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Business Development Executive (West)

StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.


The ideal candidate for our Agency Business Development role is someone who has a proven track record of closing new agency business. This role involves prospecting, pitching, and closing while also collaborating effectively across other functions of the business. The Agency BD possesses extensive experience in sales within digital advertising, strong commercial abilities, and a proven track record of autonomously closing high value business. You’ll work closely with regional sales leadership to identify target accounts and develop strategies for activating new logos.


StackAdapt is a remote first company. We will be prioritizing candidates located on the West Coast for this role.



What you'll be doing:
  • Partner with regional sales leadership to identify, pitch, and close new agency and brand-direct business.
  • Proactively research and identify key decision-makers within target agencies using tools like LinkedIn and CRM systems.
  • Develop customized sales presentations and pitch decks, aligning StackAdapt’s platform with client-specific needs.
  • Lead negotiations and close deals with favorable terms, ensuring alignment with both client objectives and StackAdapt’s growth strategies.
  • Collaborate with regional teams (Account Executives and Account Managers) during onboarding to ensure a smooth customer experience.
  • Respond to RFPs and develop tailored campaign strategies for agencies’ first campaigns.
  • Work with marketing to support lead generation efforts and maintain a healthy pipeline of Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs).
  • Organize and attend local in-person events targeting agency prospects in collaboration with the events team and sales leadership.
  • Utilize tools such as ZoomInfo and Media Radar for effective outbound prospecting.
  • Maintain a pipeline of 50–100 accounts, ensuring excellent pipeline hygiene and progression through sales stages.


What you'll bring to the table:
  • 3+ years of sales experience, preferably in programmatic advertising or a similar space.
  • Demonstrated expertise in prospecting, pitching, and closing accounts.
  • Strong negotiation skills, with a track record of independently closing deals that benefit all parties.
  • Proven success in a quota-driven environment.
  • Ability to understand complex business objectives and operate with urgency where needed.
  • Skilled at communicating technical and platform-based concepts to executive-level prospects.


StackAdapters Enjoy
  • 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
  • Access to a comprehensive mental health care platform
  • Full benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office
  • Robust training and onboarding program
  • Coverage and support of personal development initiatives (conferences, courses, etc)
  • Access to StackAdapt programmatic courses and certifications to support continuous learning
  • An awesome parental leave policy
  • A friendly, welcoming, and supportive culture
  • Our social and team events!


StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.


About StackAdapt


We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:



Ad Age Best Places to Work 2024

G2 Top Software and Top Marketing and Advertising Product for 2024

Campaign’s Best Places to Work 2023 for the UK

2024 Best Workplaces for Women and in Canada by Great Place to Work®

#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising


#LI-Remote

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CEO of StackAdapt
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Vitaly Pecherskiy
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What You Should Know About Business Development Executive (West), StackAdapt

Are you ready to take your sales career to the next level? Join StackAdapt as a Business Development Executive on the West Coast! At StackAdapt, we’re not just about advertising; we’re about innovation, creativity, and transforming the way companies engage with digital audiences. In this role, you’ll be the driving force behind our agency partnerships, prospecting, pitching, and closing deals that help our clients excel. With over three years of sales experience in programmatic advertising, you’ll use your expertise to collaborate with regional sales leadership to identify key prospects and tailor your sales strategies to meet their unique needs. Working remotely, you’ll have the freedom to explore new avenues for client engagement, from crafting compelling pitch presentations to leading vital negotiations. Our team thrives on collaboration, ensuring that every client enjoys a seamless onboarding experience, while you maintain an impressive pipeline of prospects. With StackAdapt’s supportive culture, generous vacation policy, and dedication to personal development, you’ll feel empowered in your role. Look forward to working with cutting-edge tools and a diverse team that values inclusivity and innovation. If you’re passionate about driving results and closing high-value business, this is the opportunity you’ve been waiting for. Come and make a significant impact at StackAdapt, where your contributions help shape the future of advertising!

Frequently Asked Questions (FAQs) for Business Development Executive (West) Role at StackAdapt
What are the key responsibilities of a Business Development Executive at StackAdapt?

As a Business Development Executive at StackAdapt, you will be responsible for identifying, pitching, and closing new agency and brand-direct business. You will research decision-makers, create tailored sales presentations, negotiate deals, and collaborate with regional teams to ensure a smooth onboarding process for clients.

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What qualifications are needed for the Business Development Executive position at StackAdapt?

Candidates for the Business Development Executive role at StackAdapt should have at least 3 years of sales experience, preferably in programmatic advertising. They must possess strong negotiation skills, a proven track record of closing deals, and the ability to communicate complex concepts effectively to executive-level prospects.

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What does the onboarding process look like for new Business Development Executives at StackAdapt?

At StackAdapt, new Business Development Executives undergo a robust training and onboarding program designed to equip them with the tools and knowledge necessary for success. This process includes tailored training on our platform, marketing strategies, and collaboration with regional teams to ensure a seamless transition into the role.

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What can I expect from the work environment as a Business Development Executive at StackAdapt?

StackAdapt prides itself on being a remote-first company that fosters a supportive and welcoming culture. You’ll have the flexibility to work from anywhere on the West Coast while collaborating with a diverse and inclusive team dedicated to high-performance advertising solutions.

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How does StackAdapt support personal development for Business Development Executives?

StackAdapt is committed to the personal development of its team members. Business Development Executives have access to training, StackAdapt programmatic courses, certifications, and support for attending conferences and courses to enhance their skills and advance their careers.

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Common Interview Questions for Business Development Executive (West)
What strategies do you use to identify and approach potential clients in the agency sector?

When answering this question, focus on the research tools you utilize, such as LinkedIn or CRM systems, and how you tailor your outreach based on client-specific needs. Discuss your proactive approach and techniques for establishing rapport with key decision-makers.

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Can you share an example of a successful deal you closed and the strategies you employed?

In your response, provide a detailed success story that includes the challenges you faced, the strategies you used, and how you navigated negotiations to achieve a beneficial outcome for both the client and StackAdapt. Highlight any creative solutions you implemented.

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How do you handle objections from potential clients during the sales process?

Effective objection handling is crucial, so emphasize your active listening skills and your approach to understanding the client’s concerns. Provide examples of how you reframed objections into opportunities and continued the conversation toward a successful close.

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What role does collaboration with other teams play in your sales strategy?

Discuss how you collaborate with account executives, account managers, and marketing teams to enhance your selling process. Provide examples of how this teamwork has resulted in successful client engagements and a better understanding of customer needs.

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What techniques do you use to keep your sales pipeline organized and healthy?

Mention the tools you utilize for pipeline management, such as CRM software, and the best practices you follow to maintain excellent pipeline hygiene. Explain how you prioritize prospects and keep track of follow-ups and client interactions.

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Describe how you adjust your sales approach for different types of clients.

In your answer, explain your flexibility and adaptability. Discuss how you assess a client's needs and tailor your sales pitch based on their specific objectives and how StackAdapt's offerings align with those needs.

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How do you ensure a positive onboarding experience for new clients?

Highlight the importance of communication and collaboration with regional teams. Discuss your proactive follow-up methods and your role in guiding clients through the onboarding process to ensure their satisfaction and alignment with their goals.

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What is your approach to leveraging social media for lead generation?

Share your strategies for using platforms like LinkedIn for networking and lead generation. Discuss the balance between outreach, content sharing, and engaging with potential clients to build relationships.

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How do you integrate market trends into your sales strategies?

Discuss how you stay informed about industry trends and how you apply this knowledge to your sales tactics. Mention specific trends in programmatic advertising that you leverage to create compelling pitches.

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What motivates you to succeed in a competitive sales environment?

Articulate your passion for sales and how driven you are by achieving targets and contributing to team success. Mention the importance of personal and professional growth and your desire to make a significant impact at StackAdapt.

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StackAdapt is a self-serve advertising platform offering multi-channel solutions like native, display, video, connected TV, and audio ads, combining advanced machine learning with an exceptional user experience.

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Full-time, remote
DATE POSTED
December 7, 2024

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