Business Development Manager

The Business Development Manager at Milani Cosmetics is responsible for leading the Ulta Beauty account and driving initiatives that foster profitable sales and revenue growth. Key responsibilities include analyzing retail sales performance, developing accurate sales forecasts, overseeing promotional strategies, and managing item setups. The role requires strong analytical and project management skills to ensure successful execution of strategic growth programs.

To qualify for the Business Development Manager role at Milani Cosmetics, candidates should hold a bachelor's degree in business, marketing, or a related field and possess a minimum of 3 years of experience in a CPG or SKU-intensive environment, preferably within the beauty industry. Strong analytical skills, project management capabilities, and proficiency in MS Office are critical for success in this role.

Milani Cosmetics encourages a culture of growth and learning for its employees, particularly in the Business Development Manager role. With a supportive work environment and access to comprehensive training resources, employees are empowered to develop their skills in strategic analysis, project management, and creative execution, ensuring they stay competitive in the beauty industry.

The work culture at Milani Cosmetics is collaborative, inclusive, and dynamic, perfect for a Business Development Manager. Employees are encouraged to express their creativity and contribute ideas that drive brand initiatives. With a hybrid work environment and a focus on teamwork, Milani fosters a supportive atmosphere where innovative ideas can flourish.

Milani Cosmetics offers a comprehensive benefits package for its Business Development Managers, including health care plans, a retirement plan with company match, life insurance, generous vacation time, family leave, and both short-term and long-term disability coverage. Employees also enjoy a flexible work environment, allowing for a balanced lifestyle while contributing to the brand's success.

To effectively grow the Ulta Beauty account, I would focus on leveraging data analytics to identify sales trends, develop targeted promotional strategies, and enhance customer engagement both online and in-store. Establishing strong relationships with Ulta's team and understanding their customer behavior would be key to tailoring our offerings and maximizing sales.

In my previous role, I led a project to revamp a promotional campaign that resulted in a 25% increase in sales for our top product line. By analyzing customer feedback and sales data, I created a targeted strategy that optimized in-store displays and enhanced our eCommerce presence, significantly boosting overall engagement.

To manage multiple projects effectively, I utilize a prioritization framework that evaluates each project's urgency and impact. Establishing clear timelines, setting realistic goals, and regularly communicating with my team helps ensure that we stay focused on key deliverables while being flexible enough to adapt to changing priorities.

I have extensive experience using retail data analysis tools to evaluate sales performance and customer behavior. In my last role, I conducted regular performance reviews and ROI analyses, enabling us to identify high-performing products and underperformers, which led to data-driven decisions that significantly boosted sales.

If a promotional strategy is underperforming, the first step would be to analyze the data to identify any issues, such as misalignment with customer preferences or ineffective messaging. I would gather feedback from both customers and the sales team, adjust the strategy accordingly, and implement real-time tracking to ensure improved performance.

Essential tools for a Business Development Manager include data analysis software like Excel or Tableau for managing sales data, CRM systems for customer relationship management, and project management tools like Asana or Trello to keep track of multiple initiatives and deadlines efficiently.

Building and maintaining strong relationships with retail partners involves consistent communication, understanding their goals, and showing how our strategies align with their business objectives. I prioritize regular check-ins, feedback sessions, and collaborative planning to ensure our partnership remains productive and mutually beneficial.

I have hands-on experience managing planograms, where I monitored product placements to optimize visibility and sales. Using category management principles, I ensured that products were displayed appealingly, aligning with current promotions and enhancing the overall customer experience.

Creativity is crucial in business development as it helps to differentiate our brand and offerings in a competitive market. I believe in leveraging creative strategies for promotional campaigns and customer engagement initiatives, turning innovative ideas into actionable plans that resonate with our audience.

Success is measured through a combination of quantitative and qualitative metrics. I look at sales figures, market share growth, and customer feedback to assess the performance of initiatives, adjusting strategies as necessary to continuously align with our business goals.