MARKETING & COMMUNICATIONS INTERNSHIP

Location: TBD

POWDR is an adventure lifestyle company that inspires every human being with cool experiences in awesome places. POWDR’s awesome places include Copper Mountain and Eldora Mountain Resort in Colorado; Killington and Pico Mountain in Vermont; Boreal Mountain Resort and Soda Springs in the Lake Tahoe region of California; Mt. Bachelor in Oregon; Snowbird in Utah; and SilverStar Mountain Resort in British Columbia, Canada.

POWDR also fuels adventure through a collection of experiences from the mountains to the valleys including Sun Country Tours river rafting outfitter based in Oregon, Powderbird heli-adventure operator based out of Snowbird in Utah, and Stovepipe lodging and concessions based in Death Valley National Park. 

Its Woodward brand empowers and inspires the next generation of action sports enthusiasts through summer camps, mountain experiences, and mountain centers, incorporating dynamic programming and innovative environments at Woodward Park City in Utah, Woodward PA in Pennsylvania, Woodward Copper in Colorado, Woodward Tahoe, and Woodward West in California.

POWDR is headquartered in Park City, UT.

For more information, please visit: www.POWDR.com.

POWDR is seeking a motivated and curious Marketing & Communications Intern for Summer 2025 to support strategic marketing and communications efforts across its diverse portfolio of outdoor experience businesses—focusing on National Park concessions and POWDR brand.

This internship offers hands-on experience within a fast-paced and purpose-driven marketing environment, providing the opportunity to contribute to real projects and gain insight into the outdoor recreation industry.

About the Role

• Duration : 2–3 months, based on candidate availability
• Schedule: Part-time (20 hours/week)
• Reports to: Casey Scherer, Director – POWDR & Parks Marketing
• Works closely with: Stacey Hutchinson, VP – POWDR Communications & Government Relations

KEY RESPONSIBILITIES

Marketing – Parks & Recreation (National Park Concessions)

• Assist in developing a blog content strategy and writing articles for Zion and Death Valley National Parks
• Support updates to CRM content and website copy for Zion and Death Valley
• Contribute to creative project management and coordination of design assets for park marketing campaigns

Communications - POWDR

• Refine and build media contact lists to support press and PR efforts across POWDR businesses
• Assist with updates to POWDR brand assets, including HR onboarding materials and corporate website content

Research Project

Conduct an in-depth research project exploring key trends in National Park visitor behavior and content strategy. Topics may include:

• Visitor demographics, preferences, and expectations—what are travelers seeking from lodging, dining, retail, and overall park experiences?
• Generational shifts and emerging trends: Gen Z and Millennial behaviors, DEI, solo travel, and women in outdoor recreation
• Online Profile Toolkit – Google Business Profile & Expedia 5 photos and description
• Social media and content strategy benchmarking—what types of content are being created (e.g., reels, longform, memes), on which platforms, and what’s performing best?

Ideal Candidate

• Enthusiastic about outdoor recreation and storytelling
• Strong research, writing, and organizational skills
• Familiar with and desire to learn about digital content platforms (social media, blogs, CRM)
• Comfortable working independently and collaboratively

POWDR is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.