Sales Representative, Category Management

As a Sales Representative in Category Management at Syndigo, you will be responsible for managing client relationships and developing growth strategies tailored to each named account. Your main tasks include creating service delivery strategies, leading negotiations on contracts, and ensuring that clients fully realize the value of Syndigo’s solutions. Regular engagement with executives from your client organizations will be key to your role, as will be the ongoing management of a book of business focusing on renewing services and seeking new opportunities.

To qualify for the Sales Representative role in Category Management at Syndigo, candidates should ideally have 3-5 years of B2B sales experience, especially in selling in-store services. A Bachelor’s degree is required, along with strong relationship-building skills and a proven ability to work with executive-level management. Familiarity with technology and the ability to navigate databases and syndicated data will also benefit prospective candidates.

Syndigo actively supports its Sales Representatives by providing comprehensive training on its solutions and encouraging collaboration with the Executive team to develop innovative client engagement strategies. The emphasis on teamwork means you will have access to various resources within the organization to help you meet your annual revenue goals while also ensuring you stay informed about the latest industry trends.

A typical day for a Sales Representative in Category Management at Syndigo involves consultative meetings with clients and driving the development of customized account plans. You'll spend time diagnosing client needs, preparing sales presentations, managing renewal strategies, and negotiating service options that align with broader business needs. Balancing administrative tasks with client engagement activities will help you maintain and grow your book of business effectively.

Syndigo offers a comprehensive benefits package to its Sales Representatives, including competitive health insurance, PTO, 401(k) plans, and tuition reimbursement. Additionally, this position is commission-eligible, providing further financial incentives for high performance while supporting a healthy work-life balance with paid volunteer hours and parental leave.

Building relationships with clients begins with understanding their needs and establishing trust. I prioritize open communication, actively listening to their concerns, and demonstrating how Syndigo's solutions can meet their specific challenges. Utilizing a consultative approach helps reinforce the relationship and ensures the client feels valued.

In a previous role, I successfully negotiated a multi-year contract with a key client by thoroughly understanding their needs and aligning our offerings to their objectives. By presenting tailored solutions and demonstrating the value they would receive, I not only secured the deal but also built a strong long-term relationship that resulted in continued business growth.

To identify new business opportunities, I conduct thorough market research to understand industry trends and client challenges. I also leverage my existing network, seek referrals, and keep abreast of developments within client organizations. This proactive approach allows me to uncover potential leads and position Syndigo’s solutions effectively.

When addressing client objections, I remain calm and listen carefully to understand their concerns fully. I then provide relevant information and examples that align with their needs. By demonstrating a willingness to resolve issues and offering tailored solutions, I can often turn objections into opportunities for deeper engagement.

Effective time management in sales involves setting clear priorities and staying organized. I utilize tools like CRM software to track my tasks and client interactions. I also allocate specific times for prospecting, client meetings, and administrative work, ensuring that I remain focused on high-value activities that drive results.

I believe teamwork is crucial in sales, especially in a company like Syndigo where collaborative efforts can amplify results. I work closely with colleagues to share insights, develop strategies, and coordinate approaches to client engagements, leveraging each team member’s strengths to achieve shared goals.

I routinely read industry publications, participate in webinars, and engage in networking events to stay informed about trends impacting my clients. Alternatively, connecting with industry peers helps gain insights and share best practices that can enhance my clients’ businesses as well.

I am drawn to Syndigo because of its reputation as a leader in product information management and commitment to innovation. The opportunity to work in a dynamic environment that values authenticity and diversity aligns perfectly with my career aspirations to contribute to meaningful change within the commerce ecosystem.

In my sales role, I focus on key performance indicators (KPIs) such as client retention rates, revenue growth from existing accounts, the conversion rate from leads to closed sales, and client satisfaction scores. These metrics enable me to gauge my effectiveness and adjust my strategies accordingly.

To communicate the value proposition effectively, I tailor my messaging to each client’s specific needs. By highlighting tangible benefits, such as revenue increase and operational efficiency, coupled with case studies or data-driven results, I ensure that the clients see the direct correlation between our solutions and their business success.