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Social Media Coordinator

Our client is an impactful company focused on driving sustainability and social responsibility. They are seeking an enthusiastic and hands-on Social Media Coordinator who is a team player and excels at organizing and delivering content strategy. The ideal candidate will have experience in social media management, content creation, and using AI tools to optimize marketing efforts.

Location:

Fully-Remote (Work from Home), 9 AM - 5 PM EST.

Key Responsibilities:

  • Team Coordination: Lead and organize the marketing team’s content calendar, ensuring all team members meet their content deliverables across social media, video, and blogs. This includes helping with content creation and ensuring seamless execution.

  • Social Media Strategy & Management: Help develop and execute the social media strategy across platforms, including Meta, LinkedIn, and Pinterest. Lead community engagement, and coordinate content posts to ensure brand visibility and consistency.

  • Content Creation & Support: Use Canva for social media graphics and sales support for corporate clients. If needed, assist in creating videos (using CapCut), blog posts, and repurposing existing content to align with brand strategies.

  • Pinterest Channel Launch: Assist in the launch and management of a Pinterest channel to expand the brand’s reach.

  • Event Promotion: Participate in promoting events through social media channels and newsletters, ensuring consistent messaging and engagement.

  • WhatsApp Communication: Be willing to use WhatsApp for team communication and coordination to ensure deliverables are met.

What Success Looks Like:

  • Hands-On Coordination: Efficient organization of the marketing team’s deliverables, ensuring content is created, reviewed, and posted in a timely manner.

  • Creative Content Delivery: Regular creation and repurposing of content across social media channels, with a focus on maintaining brand consistency and driving engagement.

  • Successful Pinterest Channel Launch: Timely and effective launch of the Pinterest channel, increasing brand awareness and audience reach.

  • Event Promotion Success: Effectively promoting events through the appropriate channels, resulting in increased participation and visibility.

Qualifications:

  • Experience: 2+ years of experience in social media management and content creation, with familiarity in Shopify being highly advantageous.

  • Tools Proficiency: Proficient in Canva, and AI tools for content creation and optimization. Familiarity with CapCut and SEO best practices is advantageous.

  • E-Commerce Knowledge: Experience with Shopify and knowledge of other e-commerce apps is advantageous.

  • Communication Skills: Fluent in English with excellent verbal and written communication skills, including a willingness to use WhatsApp for team coordination.

  • Creativity & Flexibility: Ability to think creatively, execute content ideas, and be adaptable to a fast-paced environment.

  • Organizational Skills: Highly organized, with the ability to manage multiple tasks, meet deadlines, and drive team performance.

Opportunity:
If you are a creative and hands-on Social Media Coordinator with experience in social media management, e-commerce, and content creation, we invite you to apply. Join our client’s mission to drive brand awareness, sustainability, and social responsibility through strategic and creative marketing efforts.

Application Process:

To be considered for this role these steps need to be followed:

  • Fill in the application form

  • Record a video showcasing your skill sets

Average salary estimate

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What You Should Know About Social Media Coordinator, ProjectGrowth

Are you passionate about social media and eager to make a meaningful impact? Our client, a dynamic company committed to sustainability and social responsibility, is looking for a Social Media Coordinator to join their remote team in Cape Town. This fully-remote position, with working hours from 9 AM to 5 PM EST, offers an exciting opportunity to lead a collaborative marketing effort. As a Social Media Coordinator, you'll be in the driver’s seat, organizing and executing a robust content strategy that engages and resonates with their audience. You'll take charge of the content calendar for the marketing team, ensuring that all members stay on track to deliver compelling content across various platforms, including Meta, LinkedIn, and Pinterest. Creativity is key as you'll not only coordinate but also actively participate in content creation, using tools like Canva and CapCut. You’ll even have a hand in launching and managing a new Pinterest channel to broaden the brand's reach. If you have at least 2 years of social media management experience, a knack for e-commerce, and a flair for creativity, we’d love for you to apply and help our client promote their events and brand message effectively. Join a team where your organizational skills and creative insights will shine as you contribute to their mission of promoting sustainability through innovative marketing strategies.

Frequently Asked Questions (FAQs) for Social Media Coordinator Role at ProjectGrowth
What does a Social Media Coordinator do at our client's company?

As a Social Media Coordinator at our client’s company, you will lead the marketing team’s content calendar, develop and execute social media strategies, and create engaging content that drives brand visibility. This role requires managing multiple social media accounts and engaging with the community while collaborating with team members to ensure high-quality content delivery.

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What qualifications are needed for the Social Media Coordinator position?

To qualify for the Social Media Coordinator role, candidates should have at least 2 years of experience in social media management and content creation. Familiarity with Shopify, proficiency in Canva and AI tools, along with excellent communication skills are highly advantageous for this position.

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Is the Social Media Coordinator role fully remote?

Yes, the Social Media Coordinator position is fully remote, allowing you to work from the comfort of your home. This setup provides flexibility to manage your work-life balance while contributing to a great cause.

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What tools will a Social Media Coordinator need to use?

The Social Media Coordinator will utilize tools such as Canva for graphic design, CapCut for video editing, and AI tools for content optimization. Familiarity with SEO best practices is also important for maximizing content reach.

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What is the working schedule for the Social Media Coordinator role?

The working hours for the Social Media Coordinator role are from 9 AM to 5 PM EST. This allows for a structured workday while offering flexibility in a remote setting.

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How does the Social Media Coordinator contribute to brand awareness?

The Social Media Coordinator plays a pivotal role in elevating brand awareness by executing creative content strategies, engaging with social media audiences, and promoting events. By maintaining consistent messaging across all platforms, they ensure that the brand’s mission resonates with its target market.

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What should I expect during the application process for the Social Media Coordinator role?

To apply for the Social Media Coordinator position, you will need to fill out an application form and submit a video showcasing your skill set. This allows you to demonstrate your creativity and capabilities directly.

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Common Interview Questions for Social Media Coordinator
Can you describe your experience with social media management?

When asked about your experience, focus on specific platforms you've managed and the strategies you've implemented. It’s helpful to provide metrics to demonstrate how your efforts have improved engagement or brand visibility.

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How do you approach content creation for social media?

Explain your creative process, including how you generate ideas, research audience preferences, and ensure brand consistency. Mention the tools you use, like Canva or CapCut, to enrich your responses.

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What strategies would you implement for a successful Pinterest channel launch?

Discuss the importance of audience research, pin designs, and regular content posting. Highlight how you would track metrics to measure success and adapt strategies as needed.

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How do you handle community engagement on social media?

Share your approach to responding to comments and messages promptly. Emphasize the significance of fostering a positive community atmosphere, building relationships, and gathering user-generated content.

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What experience do you have with e-commerce platforms like Shopify?

Highlight your understanding of how social media can drive traffic to e-commerce sites. Share specific campaigns you've executed, perhaps linking to e-commerce sales or promotions.

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How do you stay updated on social media trends?

Discuss the platforms, websites, or influencers you follow for industry news. Share how you incorporate trends into your strategies to keep brand content relevant and engaging.

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Can you give an example of a successful campaign you’ve led?

Provide a specific example, detailing your role, the goals of the campaign, the executed strategy, and the results. This demonstrates your capability and effectiveness in driving engagement.

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How do you measure the success of your social media efforts?

Talk about key metrics you track, such as engagement rates, reach, and conversions. Describe your approach to analysis and how insights shape future content strategies.

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What tools do you use for social media analytics?

Mention any analytics tools you've utilized, explaining how they help in assessing campaign performance. Talk about how these insights lead to strategic improvements.

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How would you handle negative feedback on social media?

Express your commitment to addressing negative feedback professionally and promptly. Highlight the importance of turning a negative comment into a constructive dialogue to improve the brand image.

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
November 24, 2024

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