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APAC Web3 Marketing Manager, India (Remote)

Who is Serotonin

Serotonin is the top go to market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services. With a global team of 90 across 15 countries, Serotonin has supported over 300 clients in consumer tech, web3 infrastructure, digital assets, venture capital, and AI since its launch in 2020. Delivering end-to-end go-to-market solutions across all major marketing channels—including public relations, growth marketing, on-chain analytics, content, research, social, and design—Serotonin accelerates global innovation. At the core of our business is the Serotonin Platform, serving as a central nucleus for the web3 ecosystem, connecting builders and founders with essential resources to drive business growth.


About the Role

Serotonin is looking for an experienced Marketing Manager to join our APAC team as a strategic operations specialist. This role focuses on driving operational efficiency and profitability for APAC clients by developing and executing effective processes across teams. The ideal candidate has a proven record in creating streamlined operations for marketing teams and will manage project organization, task coordination, and deadlines for client projects. They will oversee team bandwidth and collaborate with APAC strategic leads to ensure key deliverables. Reporting directly to the APAC Marketing Director, this person is based in India and actively engaged in the local web3 community.


The ideal candidate is deeply embedded in the local Web3 community, leveraging a strong network of contacts and strategic expertise to promote, expand, and tailor our services to the specific needs of the local market. They will also play a pivotal role in strategically expanding our existing client base within these markets. Moreover, they possess the vision and skillset to drive scalable growth on a global level.


Responsibilities
  • Ensure timely delivery of client work, overseeing all aspects of strategic client accounts including project management, documentation, timelines, resource allocation, and profitability
  • Leverage PR expertise and deep knowledge of web3 media to craft impactful narratives, boost brand visibility, and foster authentic connections within India’s local web3 community
  • Cultivate and maintain relationships with local web3 media, industry leaders, and influencers to amplify reach
  • Develop and refine a streamlined client operations process, from kickoff to project closure, collaborating closely with the APAC Marketing Director on project needs and execution
  • Set deadlines, update project management software, and follow up with internal and external teams to maintain operational efficiency
  • Guide team adherence to processes and timelines established by Serotonin, serving as the primary contact for client communications and issues
  • Manage meeting logistics, including agendas, note-taking, follow-up actions, and regular updates on OKRs, KPIs, and quarterly reviews
  • Distribute key strategic documents to Marketing Directors or advisors and flag delivery issues to leadership for prompt resolution


Requirements
  • 3+ years of experience in client services operations within a marketing environment
  • Agency experience required, with a preference for PR or digital agencies
  • Proficiency in the local language and strong fluency in English are essential for this role, given the need for precise translation and active communication with clients
  • Actively engaged in the local web3 community, with demonstrable involvement
  • Proven ability to develop and grow client relationships over time
  • Solid understanding of digital marketing, including SEO, paid media, CRO, and related areas
  • Experience in effectively supporting high-performing teams
  • Exceptional communication skills


Benefits
  • Competitive Salary
  • Remote Work Environment
  • Travel opportunities 
  • Maternity/Paternity Leave


$50,000 - $90,000 a year
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What You Should Know About APAC Web3 Marketing Manager, India (Remote), Serotonin

At Serotonin, we’re on the lookout for an innovative APAC Web3 Marketing Manager to join our vibrant India team, working remotely to connect with the cutting-edge world of transformative technologies. As the go-to market firm in the web3 space, we specialize in delivering end-to-end marketing solutions tailored for our diverse clientele in sectors like digital assets, AI, and venture capital. This role is crucial for driving operational efficiency and enhancing profitability for our APAC clients. You'll bring your exceptional organizational skills to manage client projects, ensuring all deadlines are met while contributing to the growth of our local web3 community. Your experience is key—overseeing team coordination and collaborating with strategic leads, you'll help craft compelling narratives that resonate within India’s digital landscape. If you thrive in a fast-paced environment and are eager to leverage your network of contacts, this role offers tremendous potential for growth. As you engage with local media, industry leaders, and influencers, you’ll play a critical role in promoting and expanding Serotonin’s footprint across the APAC market. By streamlining our client operations and maintaining operational efficiency, you’ll help us deliver outstanding results to clients while enjoying the flexibility of remote work. If you're excited to contribute to a mission-driven firm while honing your marketing expertise in the web3 space, we want to hear from you!

Frequently Asked Questions (FAQs) for APAC Web3 Marketing Manager, India (Remote) Role at Serotonin
What are the main responsibilities of the APAC Web3 Marketing Manager at Serotonin?

The APAC Web3 Marketing Manager at Serotonin is responsible for overseeing client projects, ensuring timely delivery, and managing operational efficiency. Key activities include coordinating project management, crafting impactful marketing narratives, and building relationships within India’s local web3 community, all aimed at driving profitability and client satisfaction.

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What qualifications are needed for the APAC Web3 Marketing Manager position at Serotonin?

To qualify for the APAC Web3 Marketing Manager position at Serotonin, candidates should have at least three years of experience in client services operations within a marketing context, preferably in an agency environment. Fluency in English and the local language is essential, along with a demonstrated engagement in the local web3 community and a solid grasp of digital marketing concepts.

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How does the APAC Web3 Marketing Manager contribute to client relationships at Serotonin?

The APAC Web3 Marketing Manager actively cultivates and maintains client relationships by ensuring effective communication, aligning project goals with client needs, and delivering exceptional service. They guide the marketing team in following established operational processes, ultimately enhancing client satisfaction and long-term partnerships.

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What is the expected salary range for the APAC Web3 Marketing Manager at Serotonin?

The salary range for the APAC Web3 Marketing Manager at Serotonin is between $50,000 and $90,000 a year, depending on experience and qualifications. This position also includes various benefits and the flexibility of a remote work environment.

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What are the career development opportunities for the APAC Web3 Marketing Manager at Serotonin?

As an APAC Web3 Marketing Manager at Serotonin, you will have the chance to develop your career by expanding your expertise in web3 marketing, accessing mentorship from industry leaders, and engaging in networking opportunities within the local web3 community, all of which can lead to career advancement within the organization.

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Common Interview Questions for APAC Web3 Marketing Manager, India (Remote)
Can you describe your experience in client services operations relevant to the APAC Web3 Marketing Manager role?

Share specific examples of your past roles where you managed client projects, detailing your approach to ensuring timely deliverables and quality service. Highlight any metrics that demonstrate your success in improving client satisfaction or operational efficiency.

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What strategies do you utilize to develop relationships with clients and industry leaders in the web3 space?

Discuss your networking technique, such as attending industry events or leveraging social media. Provide examples of how you've successfully maintained relationships and how you've turned them into strategic partnerships that benefit your previous organizations.

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How would you approach creating a streamlined client operations process?

Explain your process for analyzing existing operations, identifying bottlenecks, and implementing changes to enhance workflow. Share a specific example from your past work where your process improvements resulted in increased efficiency.

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How do you stay updated on trends and changes in the web3 marketing landscape?

Talk about the resources you use, such as industry reports, webinars, and membership in relevant professional groups, to keep your knowledge fresh. Mention any specific instances where you applied new insights to benefit your projects.

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Can you provide an example of a time when you had to manage a challenging client situation?

Share a specific scenario where you encountered difficulties with a client. Discuss your approach to resolving the issue, maintaining professionalism, and what the outcome taught you about managing client relationships.

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What tools or software have you used for project management in a marketing context?

List the project management tools you're familiar with, explaining how you've used them to coordinate teams and track project progress. Provide examples of how these tools contributed to the successful delivery of projects.

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Describe a successful marketing campaign you were part of. What was your role?

Detail a campaign that demonstrates your skills relevant to this role. Discuss your contributions from planning to execution, along with the outcomes achieved, focusing on metrics that specifically illustrate success.

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What do you consider to be the most important qualities for an APAC Web3 Marketing Manager?

Identify key qualities such as strategic thinking, adaptability, and strong communication skills. Justify your answer with examples of how these traits can lead to success in managing projects and client relationships.

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How do you prioritize tasks when managing multiple projects simultaneously?

Explain your method for assessing project urgency and importance, along with any tools you use for scheduling and tracking progress. Share a scenario where this approach helped you manage competing deadlines successfully.

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Why do you want to work at Serotonin as the APAC Web3 Marketing Manager?

Discuss your alignment with Serotonin’s mission, your passion for emerging technologies, and how you see your skills contributing to the team. Highlight your admiration for the company’s innovative approach and your enthusiasm for being part of its growth in the web3 sector.

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DATE POSTED
December 2, 2024

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