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Marketing Coordinator

Company overview

LucidLink is a fast-growing startup on a mission to make data instantly and securely accessible from everywhere. As remote and hybrid work has become the new normal, our cloud-based technology enables teams to instantly access files and collaborate from anywhere in a familiar format that works like a local hard drive.

LucidLink’s solution is designed for workflows involving huge files, massive data sets and real-time collaboration. Our customers include the world’s most creative companies like Paramount, Warner Brothers, Epic Games, Spotify, A+E and Netflix. We were founded in 2016 by storage industry experts and support over one billion customer files across more than 40+ countries. LucidLink is headquartered in San Francisco, California, has an engineering office in Sofia, Bulgaria, and remote employees across North America, Europe, and Australia.

Reasons to join LucidLink:

  • Tackle big challenges: You’ll have the chance to solve complex, high-stakes problems that redefine how teams collaborate globally. By starting with the Media & Entertainment industry and expanding into data-intensive sectors, you’ll gain deep insight into cutting-edge technologies and play a role in shaping the future of global workflows.

  • Values-led culture: Our values don’t just exist on paper—they guide every decision and interaction. You’ll thrive in an environment where integrity, innovation, and empathy are at the core of how we operate, empowering you to grow personally and professionally.

  • Hypergrowth journey: Joining a company with triple-digit growth rates means unparalleled opportunities for advancement, learning, and being part of an exciting journey toward unicorn status. You’ll experience the adrenaline of startup speed combined with the satisfaction of building something truly impactful.

  • Immediate impact: At LucidLink, your work will matter—immediately. You’ll be part of a tight-knit team of 170+ builders working at startup speed, where your ideas and actions will create tangible, exponential results that contribute to our collective success.

  • Comprehensive benefits: We believe in investing in our people. With unlimited PTO, a competitive salary, stock options, and full health coverage, you’ll feel supported both professionally and personally while enjoying a strong work-life balance.

The Job

As a Marketing Coordinator, you will play a key role in supporting our marketing initiatives by managing content updates, coordinating team activities, and ensuring smooth execution of marketing operations. This is an excellent opportunity for a highly organized and detail-oriented individual with a strong aesthetic sense to grow within a global marketing team.

Key Responsibilities:

Website and content management

  • Publish and update website pages and blogs, ensuring content accuracy and consistency

  • Work closely with the marketing team to optimize website content for SEO

Campaign tracking and reporting

  • Pull data from analytics platforms, gather insights from team members across key Marketing functions and aggregate into weekly, monthly and quarterly performance trackers and reports. 

Email marketing and lead management

  • Build and schedule marketing emails, ensuring correct formatting and branding

  • Clean, format, and upload leads lists into our marketing systems

Project and task coordination

  • Maintain and organize the marketing team’s Asana board, ensuring tasks are up to date and properly assigned

  • Assist in coordinating projects across internal teams and external agencies

Internal communications

  • Compile and update the internal marketing newsletter to keep stakeholders informed of key updates

General marketing support

  • Assist with various marketing initiatives and administrative tasks as needed

  • Work collaboratively with cross-functional teams and external partners

What we're looking for:

  • 1-3 years of experience in marketing, preferably in a B2B SaaS or tech environment

  • Highly organized with a strong ability to keep projects, tasks, and details structured and on track

  • Strong attention to detail, ensuring accuracy in everything from formatting emails to updating website content

  • Tech-savvy and comfortable working with website CMS (WordPress, Webflow, or similar), email marketing tools, and project management software (Asana)

  • Strong aesthetic sense and ability to maintain visual consistency across marketing materials

  • Energetic, proactive, and able to take initiative to keep projects moving forward

  • Excellent communication skills and ability to coordinate with multiple stakeholders

The salary range provided for this position is an estimated guideline from a salary database. Total compensation for this position may also include equity, variable pay, and employee benefits. We consider a wide range of factors when making compensation decisions, including but not limited to relevant experience, knowledge, training, and skill sets; market conditions; and internal equity. Compensation ranges may also vary based on location.

LucidLink is an Equal Opportunity Employer. We strongly encourage you to apply, even if you don't believe you meet every requirement on the job description. You might be the right person for this role, or another one. We look forward to hearing from you.

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CEO of LucidLink
LucidLink CEO photo
Peter Thompson and George Dochev
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Average salary estimate

$60000 / YEARLY (est.)
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$50000K
$70000K

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What You Should Know About Marketing Coordinator, LucidLink

At LucidLink, we’re on a mission to revolutionize how teams collaborate from anywhere in the world, and we need an enthusiastic Marketing Coordinator to join our dynamic team in Sofia! As a pivotal player, you’ll support our marketing initiatives by managing content updates, coordinating projects, and ensuring our marketing operations run smoothly. Your keen organizational skills and strong aesthetic sense will help you thrive in a fast-paced environment, as you will engage in website management, optimize content for SEO, and breath life into our email marketing campaigns. With 1-3 years of experience in marketing, preferably in the tech or B2B SaaS sector, you’ll pull insights from our analytics while keeping our marketing team organized through tools like Asana. You’ll also create internal newsletters to keep everyone informed and engaged. At LucidLink, you’ll be part of a values-driven culture where integrity and innovation lead the way. Plus, you’ll see immediate results from your contributions in a hypergrowth environment. If you’re tech-savvy, detail-oriented, and ready to take the leap in your career, we invite you to join us in shaping the future of media workflows with our industry-leading cloud solutions. Together, we’ll make data more accessible than ever before!

Frequently Asked Questions (FAQs) for Marketing Coordinator Role at LucidLink
What are the main responsibilities of a Marketing Coordinator at LucidLink?

As a Marketing Coordinator at LucidLink, you'll manage content updates across our website, optimize it for SEO, and support various marketing initiatives. Your key responsibilities will include coordinating team activities, analyzing campaign performance data, and collaborating with cross-functional teams to ensure smooth execution of marketing operations.

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What qualifications do I need to apply for the Marketing Coordinator position at LucidLink?

To apply for the Marketing Coordinator role at LucidLink, you should have 1-3 years of marketing experience, preferably in a B2B SaaS or technology environment. A strong attention to detail, excellent communication skills, and familiarity with project management tools like Asana are crucial for success in this role.

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How does the Marketing Coordinator at LucidLink contribute to the company's growth?

The Marketing Coordinator at LucidLink directly impacts company growth by ensuring effective marketing operations, optimizing content, and analyzing campaign performances. Your efforts in maintaining project organization and communication help enhance our marketing strategies, leading to better customer engagement and growth opportunities in the competitive media landscape.

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What tools and platforms does a Marketing Coordinator at LucidLink work with?

In the Marketing Coordinator role at LucidLink, you'll work with various tools such as website CMS platforms (like WordPress or Webflow), email marketing tools, and project management software like Asana. Familiarity with data analytics platforms will also help in gathering insights and optimizing marketing efforts.

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What is the workplace culture like at LucidLink for the Marketing Coordinator role?

The culture at LucidLink is values-led, emphasizing integrity, innovation, and empathy. As a Marketing Coordinator, you'll work in an inclusive and collaborative environment that encourages professional growth and supports innovative thinking, allowing you to thrive both personally and within the team.

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Common Interview Questions for Marketing Coordinator
Can you describe your experience with content management systems as a Marketing Coordinator?

When answering this question, detail your experience with specific CMS platforms like WordPress or Webflow, highlighting how you've used them to update and manage content efficiently. Share examples of optimizing content for SEO, ensuring accuracy and consistency.

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How do you prioritize tasks and manage your time effectively as a Marketing Coordinator?

Discuss your methodologies for time management, such as using project management tools like Asana to organize tasks and deadlines. Provide examples of how you've prioritized multiple projects and ensured timely completion.

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What strategies have you employed for successful email marketing campaigns?

Share your approaches to email marketing, including audience segmentation, engaging content creation, and analysis of campaign performance metrics. Discuss how feedback and data informed your future campaigns.

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How do you ensure cross-functional collaboration as a Marketing Coordinator?

Explain your communication strategies for working with different teams at LucidLink. Highlight the importance of regular check-ins, clear documentation through tools like Asana, and fostering an open feedback environment to ensure everyone is aligned.

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What experience do you have with analytics and reporting in your previous marketing roles?

Discuss how you've gathered insights from analytics platforms to assess marketing performance. Provide specific examples of metrics you tracked and how you translated data into actionable strategies for your team.

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Can you give an example of how you’ve tackled a complex marketing challenge?

Describe a specific challenge you faced and the steps you took to address it. Emphasize your problem-solving skills, creativity, and how collaboration with team members helped you overcome the obstacle.

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What are your techniques for maintaining attention to detail in your marketing tasks?

Insightfully discuss your routines for quality assurance, such as proofreading content carefully, using checklists for tasks, and seeking input from colleagues to ensure high accuracy in your work.

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How do you stay updated with the latest marketing trends and technologies?

Illustrate your commitment to continuous learning by mentioning sources like industry blogs, webinars, and networking events. Discuss how you've applied newfound knowledge to improve your marketing strategies at previous positions.

Join Rise to see the full answer
How would you handle a last-minute change in a campaign or project?

Provide an example that showcases your adaptability and ability to handle pressure. Explain your strategy for reassessing priorities, communicating changes effectively, and staying focused under tight deadlines.

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What excites you most about the Marketing Coordinator position at LucidLink?

Share your enthusiasm for LucidLink’s mission and culture. Discuss specific aspects of the role that align with your skills and career aspirations, and how you see yourself contributing to the team’s success.

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Our mission is to make data universally, securely, and seamlessly accessible to everyone, everywhere.

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Full-time, hybrid
DATE POSTED
April 9, 2025

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