Strategic Account Director, Demand

As a Strategic Account Director, Demand at LoopMe, you will manage client portfolios, oversee all client communications, and ensure smooth account setups and troubleshooting. Your role will involve identifying growth opportunities for clients, maintaining partner relationships, and compiling insightful data for quarterly business reviews. You'll also collaborate with technical teams to onboard clients and analyze programmatic data to derive actionable insights.

To qualify for the Strategic Account Director position, candidates should have experience in account handling or operations roles, ideally within the AdTech industry. A strong knowledge of programmatic advertising, particularly DSPs, and excellent analytical skills are essential. You'll also need to work autonomously, think strategically, and demonstrate a history of successfully growing client accounts.

LoopMe is committed to your career growth and success. As a Strategic Account Director, you’ll receive training tailored to enhance your skills and knowledge in both account management and AdTech. We also offer a supportive environment that encourages professional development through various initiatives and self-managed vacation policies to promote work-life balance.

The Strategic Account Director position at LoopMe is accompanied by several attractive benefits, including a bonus structure, hybrid working options, a unique self-managed vacation policy (with no maximum on annual leave), health benefits, 401k, and even summer Fridays! Our dedicated culture encourages collaboration and community involvement through initiatives like LoopMe Gives Back Day.

LoopMe has earned its reputation as one of Campaign's Best Places to Work due to its commitment to innovation in advertising, a supportive company culture, and a focus on employee well-being. With benefits like flexible working arrangements, career development opportunities, and a nurturing environment, employees feel valued and empowered to succeed.

In managing multiple client accounts as a Strategic Account Director, I prioritize tasks by assessing deadlines, client urgency, and potential impact on account growth. I utilize project management tools to keep track of tasks and set regular check-ins with clients to ensure their needs are met swiftly. This organized approach aids in maintaining strong relationships and delivering on expectations.

Absolutely! In a previous role, I analyzed performance data for a client's programmatic campaigns and noticed a significant drop in engagement rates. By recommending strategic adjustments to their targeting and optimizing their media spend, we rapidly improved their KPIs, resulting in a 20% increase in overall engagement within a quarter.

When creating a quarterly business review, I focus on comprehensive data analysis, client goals, and industry benchmarks. I ensure to highlight not just successes but also areas for improvement, providing actionable insights. Clear visual presentations help in effectively conveying complex information to clients, fostering understanding and collaboration.

Building relationships in the AdTech industry requires a strategic and personable approach. I prioritize open communication, understanding their business goals, and fostering trust through transparency. Regular check-ins, sharing industry insights, and being responsive to their queries goes a long way in establishing strong partnerships.

In my past roles, I've regularly analyzed vast datasets to extract insights on campaign performance. I utilized tools like Excel and Tableau to identify trends, assess areas needing improvement, and formulate strategies that have directly boosted client revenues and engagement metrics, ensuring data-driven decisions.

LoopMe’s platform utilizes AI to optimize brand advertising and improve performance metrics compared to industry standards. It enhances client campaigns through audience targeting, real-time measurement, and programmatic buying, helping brands connect with their target audience effectively and drive measurable results.

Ensuring client satisfaction involves proactive communication, regular updates, and soliciting feedback. By anticipating needs and demonstrating responsiveness to their requests, I create a strong partnership atmosphere. Following up after campaign launches to assess their success also helps in maintaining positive relationships.

My strategy for managing client expectations includes setting clear, realistic goals based on data and previous performance metrics. I communicate openly about what clients can achieve, ensuring they understand potential challenges and the timelines involved, ultimately building trust through transparency.

In handling a difficult situation with a client, I would approach the issue with empathy and open communication. I would seek to understand their concerns, offer solutions to address them, and ensure swift follow-up. A collaborative approach helps in resolving conflicts while reinforcing the partnership.

I am excited about the opportunity to work at LoopMe because of its innovative approach to advertising and commitment to putting consumers at the heart of everything. The culture that encourages growth, its recognition as a top workplace, and the chance to contribute to impactful AdTech solutions resonate deeply with my professional aspirations and values.