritize tasks when managing multiple influencer marketing campaigns?

When managing multiple campaigns, it’s essential to prioritize based on deadlines, client needs, and campaign goals. I typically create a visual timeline or checklist to keep everything organized. Effective communication and setting clear expectations with clients and team members ensure that everyone is aligned and allows for efficient project management.

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Can you describe a successful influencer marketing campaign you’ve managed?

Certainly! One successful campaign I managed involved partnering with lifestyle influencers for a new product launch. I coordinated closely with the influencers for content creation, monitored engagement metrics throughout the campaign, and adjusted strategies based on real-time feedback. The final results exceeded our engagement goals, leading to an increase in overall brand awareness.

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What strategies would you use to enhance client satisfaction in this role?

To enhance client satisfaction as an Influencer Marketing Campaign Associate at Linqia, I would maintain frequent communication to ensure their needs are being met and provide them with transparent updates on campaign performance. I believe in proactively seeking feedback and adjusting strategies accordingly, which fosters a strong client relationship built on trust and success.

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How do you approach problem-solving when challenges arise during a campaign?

My approach to problem-solving during a campaign is to remain calm and assess the situation thoroughly. I analyze the parameters affecting the campaign, brainstorm potential solutions with my team, and implement the most effective strategy in real-time. Keeping an open line of communication with clients during this process is crucial to ensure they feel supported.

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What tools do you consider essential for managing influencer marketing campaigns?

Essential tools for managing influencer marketing campaigns include project management software for task tracking, social media analytics platforms for performance measurement, and influencer databases for finding the right partners. Additionally, utilizing CRM systems helps maintain strong communication with clients and streamline organization.

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How do you stay updated on industry trends in influencer marketing?

Staying updated on industry trends in influencer marketing requires continuous learning. I regularly follow industry blogs, attend webinars, and participate in professional networks. Engaging with thought leaders on social media platforms keeps me informed about the latest strategies and shifts within the market.

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Can you discuss your experience working with diverse teams?

Working with diverse teams has been incredibly enriching; I believe that different perspectives lead to more innovative solutions. I focus on fostering an inclusive environment where everyone feels valued and encourages collaboration. My experience has shown that diversity enhances creativity and drives successful campaign outcomes.

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What motivates you to succeed in your role as Influencer Marketing Campaign Associate?

I am motivated by the prospect of creating impactful campaigns that resonate with audiences and deliver results for clients. The fast-paced nature of the influencer marketing industry keeps things exciting, and I find great satisfaction in overcoming challenges while facilitating positive client experiences.

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Describe your experience with data analysis in campaign management.

Data analysis plays a pivotal role in campaign management for me. I leverage analytics to assess campaign performance metrics, identify trends, and derive insights for future strategies. This not only helps in optimizing ongoing campaigns but also informs our overall approach to enhance client satisfaction.

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How would you approach identifying and selecting the right influencers for a campaign?

Identifying the right influencers starts with defining the target audience and campaign objectives. I focus on analyzing influencers’ engagement rates, audience demographics, and content alignment with the brand. Building strong relationships with influencers ensures we select those who genuinely connect with the product, fostering authentic engagement throughout the campaign.

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Full-time, on-site
DATE POSTED
December 17, 2024

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