Senior Field Marketing Manager

Where you’ll work: US Remote EST or CST

Marketing at GoTo

At GoTo, our marketing team is a closely connected group, passionate about finding new and creative ways to tell stories about our brand and products. We're committed to guiding how the company interacts with customers, prospects, and employees, impacting every aspect of our business worldwide. In our flexible work environment, we encourage and support each other's growth and development, enabling everyone to thrive. If you share our excitement for creating innovative marketing strategies, we'd love to have you join our team.

Your Day to Day

As a Senior Field Marketing Manager you would be working on:

• Region and segment strategy - You will develop and execute marketing plans across a variety of owned and paid tactics to that effectively promote our GoTo Connect and GoTo Contact Center offerings.
• Pipeline generation and program execution - You will create and accelerate sales opportunities through region and account-focused marketing execution and manage campaigns that drive qualified pipeline to meet the needs of regional sales teams in the SMB segment.
• Marketing and sales alignment – You will be an advocate for sales and segment leaders, and reps in North America, selecting programs to meet our shared goals, building feedback loops, and sharing insights across the organization.
• Cross functional collaboration- You will collaborate across the organization to execute consistent, compelling, and differentiated to convert our target buyers and expand existing accounts
• Continuous optimization - You will be accountable for program metrics and identifying trends and drivers to assess the performance and make recommendations for improvement

What We’re Looking For

As a Senior Field Marketing Manager, your background will look like

• 5-7+ years of B2B experience in Marketing with a SaaS company with 3+ years in Field Marketing
• Exemplary communication skills and the ability to effectively manage stakeholders’ expectations
• Excellent project management skills with an eye for detail
• Proven ability to prioritize and multitask in fast paced, dynamic environment

At GoTo, diversity and inclusion are key to creating a thriving and dynamic work environment. Our team of GoGetters is driven to learn, explore, connect, and collaborate, valuing the unique perspectives that everyone brings to the table. We take pride in providing our employees with comprehensive benefits, wellness programs, recognition, and opportunities for learning and development worldwide. Our commitment to creating an inclusive space for everyone, regardless of gender, identity, or background, ensures that all team members can contribute to our success and thrive personally and professionally. Learn more

Annual Base Salary Range: $80,000 - $105,000 - $132,500

The above shows our ranges from minimum, midpoint to maximum. Your compensation will be determined based on your location, experience, and the pay of employees in similar positions. You will also be eligible for a variable pay component and benefits.