When we started out in late 2021 our thesis was simple - blockchain data, despite it being public and free, was difficult to understand, clunky to access and troublesome to maintain. Answering a simple question like “Who are the biggest Ethereum token holders over time?” requires an engineering team to run their own RPC nodes, ingest the full history of the blockchain, clean the data, transform the data and finally summon a wizard to cast a complex SQL query.
Why is it so hard? Blockchains have historically been optimized for Writes (getting data onto the blockchain) and less for Reads (getting data OUT of the blockchain). This is because optimization efforts were focused on increasing transaction throughput and building fault tolerant and scalable consensus algorithms. This neglect makes it hard to get data out efficiently and reliably at scale.
To quote Tim Roughgarden, Columbia Professor, “Blockchains are (virtual) computers, not databases.” They are Turing machines that support general computations, and anyone can write and deploy their own smart contract for their own use case. This nearly infinite number of use cases leads to the fragmentation of data schemas for different purposes. Standardizing these schemas requires deep domain expertise to turn esoteric technical outputs into clear information for specific concepts like tokens, NFTs, stablecoins and DEXs.
Allium tames the chaos by ingesting, sanitizing, and standardizing all this data. As of this post, the data we’ve archived across 40+ blockchains is in the petabytes and growing exponentially.
This is one of the rare times in history where indexing a giant public dataset is sorely needed by all - similar to what Bloomberg did for financial data and what Google organized for public webpage data. With this indexed data, we are fortunate to support trailblazers in this industry and play some role the industry’s most exciting trends:
We serve 2 groups of customers today with the same data but different platform. Analysts who need to answer data questions about the blockchain (think BI) and Engineers who need highly reliable data queryable in near realtime (think Application backends). Our customers include the biggest institutions Visa, Stripe, Grayscale and also the biggest crypto companies such as Phantom, Uniswap. Allium is one of the unique companies in the industry that bridge blockchain and non blockchain worlds.
Lead Allium's marketing, communications, events, and content strategy to reach potential customers at scale across fintech, tradfi, crypto exchanges, crypto startups, protocols
Manage communications, partnerships, & engagement channels across websites, social media, newsletters, blog posts, news & research reports, data dashboards, in-person events, and more
Design & execute marketing campaigns and outreach including tracking, measuring, & reporting on campaign performance
Collaborate with engineers / analysts, design, product, and growth team members to develop and distribute relevant & insightful content
Develop Allium's brand presence, awareness, & reputation across each of our customer segments - including building & nurturing the Allium community
Master Allium's data schemas and solutions to effectively engage potential customers
5+ years of technical marketing, content, or client-facing research experience
A strong track record of over performance
Keen sense of smell to seek out customers that can save time and money with our solution
Work with engineers and analysts collaboratively to create content & reach customers at scale
Building marketing plans and executing them to plan
Passion working with both crypto companies and financial institutions
Proficiency in technical products, data products, and APIs
Sherlock & Enola Holmes level of curiosity to find peculiarities in the data and help the industry redefine the narratives. (e.g. We have helped Brevan Howard Digital and Nic Carter with their industry-defining Stablecoin Reports)
Good enough understanding of Blockchain, Digital Assets, NFTs, DEXs, and Smart Contracts to effectively communicate with potential customers and create engaging, insightful content
Mario Gabriele from The Generalist's Future 50 Startup List: https://www.allium.so/post/allium-named-awardee-of-the-generalists-inaugural-future-50-startups
Tomasz Tungus from Theory Ventures: https://tomtunguz.com/allium/
Bucky Moore from Kleiner Perkins: https://www.kleinerperkins.com/perspectives/allium-series-a/
Pro Athlete Mindset - Consistency. Day in and day out, in pursuit of excellence. A win yesterday does not guarantee (or even imply!) a win tomorrow. I hope anyone who supports a failing sports team will feel the pain (cough Man United fans) of inconsistency
Figure It Out & Extreme Ownership - Every day is unexplored territory. There are new engineering frameworks, new legal docs, new compliance, new sales, new regulations, and new operational procedures every single day. If you don’t know it, learn it. If you can’t learn it, find someone or a product that does it. If you can’t find someone, find someone who can find someone.
High Agency - (One of) the highest commonality between all successful people is their responsiveness, most successful billionaire CEOs still reply to emails within minutes (within working hours). And when you reply, respond fast with effective solutions - and even better, resolutions. If you’re looking for a superpower, you can’t go wrong with responsiveness. Well of course this doesn't make sense when you're an engineer coding in flow, but in general high agency of problem solving gets one very far in life
Leading from the Front - No one is going to listen (and adopt) your suggestion unless you lead by example. It’s one thing to say We need to do XYZ this better & it’s another thing to build an MVP and say “This is the way we should do things”. The proof of work and momentum goes a long way.
Strong Opinions On the Future (loosely held) It is okay to be wrong, but what is not okay is not to have an idea of how a better future should be. Alliumites take pride in trying to improving everything about the company all the time.
Sense of (allium) business smell - There are number of folks who live to eat at Allium, but the Allium smell we are talking about is that we love folks who naturally want to know why and how the work they are doing builds leverage for their teammates and also relates to the business goals
We invite people of all backgrounds (https://www.allium.so/about). We have engineers who learnt coding much later in life, who learnt coding on the side, we have engineers who are still in school and we also have engineers who went to the top schools (CMU, Stanford, UIUC, UPenn, Oxford, NUS, Cornell), all are welcome if one comes in with a curious mind and an infectious work ethic.
Medical, Dental, Vision, Life and AD&D insurance - US folks get 100% coverage for Gold plans, 80% for dependents
Note: The sun never sets on Allium - we hire from any geographical location as long as you are willing to overlap 2 hours overlap on NYC mornings Mon-Thurs from 10am-12pm ET. We have people based in New York, Seattle, Singapore and Australia
All applicants have to answer this pop quiz: "What is an Allium? What is your favorite Allium?". Bonus points for the right pronunciation.
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Are you ready to take charge as a Marketing Lead at Allium and drive our innovative approach to blockchain data? Located in the vibrant city of New York, this role is perfect for someone passionate about transforming complex information into engaging content that resonates with both fintech and crypto audiences. At Allium, we’re committed to simplifying blockchain data and making it accessible to everyone—from large institutions like Visa and Stripe to burgeoning startups in the crypto space. Your responsibilities will include leading our marketing strategy, managing communication across various platforms, and crafting compelling campaigns that spotlight our unique offerings. You’ll work collaboratively with engineers and analysts to produce insightful content that illustrates how our solutions save both time and money for our customers. If you have a knack for developing brand presence and a love for the blockchain ecosystem, we can’t wait for you to help nurture our Allium community. Join us on this exciting journey to redefine the narratives in blockchain data and make a meaningful impact in the industry!
Allium's team is made up of seasoned and experienced people who make use of their varied skills to offer you products that enable our clients to build innovative attractive, safe, and problem-free balconies. Their expertise has made Allium a leade...
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