SEO Manager

As an SEO Manager at this company, your responsibilities will include developing and implementing SEO strategies in collaboration with the Director of SEO, leading weekly meetings with On-Site and Technical Specialists, and performing comprehensive SEO audits. You'll troubleshoot SEO issues raised by Account Managers and provide data-driven recommendations, while also collaborating with other digital marketing departments to achieve client objectives.

To qualify for the SEO Manager position at this company, you should have proven experience in an SEO or SEM Manager role, along with a deep understanding of current SEO best practices. A BSc/BA in Marketing, Business, or a related field is required. Familiarity with SEO tools like Ahrefs, SEMRush, and Google Analytics is also essential.

Yes! This company offers the flexibility of remote work for the SEO Manager position. You can work from the comfort of your home, which promotes work-life balance while allowing you to apply your SEO expertise effectively.

The offered salary for the SEO Manager position starts at $75,000, with pay varying based on experience. This competitive compensation reflects the importance of this role within the organization.

As an SEO Manager with this company, you will enjoy 12 days of PTO within your first year, which increases with tenure. Additionally, there is a 3% match Simple IRA plan and comprehensive health insurance, including fully employer-funded coverage.

The SEO Manager plays a vital collaborative role by working with various departments, including Content, Local SEO, and Link Building, to align on strategies that meet client goals. You'll also work closely with other digital marketing teams like PPC and Social to create integrated approaches that boost overall marketing success.

The ideal SEO Manager should possess strong technical skills, including knowledge of HTML/CSS and familiarity with SEO reporting platforms like Rank Ranger, Ahrefs, and SEMRush. An analytical mindset and numerical proficiency are also crucial for interpreting data effectively.

When answering this question, detail your step-by-step approach. Mention that you start with a full site analysis using SEO software, identify on-site and technical issues, and check for needed optimizations. Emphasize the importance of reporting your findings and implementing solutions based on best practices.

Explain that you consistently read industry blogs, participate in webinars, and engage in professional networks. Share specific sources, such as Moz or Search Engine Journal, to demonstrate your commitment to staying informed on evolving SEO strategies.

Provide a specific example that illustrates a complex SEO challenge. Explain your thought process, the steps you took to solve it, and the results achieved. This will showcase your problem-solving skills and expertise in SEO management.

Discuss your approach to prioritization based on the impact of tasks, deadlines, and resources available. Mention the use of project management tools or methodologies that assist you in organizing your workload effectively.

Highlight key metrics such as organic traffic, keyword rankings, and conversion rates. Explain why these metrics are essential and how you use them to assess the effectiveness of your SEO strategies.

You can address this by discussing the importance of communication and education. Describe how you'd use data to support your recommendations and facilitate a constructive dialogue to align client expectations with SEO best practices.

Explain the significance of local SEO for businesses targeting specific geographical areas. Discuss how local SEO can enhance visibility in local search results and improve client engagement with the target audience.

Prepare to provide specific details about a campaign, including goals, strategies employed, and the measurable results achieved. Highlight your role in the project and how it contributed to the company's success.

Emphasize your analytical skills by discussing how you gather data from various sources, interpret it to derive insights, and use those insights to inform your strategic decisions. Provide examples of successful data-driven adjustments you made in past roles.

Articulate your alignment with the company’s mission and values. Discuss your admiration for their innovative approach to SEO and how you believe your skills and experiences will contribute positively to the team.