Paid Media Specialist - Hybrid Chicago

As a Paid Media Specialist at TEKsystems, your primary responsibilities include executing paid media campaigns across various channels, analyzing performance data through analytics dashboards to optimize those campaigns, and managing multiple projects simultaneously while collaborating with team members to ensure success.

To apply for the Paid Media Specialist position at TEKsystems, candidates should have a minimum of 3 years of experience in paid media, familiarity with both paid search and social advertising, strong client management skills, and proficiency in analytics platforms, especially DV365 and PowerPoint.

The work environment for a Paid Media Specialist at TEKsystems is fast-paced and hybrid, allowing flexibility to work remotely and from the office in Chicago. The role demands autonomy, as you'll often be responsible for managing multiple campaigns independently while coordinating with clients and team members.

The pay structure for the Paid Media Specialist role at TEKsystems ranges from $40.00 to $45.00 per hour, with eligibility for various benefits based on job classification and length of employment, including medical, dental, and retirement plans.

Necessary technology skills for the Paid Media Specialist position at TEKsystems include a strong understanding of paid media platforms, proficiency in analytics tools like DV365, and proficiency in creating presentations using PowerPoint to effectively communicate campaign results and strategies.

When answering about your experience with paid media campaigns, be specific about the channels you've worked with—like search, social media, etc.—and highlight key campaigns you've executed. Include metrics of success to demonstrate your effectiveness.

To answer this question, explain your process for reviewing analytics dashboards. Discuss how you identify key performance indicators (KPIs) and give an example of a time you adjusted a campaign strategy based on data insights.

In your response, mention the variety of tools you are skilled with, such as Google Ads, Facebook Ads Manager, and any analytics tools like DV365. Emphasize how these tools assist you in campaign management and optimization.

Discuss your strategies for communication with clients, including setting realistic goals and maintaining transparency. Highlight your organizational skills and tools you utilize to keep track of multiple campaigns' progress.

When discussing challenges, choose a specific example from your past experience. Describe the issue, the steps you took to resolve it, and the outcome—showing your problem-solving skills.

Share examples that showcase your teamwork in previous roles, emphasizing cooperation with designers, content creators, and other stakeholders to achieve campaign objectives. Mention the importance of open communication and shared goals.

First, explain your commitment to professional development. Mention resources, such as industry blogs, webinars, and networking events, that help you stay informed about new techniques and tools in the paid media space.

Describe your prioritization strategy, explaining how you assess deadlines, campaign importance, and available resources. Mention any tools or techniques you use to manage your workflow effectively.

When answering, outline your approach to establishing KPIs, starting from understanding client objectives, determining relevant metrics for success, and how you track progress throughout the campaign.

Choose a campaign that had measurable success, and detail your role in it. Discuss the strategy, the steps taken to achieve goals, and any metrics that highlight its success. This illustrates your capability and knowledge in the field.