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Paid Search and Social Media Consultant Job at Piano in New York

Job DescriptionJob DescriptionSalary: Piano OverviewPianos Digital Experience Cloud empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive personalization at scale from a single platform. Headquartered in Philadelphia with offices across the Americas, Europe and Asia Pacific, Piano serves a global client base, including Air France, the BBC, CBS, Kirin Holdings, Jaguar Land Rover and more. Piano has been recognized as one of the fastest-growing, most innovative technology companies in the world by World Economic Forum, Red Herring, Inc. and Deloitte. For more information, visit piano.io.Position OverviewWe are seeking a knowledgeable and experienced Paid Search and Social Media Consultant to assist with our campaign management, reporting, and pacing for digital advertising initiatives. This role involves strategizing, implementing, and optimizing paid social and search campaigns to meet key performance metrics and goals. The ideal candidate will have a strong analytical mindset, hands-on experience with various paid social platforms, and the ability to communicate insights that drive results.Responsibilities:Campaign Strategy and Setup: Design and implement paid search and social media campaigns that align with client goals and budgets.Performance Monitoring and Optimization: Monitor campaign performance, ensuring campaigns pace toward objectives. Adjust targeting, creatives, and bids as needed to maximize ROI.Pacing and Forecasting: Track campaign pacing relative tobudgets and KPIs, with the ability to break down performance by network, targeting, and creative.Reporting and Analysis: Create regular performance reports with actionable insights on spend, performance metrics, and optimization recommendations.Cross-Channel Coordination: Coordinate across platforms like Google Ads, Meta, LinkedIn, and others to ensure campaigns are integrated and optimized.Client Communication: Present performance insights, campaign updates, and strategic recommendations toclients in a clear, data-driven manner.Stay Updated: Keep up-to-date with industry trends, platform updates, and best practices in paid search and social media.Qualifications:Proven experience in paid search and social media advertising, with a strong track record of managing budgets and achieving performance targets.Proficiency with platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and other key social media channels.Strong analytical skills with experience in campaign reporting, pacing analysis, and budget forecasting.Excellent communication skills to effectively present data and insights to stakeholders.Ability to work independently and manage multiple campaigns and priorities.Preferred Skills:Familiarity with additional analytics tools and reporting software.Experience with A/B testing and creative optimization.Applicants for this position should have the authorization to work in this jurisdiction without sponsorship from the Company.remote work

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4.3

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4.2

CEO of Piano

Trevor Kaufman

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$35 / HOURLY (est.)

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$32

$37

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What You Should Know About Paid Search and Social Media Consultant Job at Piano in New York, Piano

Are you ready to take your career to new heights with Piano in New York as a Paid Search and Social Media Consultant? This exciting position calls for a skilled professional eager to dive into the world of digital advertising, where you’ll strategize, implement, and optimize impactful campaigns across various platforms. Piano’s Digital Experience Cloud uniquely empowers brands to better understand their customers and drive engagement with personalized journeys. In this role, you will manage campaign performance and ensure they align with key objectives, helping notable clients like CBS and Jaguar Land Rover maximize their ROI. We are looking for someone with a strong analytical mindset who thrives in dynamic environments, bringing hands-on experience with platforms such as Google Ads and Meta. Your ability to present compelling insights to clients will make you an invaluable asset to our team. You will monitor campaign performance diligently, adjust strategies based on analytics, and continuously stay updated on industry trends that can enhance our client offerings. If you have the proficiency in managing budgets, A/B testing, and excellent communication skills, this could be your next great adventure. Join us at Piano, where innovation meets opportunity, and help us transform the digital experience for brands around the world!

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What are the key responsibilities of a Paid Search and Social Media Consultant at Piano?

As a Paid Search and Social Media Consultant at Piano, you'll be responsible for designing and implementing effective paid search and social media campaigns that meet client goals. Your duties will include monitoring performance, adjusting campaigns to maximize ROI, coordinating across platforms such as Google Ads and Meta, and providing insightful reports to clients regarding campaign performance and optimization.