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Experience Design Lead

Company Description

McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald’s remains one of the world’s leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

Job Description

The McDonald's Global Experience Design team is a key part of the Customer Experience team (MCX), which provides user-centered experiences that deliver a cohesive and significant experience for customers and restaurant team members around the world. We are seeking a versatile designer to join our Experience Design team.

The position requires proven expertise in solutions with strong design work, design sensibility, and articulate storytelling. This is a hands-on role focused on both product discovery and design deliverables. The position involves participating in the entire design lifecycle – such as participating in user research and translating research data into actionable user flows, wireframes, and high-fidelity designs. 

Responsibilities:

Your attention to detail is world-class, your design skills impeccable, and you love putting structure around difficult problems. You thrive on being hands-on and immersive. You look for opportunities to improve the way things work.

  • You will ensure there is steadfast user focus throughout the entire product lifecycle process.
  • Your design solutions are user-centric while also meeting business goals.
  • You're comfortable navigating the ambiguity of design discovery, skillfully transforming chaos into organized and impactful design solutions."
  • You champion ongoing improvements by considering market analysis, customer feedback, metrics, and usability findings.
  • You will partner closely with product management and engineering teams to drive innovation and push the boundaries of what’s possible.
  • You actively drive the design review cycle and close on design requirements.
  • You effectively lead collaboration across teams; not just gathering business requirements but support in defining them.
  • You have experience applying Accessibility best practices (WCAG)

Benefits eligible: Yes

Bonus eligible: Yes
Long term incentive eligible: Yes
The expected salary range for this role is $129,800 - $165,490 / per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.

Qualifications

  • 5+ years of experience in user centered experience design, with a focus on commerce.
  • Experience working with UX researchers and acting on the research analysis in their design work.
  • You have a portfolio that demonstrates creative design thinking with an understanding of Human Centered Design.
  • You are a design thinker who looks holistically for solutions that span the entire customer journey.
  • You understand and can speak to the importance of having familiarity with technical considerations needed across the various platforms we’re designing for.
  • You have excellent communication and presentation skills.
  • You are passionate about learning new and emerging design trends.
  • Bachelor's degree in design, human-computer interaction (HCI), or equivalent professional experience.

Additional Information

Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment. 

Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.

Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald’s long-term incentive plan.

McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact [email protected]. Reasonable accommodations will be determined on a case-by-case basis.

McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.

Average salary estimate

$147645 / YEARLY (est.)
min
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$129800K
$165490K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Experience Design Lead, McDonald's Corporation

Join McDonald’s as an Experience Design Lead, where you'll play a pivotal role in shaping user experiences that resonate across the globe! Located at our vibrant office in Chicago, IL, this is a fantastic opportunity to be part of our Global Experience Design team, a cornerstone of our Customer Experience initiative. We're looking for a versatile designer with over 5 years of user-centered experience design expertise, particularly in commerce. Your keen design sensibility and storytelling skills will shine in this hands-on role as you engage in the entire design lifecycle—from user research to delivering high-fidelity designs. You'll tackle complex problems, translating user insights into actionable design solutions that not only enhance customer experiences but also align with business goals. Collaboration is key here; you'll work closely with product management and engineering teams to innovate and refine our offerings. Plus, your passion for accessibility and familiarization with best practices will ensure that every user feels catered to. At McDonald’s, we're committed to creating a positive impact, and your design leadership will be central to that mission. With a competitive salary range starting at $129,800, robust benefits, and opportunities for growth, come take your career to the next level with us!

Frequently Asked Questions (FAQs) for Experience Design Lead Role at McDonald's Corporation
What responsibilities does the Experience Design Lead at McDonald’s have?

As the Experience Design Lead at McDonald’s, you'll be responsible for ensuring a user-centric approach throughout the design lifecycle by participating in user research, developing user flows, wireframes, and high-fidelity designs. Your role will also involve close collaboration with product management and engineering teams to drive innovation and achieve business goals.

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What qualifications are needed for the Experience Design Lead position at McDonald’s?

To qualify for the Experience Design Lead role at McDonald’s, candidates should have over 5 years of experience in user-centered design, particularly focusing on commerce. A strong portfolio demonstrating human-centered design, excellent communication skills, and a Bachelor’s degree in design or a related field are also essential.

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How does the Experience Design Lead contribute to the customer journey at McDonald’s?

The Experience Design Lead contributes significantly to the customer journey at McDonald’s by designing solutions that enhance user interactions, based on thorough market analysis, customer feedback, and usability findings. This role ensures that every design decision aligns with the broader business strategy and improves overall customer satisfaction.

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What are the career growth opportunities for the Experience Design Lead at McDonald’s?

At McDonald’s, the Experience Design Lead can expect ample opportunities for career growth. The company values innovation and leadership, providing a pathway for personal development through mentorship, training, and participation in cutting-edge projects that have global implications.

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What kind of work environment can the Experience Design Lead expect at McDonald’s?

The work environment at McDonald’s for the Experience Design Lead is dynamic, inclusive, and collaborative. You'll be part of a supportive team committed to using design to create positive impacts, with flexible work arrangements and a robust benefits package to promote both professional and personal well-being.

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Common Interview Questions for Experience Design Lead
Can you describe your design process as an Experience Design Lead?

When asked about my design process, I emphasize a user-centered approach that begins with in-depth research to understand user needs and pain points. I typically follow this with brainstorming sessions, followed by creating wireframes and testing prototypes, ensuring stakeholder feedback is integrated throughout to align with business objectives.

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How do you ensure accessibility in your designs?

To ensure accessibility in my designs, I stay updated on WCAG guidelines and incorporate them into each phase of my design process. This includes conducting accessibility audits, using tools to evaluate color contrast, and ensuring all functionalities are keyboard-navigable to cater to users with diverse needs.

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What is your experience with user research?

My experience with user research includes conducting interviews, surveys, and usability testing to gather insights. I analyze this data to identify trends and pain points, which directly inform my design solutions, ensuring they are practical and user-friendly.

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Can you provide an example of a challenging design problem you've solved?

I once worked on a project where user onboarding was confusing, leading to high drop-off rates. I redesigned the onboarding experience utilizing clearer instructions and a step-by-step process, which resulted in a 40% increase in user retention during the initial touchpoints.

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How do you keep your design skills up to date?

I keep my design skills sharp by engaging in continuous learning through online courses, attending workshops, and following industry trends via design blogs and podcasts. Networking with other designers also provides fresh perspectives and insights.

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What tools do you prefer for design and why?

I typically use Figma for design collaboration, as it provides real-time feedback for teams. For prototypes, I prefer InVision or Adobe XD due to their intuitive interfaces and robust features for testing and iteration.

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How do you handle feedback from stakeholders?

I embrace feedback from stakeholders as an opportunity for growth. I listen attentively, clarify any points of confusion, and integrate constructive criticism into my designs, ensuring that all voices are heard and considered.

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Describe a time when you had to advocate for user needs.

In a previous role, I advocated for user-centric changes that initially conflicted with the business's short-term goals. By presenting user research data highlighting potential long-term benefits, I successfully influenced the team to prioritize user needs, which ultimately improved customer satisfaction.

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How do you approach collaboration with other teams?

I approach collaboration with an open mindset, ensuring clear communication and mutual respect with other teams. I advocate for regular sync-up meetings to align goals and share progress, fostering a team environment conducive to innovation.

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What inspires you as a designer?

I'm inspired by the ability of design to solve real-world problems and enhance user experiences. Observing how thoughtful, well-crafted design can transform interactions and drive positive user experiences fuels my passion and creativity.

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McDonald's Corporation is a chain of fast food restaurants. Headquartered in Oak Brook, Illinois, the company's famous menu items include the Big Mac, Chicken McNuggets and Egg McMuffin. McDonald's is a publicly owned company and operates a Canadi...

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DATE POSTED
December 13, 2024

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