Job details

Senior Marketing Manager (B2B)

Hey.

We’re a fun team.

We’re looking to hire a Senior Marketing Manager who is excited to learn from smart people in an incredibly fast-paced environment.

In this role, you’ll report to our CEO and ensure that the entire marketing team is moving in lockstep.

Reporting to you will be a: Paid Media Buyer, Social Media Manager, Marketing Associate, Graphic Designer

This position is ideal for someone with 4+ years of experience managing both paid and organic channels. You need to be an excellent project manager and incredibly detail-oriented.

If you're great at Google Sheets, understand Paid Ads, can play around in Figma, and can name a few incredible B2B funnels you admire, this might be the job for you.

Key Responsibilities:

Manage an entire marketing team to quarterly OKRs and weekly KPIs
Your main KPI will be reducing our cost-per-qualified lead
Manage a Paid Media Buyer across paid B2B channels (Meta, LinkedIn, X)
Manage the Organic Content Team (UGC, Podcasts, Social, Thought Leadership etc.)
Manage our Customer Lifecycle Manager
Analyze conversion events using Google Analytics to inform campaign strategies
Track and report on campaign performance metrics weekly
Maintain and update performance dashboards with the latest data
Conduct A/B testing for landing pages to optimize conversion rates
Give thorough feedback to landing page designers
Dive into HubSpot and architect new funnels
Work alongside the creative team to get assets made
Collaborate closely with the marketing team to ensure alignment with overall marketing objectives

Career Growth:

This role offers a clear path for professional growth, mentored by our CEO who comes from a marketing background and aims towards advancing you to a Marketing Director.

Qualifications:

5+ years in B2B marketing, with at least 2 of those for a nice-looking B2B brand that you're proud of
1-2 years of experience in managing paid advertising campaigns
Proficient in HubSpot
Ability and track record of managing a creative team
Very quantitative: skilled in analyzing, tracking, and reporting on campaign metrics
Proficient in using formulas in Google Sheets
Be comfortable leading the team in generating B2B content
Knowledgeable in conducting A/B testing for landing page optimization
Be able to wireframe an landing page in Miro/Figma
Experience in managing B2B lifecycle
Strong communication skills and the ability to work effectively in a remote environment
Speak quickly. Everyone on our team is a fast-talker. This matters to us ;)
You must be completely bilingual in English — there is no copywriter for you to manage. The buck stops at you.

How to Apply:

Please submit your resume + video highlighting your experience in managing b2b marketing channels, landing pages, and lead gen.

Application Process:

To be considered for this role these steps need to be followed:

Fill in the application form
Record a video showcasing your skill sets

Average salary estimate

$70000 / YEARLY (est.)

min

max

$60000K

$80000K

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What You Should Know About Senior Marketing Manager (B2B), ProjectGrowth

Hey there! We’re an energetic and friendly team here in Buenos Aires, and we’re on the lookout for a Senior Marketing Manager (B2B) to join our ranks. If you're someone who's eager to dive into a fast-paced environment and learn from sharp minds, you might just fit right in! In this pivotal role, you’ll be reporting directly to our CEO and leading a dynamic marketing team that includes a Paid Media Buyer, Social Media Manager, Marketing Associate, and Graphic Designer. We’re looking for someone with over 4 years of experience in managing both paid and organic channels, so if you consider yourself a detail-oriented project manager with a knack for Google Sheets and a solid understanding of Paid Ads, let’s talk! Your key responsibilities will include managing the marketing team’s quarterly OKRs and weekly KPIs, optimizing our cost-per-qualified lead, analyzing conversion events through Google Analytics, and collaborating with the creative squad to generate amazing assets. You’ll even get to dive into HubSpot to architect new marketing funnels! Plus, we believe in growth—our CEO, who has a strong marketing pedigree, is committed to helping you advance to a Marketing Director role. So, if you’re bilingual in English, thrive in a remote setting, and can keep pace with our quick-talking team, we'd love to have your resume and a video showcasing your marketing prowess. Join us and let’s make some waves together!

Frequently Asked Questions (FAQs) for Senior Marketing Manager (B2B) Role at ProjectGrowth

What does a Senior Marketing Manager (B2B) at this company do?

As a Senior Marketing Manager (B2B), you'll oversee the marketing team, set quarterly objectives, and manage paid and organic marketing strategies aimed at optimizing lead generation. You'll be deeply involved in creating and analyzing campaigns, ensuring that the entire team is aligned with the overall marketing goals.