Social Media Manager & Web3 Copywriter

As a Social Media Manager & Web3 Copywriter at the Sui Foundation, your main responsibilities will include managing social media platforms like Twitter (X), Discord, and Reddit, while ensuring active engagement and growth. You'll craft compelling copy tailored specifically for the Web3 audience, oversee paid ad campaigns, manage content calendars, and explore creative opportunities to enhance Sui’s presence across various channels. Furthermore, you will collaborate closely with the Sui community to amplify content and foster collaboration.

To be considered for the Social Media Manager & Web3 Copywriter role at the Sui Foundation, it is essential to have proven experience in managing social media for Web3 or technology-focused projects. Strong copywriting skills are necessary for crafting engaging posts, blogs, and ad copy. Familiarity with paid ad campaigns, community operations, and the ability to execute creative content strategies are also crucial. Additionally, understanding of Web3 communities and excellent organizational skills are required.

The mission of the Sui Foundation to onboard the next billion users to Web3 heavily influences the Social Media Manager & Web3 Copywriter role. You will be at the forefront of promoting this mission by engaging with community audiences, crafting compelling narratives about the Sui network, and driving growth strategies that resonate with users. Your role will promote universal access and individual ownership, making a significant impact on the adoption of the Sui network.

As a Social Media Manager & Web3 Copywriter at the Sui Foundation, you'll manage several key platforms including Twitter (X), Discord, Reddit, and emerging social media sites like TikTok and Instagram. Effectively engaging users across these channels will require a tailored approach to content creation and identity management that speaks to diverse audiences within the Web3 community.

Creative tasks for the Social Media Manager & Web3 Copywriter at the Sui Foundation include crafting engaging copy for posts, blogs, and ad campaigns, as well as creating memes and other entertaining content that resonates with the Web3 audience. You will also develop innovative engagement campaigns to foster collaboration within the community and identify sponsorship opportunities that drive follower growth.

When managing social media accounts for the Sui Foundation, I would start by creating a detailed strategy tailored to each platform's audience. This involves engaging with the community, creating a content calendar that aligns with upcoming events, and analyzing performance to inform future content. Utilizing platforms like Twitter and Discord to foster engagement through discussions and real-time updates is essential.

For community engagement on platforms like Discord and Reddit, I'd implement regular AMAs (Ask Me Anything sessions), encourage user-generated content, and host community challenges or events to keep the interaction lively. Additionally, I would engage directly with community members, encouraging feedback and promoting user collaboration on various initiatives to strengthen our bond.

Certainly! I once managed a campaign that involved running a series of user-generated content prompts on social media. The goal was to increase engagement and showcase users’ projects that utilized our platform. By incentivizing participation with giveaways and featuring the best entries, we saw a significant increase in followers and community interaction, which ultimately reflected positively on our project’s visibility.

To measure the success of a social media campaign in the Web3 space, I'd track several key performance indicators (KPIs) such as engagement rates, follower growth, reach, and conversions from campaigns. A/B testing would also help refine my approach, while community feedback and sentiment analysis can provide valuable insights into audience perception.

Handling negative feedback or criticism on social media requires a measured approach. I would publicly acknowledge the concern, assure the audience that their feedback is valued, and address the issue empathetically. Providing clarity on misunderstandings and showcasing our commitment to improvement helps build trust within the community.

Memes can play a significant role in engaging with a Web3 audience as they often embody the culture and humor that resonates within the community. They serve as an informal way to communicate complex ideas and can quickly spread awareness about projects. I would leverage trending memes while also creating original ones that align with our messaging.

My approach to content creation for a community blog would include conducting thorough research to understand the interests and challenges of our audience. I would incorporate SEO best practices to ensure visibility, using engaging storytelling techniques to present updates, success stories, and educational content tailored to the Web3 community.

To stay updated with Web3 trends and news, I follow influential figures and organizations on platforms like Twitter, engage with various community discussions on Discord and Reddit, and subscribe to newsletters that cover the blockchain and cryptocurrency space. Regularly attending Web3 webinars and conferences also helps me remain informed.

In my previous role, I successfully launched a brand presence on TikTok and Instagram by developing creative video content and engagement strategies tailored to each platform. Understanding the nuances of user behavior on these platforms allowed us to build a strong community and increase awareness through fun, shareable content.

When managing multiple social media accounts, I prioritize tasks based on deadlines, engagement opportunities, and overall strategy. Utilizing project management tools helps me stay organized, while regularly reviewing analytics allows me to prioritize initiatives that yield the best results for community engagement and growth.