Marketing Manager

About Us: Join a mission-driven startup dedicated to advancing the real estate market towards a net-zero carbon future through innovative data tools. Our platform empowers investors and fund managers with actionable insights to enhance their assets' ESG performance and minimize environmental impact.

Role Overview: We are seeking a dynamic Marketing Manager to lead and execute our global marketing strategy. You will play a crucial role in attracting new clients, building strong partnerships, and amplifying our brand within the real estate sector.

Responsibilities

• Strategic Marketing Leadership: Develop and implement a comprehensive marketing strategy that aligns with our business development goals and growth targets.

• Brand Development: Enhance brand awareness and positioning within the ESG commercial real estate industry through targeted campaigns and initiatives.

• Metrics & Insights: Use quantitative and qualitative insights to inform growth strategy, roadmap, and prioritization for the Marketing team

  • Work with our engineering team to properly instrument and measure our funnels.

  • Own regular reporting on the overall health of marketing initiatives and top-of-funnel performance across marketing.

  • Partner with finance/operations to provide visibility into ROI on marketing spend.

• Trend Analysis: Stay updated on market trends and industry needs

• Collaborative Projects: Work closely with internal teams to create compelling marketing materials, case studies, and promotional content.

• Partnership Building: Establish and maintain productive relationships with industry partners, including consultants and associations, to drive growth and brand awareness.

Requirements

• 5-8 years of total marketing experience, preferably for a B2B Saas business with a product-led strategy

• Expertise in implementing modern B2B marketing strategies

• Aptitude for using data to drive better decision-making, preferably familiar with SQL

• Exceptional problem-solving and analytical skills; demonstrated ability to structure complex problems, navigate challenging data sets, develop solutions, and craft high-quality narrative and executive-level presentations

• Experience using CRM software (e.g., Salesforce, Hubspot, Pipedrive).

• Self-motivated and able to thrive in a result- and mission-driven environment

• Strong verbal and written communication skills

• Excellent organizational, commercial, and interpersonal skills

• Proven ability to juggle multiple opportunity pursuits at a time, while maintaining sharp attention to detail

Benefits

• Opportunity to work with a highly talented and committed team that is part of a fast-growing international startup

• Top-of-market salary and a generous equity stake in the company

• Variable compensation plan to reward high sales achievement

• 25 paid vacation days per year, but the opportunity for more if needed

• Four months of parental leave

• Annual personal development budget

• We are a global company with remote employees, but we meet in person at least once a year