PPC Team Lead - Poland

The PPC Team Lead at Mediatech will oversee multiple projects while providing strategic direction for the PPC team. Responsibilities include defining project goals, ensuring high-quality PPC management processes, analyzing campaign performance, managing acquisition budgets, and mentoring team members. With a focus on optimizing strategies for enhanced performance, the PPC Team Lead will play a vital role in driving successful global campaigns.

To apply for the PPC Team Lead role at Mediatech, candidates should have at least 2 years of experience managing a team of 2 or more members and over 4 years of experience developing complex PPC strategies. Candidates must demonstrate a proven ability to deliver high-complexity global campaigns and should be proficient in tools like Google Ads and Google Analytics. Strong analytical, communication, and problem-solving skills are essential.

At Mediatech, the PPC Team Lead will work within a collaborative and supportive environment. The team consists of skilled PPC marketing experts who thrive on creativity and data-driven decision-making. The culture encourages mentorship, innovation, and continuous improvement, making it an excellent space for growth and development.

The primary focus for a PPC Team Lead at Mediatech is to analyze campaign data to measure effectiveness and ROI, continuously identifying trends and insights to optimize strategies. This role is essential in enhancing acquisition performance and ensuring that marketing budgets are allocated efficiently to achieve maximum impact.

The salary range for the PPC Team Lead position at Mediatech is between 4300 and 5460 EUR per month. The final offer will depend on the candidate's experience and qualifications, and Mediatech is open to discussing different salary options based on the skills and competencies the candidate brings to the table.

When asked about your experience in managing PPC campaigns, it's essential to highlight specific campaigns you've led, the strategies employed, and the outcomes achieved. Discuss the tools you used for analysis and optimization, such as Google Ads or Google Analytics, and how you’ve navigated challenges to deliver high ROI.

In answering how you approach team leadership and mentorship, emphasize your commitment to fostering an inclusive and supportive environment. Share examples of how you've helped team members overcome challenges and develop their skills while maintaining accountability and achieving project goals.

Discuss your analytical approach by outlining the key performance indicators (KPIs) you track, such as click-through rates, conversions, and ROI. Explain the tools you utilize for analysis and how you implement insights to optimize ongoing campaigns.

Outline your strategy for managing a sizable PPC budget, including prioritization methods, performance tracking, and spending optimizations. Discuss your ability to pivot based on data-driven insights to ensure that allocations yield the best results.

Mention your commitment to staying current with PPC trends through continuous learning. Reference relevant webinars, professional networks, industry publications, and forums where you engage with other experts to ensure your strategies remain cutting-edge.

Prepare to describe a successful global PPC campaign by discussing the project's objectives, your role, the strategies employed, and the specific metrics achieved. Highlight any cross-functional collaborations that enhanced the project's success.

Illustrate your organizational skills and tools that help you manage multiple projects efficiently. Discuss your prioritization techniques to balance stakeholder needs while delivering on project goals without compromising quality.

Provide a structured approach for handling underperforming campaigns by outlining the steps you would take, including diagnosis, setting KPIs, testing new strategies, and reporting back on your findings. Emphasize your proactive problem-solving skills.

Discuss the critical role that data plays in shaping your PPC strategy, from campaign planning to ongoing optimization. Emphasize your reliance on data analytics to inform decisions and measure success, and how this impacts your team's outcomes.

Explain that communication is vital for a PPC Team Lead to ensure alignment among the team and stakeholders. Talk about your ability to translate complex data into understandable insights and how effective communication drives collaboration and project success.