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Senior Creative Copywriter

San Francisco, CA;New York, NY;Boston, MA;Los Angeles, CA;Philadelphia, PA;Seattle, WA;San Diego, CA;Washington, DC


About Gusto

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.

Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy

Senior Creative Copywriter:

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k), expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.

Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy.

Gusto is looking for an experienced Copy Based Creative. A cross-disciplinary group of designers, illustrators, writers, and producers. The mission of our team is to build a category-defining brand and have a meaningful impact on Gusto’s business by shipping work that resonates with our customers. 

Your role will be to lead creative projects as well as inspire and manage our team and the greater organization. This is a highly collaborative role that will require you to work closely with marketing leaders, product teams, and your Brand Studio team to ship effective projects and campaigns. We’re looking for a creative problem solver who can think strategically but also loves coming up with new ideas and new ways to express them.

 

Here’s what you’ll do day-to-day:

  • Collaborate with our internal partners across marketing, product, and beyond to shape the strategy, ideation, and execution of world-class creative
  • Mentor and guide creatives on day-to-day projects as well as career paths and goals
  • Lead the ideation, messaging, and design of projects from start to finish
  • Represent the creative team to internal stakeholders, and provide input that will help shape planning and strategy
  • Deliver and solicit feedback to continually improve the Gusto brand
  • Clearly articulate copywriting decisions to a vast set of partners and stakeholders
  • Provide feedback to external creative agencies and vendors
  • Champion Brand Studio’s work to cross-functional stakeholders and push the brand to new heights

Here’s what we’re looking for:

  • 8+ years leading creative projects 
  • 3+ years people management experience
  • Experience in long form and tech copy is a plus.
  • Experience leading medium to large-sized projects with multiple stakeholders
  • Experience collaborating closely with marketing organizations
  • Appetite for problem solving and a love for fast-paced environments
  • Experience designing for web, email, offline media, and video
  • Excellent written and verbal communication skills
  • Very high standards
  • Ability to articulate the subjectivity of creative strategy to business goals

 

Our base salary cash compensation range for this role is $113,000 to $133,000 in Denver and most remote locations and $136,000 - $160,000 in San Francisco and New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. 

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations@gusto.com. 


Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas. 

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required.


Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. 

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you require assistance in filling out a Gusto job application, please reach out to candidate-accommodations@gusto.com.

Launched in 2012 as ZenPayroll, Gusto serves more than 100,000 businesses nationwide. Each year we process tens of billions of dollars of payroll and provide employee benefits—like health insurance and 401(k) accounts—while helping companies creat...

13 jobs
BADGES
Badge ChangemakerBadge Future Maker
CULTURE VALUES
Inclusive & Diverse
Empathetic
Customer-Centric
Mission Driven
Growth & Learning
Transparent & Candid
Diversity of Opinions
BENEFITS & PERKS
Dental Insurance
Vision Insurance
Flexible Spending Account (FSA)
Health Savings Account (HSA)
Family Medical Leave
Paid Holidays
Sabbatical
FUNDING
Beyond Series C
DEPARTMENTS
Writing
SECTOR
Computer Hardware Development
TEAM SIZE
1001-5000
LOCATION
Hybrid
DATE POSTED
November 13, 2023

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