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Creative Director Job at Nutanix in Little Rock

Hungry, Humble, Honest, with Heart.The OpportunityThe Creative Director is responsible for the visual brand and voice of Nutanix’s heart and soul. You are an experienced creative leader, obsessed with the craft and application of your skills. You have fantastic taste as well as an understanding of clear, connected digital experiences is a must. You love seeing your work applied to multiple touchpoints and tuned for specific audiences. This role will be regarded as ‘the guardian’ of our brand, logo and how we show up physically, digitally, and virtually, while driving brand distinction and business impact.This role focuses on storytelling and innovation, drives brand and/or business priorities. You will lead a team of art directors, designers, video producers and collaborate directly with other marketers, writers and strategists from inside and outside Nutanix. You are comfortable working with external agencies as part of the extended team. You enjoy presenting your ideas to leadership and marketing partners and welcome constructive feedback and direction.You lead by example when required and consistently lead your team through your creative process and guiding their work. You are committed to a healthy, connected team culture and with other cross-functional teams. You value communication, collaboration, varied perspectives and believe in guiding and growing talent.About the TeamThis position is a key role within the Global Integrated Marketing & Communications team, reporting to the Head of Corporate Marketing, located in San Jose, CA. Nutanix offers a flexible arrangement, allowing for a hybrid or remote working environment.Your RoleDrive a globally consistent flexible fit-for-purpose visual brand and content creation strategy (including messaging and content architectures).Drive the alignment of the Nutanix Visual Brand and Content Strategy across the operating regions.Partner with the Digital Marketing and Marketing Campaign teams to deliver an online marketing strategy that attracts, converts, and retains customers.Be a trusted creative partner who develops strong relationships within creative and across other cross-functional departments.Execute the production of creative/editorial concepts that are used in all visual communication mediums including print, video, events, online marketing, website social media and blog.Ensure global consistency: Develop and implement consistent marketing processes and systems globally.Drive efficient and at-scale third party relationships: Manage external agencies and relationships with marketing services to achieve global outcomes efficiently and effectively.Manage a team of creatives and develop and grow them to their potential.Manage a budget and have a system for tracking expenses.Manage, maintain and grow the brand portal.Motivate employees globally around shared visual brand vision.Shape a collaborative, innovative, transparent, and entrepreneurial culture, working with peers and key stakeholders (specifically including Nutanixs product organization, comms team, HR organization, etc.).Remain up to date on new creative and digital technologies and trends.What You Will Bring10+ years of experience in working in brand, visual identity, creative services / advertising.Provide a strong creative portfolio.Experience with organizations in B2B technology or SaaS or working with a complex, multi-product, IT portfolio. Experience with agency management a plus.Successful experience in visual brand management and content creation in a direct people management role.Outstanding visual background in typography, composition, motion, branding and user-centered design principles.Experience serving, collaborating with and influencing executive management.Data-driven approach to achieve measurable outcomes.Can negotiate and influence opinions and decision-making at the senior executive level.Highly creative but able to ground ideas into workable, practical solutions.Can easily maintain a work schedule, prioritize projects/asks, strategically manage a budget.Excellent verbal and written communication skills.Deep understanding of Figma, Keynote and Adobe CC.The pay range for this position at commencement of employment is expected to be between USD $ 156,080 and USD $ 311,280 per year.However, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. Our application deadline is 40 days from the date of posting. In good faith, the posting may be removed prior to this date if the position is filled or extended in good faith.We're an Equal Opportunity Employer Nutanix is an Equal Employment Opportunity and (in the U.S.) an Affirmative Action employer. Qualified applicants are considered for employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, disability status or any other category protected by applicable law. We hire and promote individuals solely on the basis of qualifications for the job to be filled. We strive to foster an inclusive working environment that enables all our Nutants to be themselves and to do great work in a safe and welcoming environment, free of unlawful discrimination, intimidation or harassment. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations. If you need a reasonable accommodation, please let us know by contacting CandidateAccommodationRequests@nutanix.com.
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What You Should Know About Creative Director Job at Nutanix in Little Rock, Nutanix

Nutanix is on the lookout for a creative powerhouse to join us as a Creative Director in Little Rock, AR. If you’re passionate about crafting compelling visual stories and guiding a talented team to greatness, this is the role for you. As our Creative Director, you’ll be at the helm of Nutanix’s brand identity and storytelling strategy, ensuring that we resonate with our audiences across various platforms. You’ll collaborate with a lot of bright minds—art directors, designers, writers, and marketing strategists—to produce engaging content that drives our mission forward. What’s really exciting is that you’ll shape our brand’s presence, from sleek online campaigns to vibrant print materials and immersive events. You’ll also liaise with external agencies, ensuring we bring in the best talent to amplify our efforts. Leading with a positive influence, you’ll foster a culture where creativity thrives, and team members feel inspired to share ideas and innovations. We value communication, collaboration, and the diversity of thought, so you’ll play a crucial role in bringing those values to life in your leadership. Count on us to create an innovative and transparent space where your ideas can flourish, and the success of our visual brand truly reflects the heart and soul of Nutanix. Let’s connect and elevate our storytelling together!

Frequently Asked Questions (FAQs) for Creative Director Job at Nutanix in Little Rock Role at Nutanix
What are the key responsibilities of a Creative Director at Nutanix?

The Creative Director at Nutanix primarily focuses on overseeing the visual brand and voice of the company. Key responsibilities include developing a coherent visual brand strategy, collaborating with teams across departments, managing relationships with external agencies, and leading a talented group of creatives. You'll also be responsible for executing various creative concepts across multiple mediums, ensuring global brand consistency, and driving innovation in storytelling.

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What qualifications are needed for the Creative Director position at Nutanix?

To qualify for the Creative Director role at Nutanix, candidates should have a robust creative portfolio showcasing at least 10 years of experience in visual identity and brand management, particularly in B2B technology or SaaS sectors. A solid understanding of creative design principles, proficiency in tools like Figma and Adobe CC, and excellent communication skills are also vital. Leadership experience in managing teams and external agencies is essential.

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How does the Creative Director at Nutanix contribute to brand strategy?

The Creative Director at Nutanix plays a critical role in shaping the company's visual brand and content strategy. By developing fit-for-purpose messaging and creating content architectures, the Creative Director ensures that all marketing initiatives align with Nutanix’s overarching brand vision and business goals, thereby enhancing customer attraction, conversion, and retention.

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What does the team structure look like for the Creative Director role at Nutanix?

As a Creative Director at Nutanix, you will lead a dedicated team of art directors, designers, and video producers. You’ll also work closely with other marketers, writers, and strategists while collaborating with external agencies. Reporting directly to the Head of Corporate Marketing, this role is pivotal within the Global Integrated Marketing & Communications team, emphasizing teamwork and cross-functional collaboration.

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What is the work environment like for a Creative Director at Nutanix?

Nutanix offers a hybrid or remote working environment, promoting flexibility and work-life balance. As a Creative Director, you'll find yourself in a culture that values creativity, communication, and collaboration. The chance to influence and mold a diverse and inclusive team dynamic is integral to ensuring a thriving and innovative workspace.

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Common Interview Questions for Creative Director Job at Nutanix in Little Rock
How do you define a successful visual brand strategy?

A successful visual brand strategy should resonate distinctly with the target audience, encapsulating the company's mission and values. It combines thoughtful design, consistent messaging, and an understanding of user experiences to establish a memorable identity that attracts and retains customers.

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Can you describe your creative process when developing a new campaign?

My creative process begins with understanding the campaign's objectives and audience insights. I brainstorm innovative concepts with my team, sketch ideas, and gather feedback. Once we refine our approach, we develop detailed prototypes before executing a comprehensive strategy, ensuring alignment with brand guidelines.

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How do you manage your creative team to ensure peak performance?

I prioritize fostering a positive and open team culture that encourages feedback and collaboration. Regular check-ins, clear communication of expectations, and providing opportunities for professional development are key. Celebrating successes and learning from challenges helps maintain high morale and productivity.

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Describe a time when you faced a challenge in a project and how you resolved it?

In one project, we experienced pushback from marketing partners due to a creative concept divergence. To resolve this, I facilitated a collaborative brainstorming session where everyone could voice their concerns and ideas. We then merged elements from both sides, leading to a solution that aligned with our objectives and was embraced by all.

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What role does data play in your creative decision-making process?

Data is crucial in refining creative decisions. I analyze performance metrics from previous campaigns to understand what resonates with audiences. By integrating data insights with creative intuition, we can craft targeted and effective strategies that yield measurable outcomes.

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How do you ensure global brand consistency across various regions?

To ensure global brand consistency, I develop comprehensive brand guidelines and implement consistent processes across all regions. Regular communication with regional teams helps align our strategies and adapt as needed while maintaining a cohesive brand identity.

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How do you approach collaboration with external agencies?

I believe in fostering strong partnerships with external agencies through clear communication of expectations and objectives. Regular check-ins, joint brainstorming sessions, and constructive feedback loops establish a collaborative atmosphere where creativity flourishes and goals are met.

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What do you consider when creating content for diverse audiences?

When creating content for diverse audiences, I consider cultural nuances, preferences, and language variations. I strive to create inclusive messaging that resonates with different demographics while maintaining the core brand identity, ensuring everyone feels represented and engaged.

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How do you keep up with industry trends and advancements in creative technologies?

I stay informed about industry trends by following leading design blogs, attending webinars, and participating in professional networks. Networking with fellow creatives, embracing continuous education, and experimenting with new tools allows me to keep our strategies relevant and forward-thinking.

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Explain how you would present a new idea to leadership at Nutanix?

When presenting a new idea to leadership, I focus on clarity and confidence. I prepare a concise presentation that outlines the concept, its alignment with our goals, and the expected impact. Utilizing visual aids and anticipating questions builds engagement, fostering a constructive discussion and valuable feedback.

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December 14, 2024

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