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Intern - Content Marketing Job at Veterans United Home Loans in Columbia image - Rise Careers
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Intern - Content Marketing Job at Veterans United Home Loans in Columbia

Veterans United gears our digital marketing internship to students who have a passion for online marketing and advertising. We specifically look for applicants who get excited by the thought of optimizing ad campaigns, generating unique content, writing creative email copy, producing A/B tests, sifting through data for insights and more. We are currently looking for interns for our Columbia, Missouri office and our Lenexa, Kansas office. Job duties will vary upon assignment but may include: Research, develop, edit, and ideate content for multiple websites. Track movement in rankings and traffic. Use findings to provide suggestions on how to better optimize content for search engines. Write content for websites, applying search engine optimization (SEO) best practices. Remain knowledgeable on industry practices and continuously seek potential areas for improvement. Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity. We're looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day. We'll also want to know that you can demonstrate these attributes: You're passionate about digital marketing. You want to know how to get your content in front of the most eyeballs and make a significant impact. You are the master of your domain. You work with a sense of urgency and don't need micromanagement to hit deadlines or achieve goals. You are a critical thinker and a strong problem solver. You can take assignments and effectively complete them with the resources at your disposal. You're not scared of data and rely on it to make strategic decisions. You understand user experience and that solving their problem is the end goal. You pride yourself on your grammar, spelling, and stylistic approach to writing. You know how to get your point across. Whether you're writing an email or giving a presentation, your communication is always concise and effective. Be able to work in a creative, fast-paced environment. Be available to work a minimum of 15 hours per week. Learn more about us on Glassdoor and our career site at vu.com/careers Veterans United Home Loans and its affiliates are proud to be Equal Opportunity Employers committed to creating a diverse and inclusive workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, veteran status, or other legally protected classifications.

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What You Should Know About Intern - Content Marketing Job at Veterans United Home Loans in Columbia, Veterans United Home Loans

If you’re a passionate individual looking to kickstart your career in digital marketing, the Intern - Content Marketing position at Veterans United Home Loans in Columbia, MO could be the perfect fit for you! This internship is designed for students excited about everything from optimizing ad campaigns to crafting unique content. Imagine diving into a world where you can develop, edit, and brainstorm engaging content for multiple websites while keeping an eye on traffic movements and rankings. You’ll get hands-on experience writing SEO-optimized content and exploring data insights to enhance our marketing strategies. We’re searching for someone who embodies enthusiasm for digital marketing and thrives in a fast-paced, creative environment. The ideal candidate will work independently, hit deadlines, and solve problems proactively without needing constant guidance. Great communication skills are a must, whether you’re crafting an email or presenting your ideas. At Veterans United, we believe in fostering a positive workplace culture, where every team member contributes to our mission to enhance the lives of others. Be part of our journey and gain valuable experience while enjoying the learning process. Interns are encouraged to work a minimum of 15 hours per week, making this a flexible opportunity for students on the go. Join us, and let’s make a difference together!

Frequently Asked Questions (FAQs) for Intern - Content Marketing Job at Veterans United Home Loans in Columbia Role at Veterans United Home Loans
What are the key responsibilities of an Intern - Content Marketing at Veterans United Home Loans?

As an Intern - Content Marketing at Veterans United Home Loans, your primary responsibilities will include researching, developing, editing, and ideating content for various websites. You’ll also track changes in rankings and traffic, utilizing that data to optimize content for search engines. Crafting engaging, SEO-friendly content and collaborating on marketing strategies will be significant aspects of your role.

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What qualifications do I need to apply for the Intern - Content Marketing position at Veterans United Home Loans?

To apply for the Intern - Content Marketing position at Veterans United Home Loans, you should be a student with a passion for digital marketing. Strong writing skills, a grasp of SEO best practices, and a willingness to learn are essential. It's crucial to demonstrate critical thinking, problem-solving skills, and an eagerness to work in a dynamic environment.

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How can I excel as an Intern - Content Marketing at Veterans United Home Loans?

To excel as an Intern - Content Marketing at Veterans United Home Loans, focus on being proactive in your research and content creation. Embrace data analysis to improve marketing strategies, communicate effectively, and collaborate with your team. Being passionate about your work and continuously seeking improvements will set you apart in this role.

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What is the working environment like for an Intern - Content Marketing at Veterans United Home Loans?

The working environment for an Intern - Content Marketing at Veterans United Home Loans is designed to be creative and fast-paced. You’ll have the opportunity to collaborate with a friendly team, contribute to positive workplace culture, and grow your skills in a supportive atmosphere while delivering impactful content.

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What is the minimum hour requirement for the Intern - Content Marketing position at Veterans United Home Loans?

Interns in the Content Marketing role at Veterans United Home Loans are expected to work a minimum of 15 hours per week. This flexible schedule allows students to balance their studies with hands-on experience in a dynamic marketing environment.

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Common Interview Questions for Intern - Content Marketing Job at Veterans United Home Loans in Columbia
Can you describe your understanding of SEO and its importance in content marketing?

SEO, or search engine optimization, is crucial in content marketing as it helps your content rank higher in search engine results, leading to increased visibility and engagement. In your answer, mention how you stay updated on SEO practices and how you've applied them in your projects or coursework.

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How would you approach researching content topics for our audience?

When researching content topics, I'd start by analyzing industry trends, customer feedback, and competitor content. Tools like Google Trends and social media insights are invaluable for discovering what resonates with the audience. Highlight any specific tools you’ve used in the past in your response.

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What type of content have you created in the past, and how did you ensure its quality?

I’ve created blog posts, social media content, and email marketing copy during previous internships and coursework. To ensure quality, I always proofread my work, adhere to brand guidelines, and incorporate feedback from peers. Discuss any metrics you've used to measure content success.

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How would you evaluate the success of a content marketing campaign?

Evaluating the success of a content marketing campaign involves analyzing key performance indicators (KPIs) like website traffic, engagement rates, and conversion rates. Emphasize your familiarity with analytic tools like Google Analytics and how you'd use data to optimize future campaigns.

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Tell us about a time when you had to meet a tight deadline for content creation.

In college, I had a project with a tight deadline where I had to create content for a class presentation. I prioritized my tasks, communicated with my team, and focused on key deliverables. Share any tools you used to manage your time effectively during this experience.

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What strategies would you use for optimizing an email marketing campaign?

To optimize an email marketing campaign, I would focus on audience segmentation, compelling subject lines, and A/B testing to refine content for maximum impact. Discuss any past experiences you have had with email marketing or campaigns.

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How do you stay current with digital marketing trends?

Staying updated with digital marketing trends involves continuously consuming content from industry blogs, attending webinars, and actively participating in online forums. Mention any specific resources or platforms you follow to keep informed.

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What tools or software are you familiar with that can aid in content marketing?

I'm familiar with tools like Google Analytics for tracking web performance, Hootsuite for social media management, and various writing apps for content creation. Highlight what you've used in the past or any training you’ve received on these platforms.

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How would you handle constructive criticism of your writing?

I view constructive criticism as an opportunity for growth, so I would listen carefully, ask clarifying questions, and apply the feedback to my writing. Share an example of how you utilized feedback in the past to improve your work.

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Why do you want to intern in content marketing at Veterans United Home Loans?

I'm passionate about helping others, and I admire Veterans United Home Loans’ mission to enhance lives. I believe that interning in content marketing here will provide me with valuable experience while allowing me to contribute to a cause I care deeply about. Personalize it with any specific aspects of the company that resonate with you.

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We exist to enhance the lives of our borrowers, our coworkers, and our communities. We enhance the lives of Veterans and their families by helping them through the home buying process and giving them the amazing experience they deserve. As a work...

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Internship, on-site
DATE POSTED
December 14, 2024

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