Marketing Coordinator - Memphis Job at LRK in Memphis

As a Marketing Coordinator at LRK, your main responsibilities will include developing and producing marketing materials such as proposals and presentations, managing website content, leading email marketing campaigns, and ensuring our social media presence effectively showcases our projects. You'll also collaborate closely with various teams to enhance brand visibility and outreach within the architecture and design community.

To qualify for the Marketing Coordinator role at LRK, candidates should have 2+ years of experience in marketing, preferably in the Architecture, Engineering, and Construction (AEC) industry. A bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Graphic Design, or a related field is preferred. Strong organizational skills, communication abilities, and proficiency with Microsoft Office and Adobe Creative Cloud are essential.

A Marketing Coordinator at LRK is expected to be proficient in Microsoft Office Suite and Adobe Creative Cloud, including InDesign, Photoshop, and Illustrator. These skills are crucial for developing proposals, handling graphic designs, and creating compelling marketing collateral that aligns with our brand's vision.

Creativity is vital for the Marketing Coordinator role at LRK. This position requires innovative thinking to create unique marketing materials and strategies that resonate with our target audience. Collaborating with different teams and contributing fresh ideas will be essential to highlight our design philosophy effectively.

The work environment at LRK is dynamic and collaborative. As a Marketing Coordinator, you'll be engaged in both independent work and teamwork, managing various projects under tight deadlines. This role encourages creativity and open communication, allowing you to thrive in a supportive atmosphere while contributing to impactful design initiatives.

When addressing this question, highlight specific marketing campaigns you've led, focusing on the goals achieved, metrics improved, and lessons learned. Discuss how these strategies can be applied to enhance LRK's brand outreach and creative initiatives.

Explain your prioritization methods and tools you use for time management. Share examples of how you efficiently balanced competing demands in previous roles while maintaining quality, ensuring you convey confidence in managing similar situations at LRK.

Provide a specific example that showcases your role in planning, executing, and evaluating the project. Emphasize your contributions to its success and the skills you applied to overcome challenges, demonstrating that you can handle similar projects for LRK.

Discuss the importance of cross-functional collaboration, and give examples of how you’ve worked with designers, engineers, or other departments to develop effective marketing materials. Express how collaboration would be essential in your role at LRK.

Share methods you use to keep abreast of industry trends, such as attending webinars, participating in professional networks, or reading relevant publications. Highlight how this knowledge translates into innovative ideas for your work at LRK.

Mention any software or tools you are familiar with, such as Trello, Asana, or analytics platforms. Explain how these tools help you plan, execute, and measure marketing projects effectively, ensuring that you can adapt to LRK's processes.

Share an experience that illustrates your conflict resolution and negotiation skills. Emphasize your communication strategies, and how you preserved relationships while ensuring project objectives were met, making it relevant to the collaborative efforts at LRK.

Discuss your approach to developing comprehensive marketing strategies that leverage both traditional and digital channels. Provide examples of how you've successfully increased brand visibility in past roles, and how similar tactics could be implemented at LRK.

Convey your passion for architecture and design, and how LRK's mission resonates with you. Express enthusiasm for being part of a team that creates meaningful spaces and your eagerness to contribute your expertise towards the firm's marketing efforts.

Identify and elaborate on your key strengths relevant to the role, such as creative problem-solving, strong communication skills, or proficiency in design tools. Provide examples of how these strengths have benefited your previous teams to solidify your fit for LRK.