Communications Specialist

As a Communications Specialist at Fort Worth Water, your responsibilities will include video production and editing, capturing professional photos, and creating digital content tailored for various platforms. You'll be involved in brand storytelling and document community engagement efforts while working on multimedia campaigns that communicate Fort Worth Water’s mission effectively.

To qualify for the Communications Specialist position at Fort Worth Water, candidates should possess a Bachelor's degree in marketing, journalism, communications, or a related field along with at least three years of experience in communications or public relations. A valid Texas driver's license is also a requirement.

Preferred skills for the Communications Specialist position include proficiency in video editing software like Adobe Premiere Pro, experience with graphic design tools (such as Canva and Adobe Photoshop), strong writing abilities for scripts and engaging captions, and a solid understanding of social media content trends.

The Communications Specialist will support community engagement initiatives by leading or participating in events that visually document the city's water and wastewater services. This role offers the opportunity to enhance public outreach through impactful storytelling that showcases Fort Worth Water’s positive community impact.

The work schedule for a Communications Specialist at Fort Worth Water typically falls on weekdays from 8 am to 5 pm, though some evening and weekend work may be required. This allows for flexibility in producing engaging content and participating in community events.

When answering this question, highlight your pre-production process including concept development, scripting, and storyboarding. Discuss how you approach filming and editing, emphasizing your skills in using video editing software and the importance of tailoring content to different platforms.

Explain that effective brand storytelling requires a deep understanding of the organization's mission and audience. Discuss how you gather insights from various stakeholders and let this inform the narratives you create, ensuring the messages resonate with diverse viewers.

Describe how you research trending topics and audience preferences to create relatable content. Mention the importance of interacting with followers through comments, shares, and live sessions to foster a sense of community and engagement.

Discuss tailoring video lengths, formats, and themes to suit each platform's audience. Highlight your understanding of platform-specific best practices, including optimizing video for mobile viewing and creating engaging thumbnails and descriptions.

Detail your past experiences capturing and editing photographs. Mention specific editing software you are familiar with, and how you apply your skills to produce standout images that complement video content or tell a story in its own right.

Share a specific example of a campaign where you played a key role. Discuss the concept, execution, and results, focusing on how your contributions enhanced engagement or awareness for the initiative.

Elaborate on techniques such as surveys, social media analytics, and audience feedback to gauge interests and preferences. Illustrate how these insights inform your content strategy and improve the effectiveness of your communications.

Explain your time management strategies, such as setting priorities, breaking projects into manageable tasks, and using productivity tools. Highlight your commitment to quality by mentioning how you review and revise content even under time constraints.

Discuss the importance of continuous learning through industry publications, webinars, and networking with professionals. Mention how you apply new insights to your work to stay relevant and innovative.

This is an opportunity to express your passion for public service and your desire to contribute to critical community engagements. Share specific aspects of Fort Worth Water's mission that resonate with you and why it's a perfect fit for your skills and values.