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Associate Manager, Marketing Solutions

Vevo is the world's leading music video network, connecting an ever-growing global audience to high quality music video content for more than a decade. Founded by Universal Music Group and Sony Music Entertainment in 2009, Vevo offers fans worldwide a vast array of premium content to choose from, showcasing official music videos alongside a constantly developing lineup of live performances and innovative original programming. From top superstars to rising new talents, Vevo brings incomparable cross-promotional support to artists across the musical spectrum, at every stage of their careers.


Vevo has consistently evolved over the past decade to lead within today's ever-changing media landscape, embracing partnerships with a number of leading distribution platforms to deliver extraordinary content within ad-supported environments. With more than 25B views across television, desktop and mobile devices each month, Vevo brings music videos to the world – when, where, and how fans want them.  


The Associate Manager, Marketing Solutions will support the development of marketing and monetization strategies that leverage the value of Vevo’s content and scale in order to drive ongoing revenue growth. Reporting into the Director of Marketing Solutions, you will support the positioning, collateral, and revenue associated with Vevo’s suite of ad products and sales packages. The Associate Manager, Marketing Solutions will help translate client KPIs and goals into creative, efficient, and well-rounded marketing campaigns.  


This is a full-time hybrid position and is based at our office in New York City (open to Los Angeles for the right candidate).


As a member of our team, you will:
  • Create sales materials that engage and excite clients
  • Support the GTM strategy for new ad products and sponsorships, including core positioning, packaging, sales collateral, and sales enablement to help our Sales teams communicate our unique value to partners
  • Lead the creative, positioning, and packaging of RFPs, pairing client goals with Vevo products to deliver cohesive solutions 
  • Support on custom content proposals including narrative, creative development, pricing, packaging, and materials
  • Design proposals decks and materials, leveraging strong copywriting and design skills to bring a story to life 
  • Be the "one-stop-shop" to the business for information on ad products, create and maintain resources and trackers to support the Sales organization
  • Oversee the post-sale process of Vevo’s editorial sponsorship opportunities across CTV and digital
  • Work cross-functionally to ensure an excellent client experience in pre and post-sale
  • Work with Research to use insights and data within sponsorship and product materials
  • Oversee and maintain sales materials, resources, and bi-weekly newsletters 


This describes you:
  • A Creative Problem Solver. You can tackle brand challenges with ease through creative and innovative solutions
  • A Storyteller. You have a passion for storytelling through writing, presentations, and video
  • A Team Player. You will be part of a global team, dedicated to collaboration and problem-solving
  • Data-Minded. You understand the connection between data and storytelling and how to use insights to support creative strategy
  • Trend Hunter. Forward-thinking with your finger on the pulse, always identifying what’s new especially across music, entertainment, and pop culture
  • Client-Centric. You're obsessed with delivering the highest quality client experience and are comfortable presenting to and liaising with clients
  • Detail-Oriented. A pro at keeping the little things in mind without sacrificing the big picture
  • Composed & Super Organized. You keep your cool while managing multiple projects and deadlines simultaneously


Requirements:
  • Minimum 2-3 years of relevant experience in a B2B marketing, sales marketing, or brand strategy role within the advertising and media industry
  • Experience with television or video advertising and familiarity with CTV
  • Demonstrate excellent communication skills, both written and through visual presentations
  • Ability to manage multiple projects at once and meet deadlines with autonomy
  • Experience at a publisher or media agency a plus
  • Experience with custom video content (pre-sale and post-sale) a plus
  • Eye for design, working knowledge of PowerPoint


Interested? Great! You might like to know:
  • We're a fun, energetic, and tight-knit team
  • We really enjoy music and technology
  • We have competitive compensation and benefits packages
  • We have premier access to music content and new releases of original media content


The pay range for this position is: $65,000-$75,000 per year. Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Transparency Law.


This is a full-time position based on-site/in our NYC headquarters. Vevo currently operates in a hybrid work model and requires all employees, who have not been designated as "remote" to be in the office/studio a minimum of 3 days a week.

 

Vevo considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age, disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law. 

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$75000K

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What You Should Know About Associate Manager, Marketing Solutions, Vevo

Are you passionate about music and marketing? Vevo, the world’s leading music video network, is looking for an Associate Manager, Marketing Solutions to join our dynamic team in New York City! With over a decade of experience connecting audiences to high-quality music video content, Vevo offers a vibrant environment filled with creativity and innovation. In this role, you'll be instrumental in developing marketing and monetization strategies that leverage our extensive content offerings. Reporting to the Director of Marketing Solutions, you’ll create compelling sales materials, support the go-to-market (GTM) strategy for new ad products, and lead the creative process for RFPs, ensuring that our clients’ goals align with Vevo's advantageous advertising solutions. Your storytelling skills will truly shine as you design engaging proposals and marketing collateral. As a key player in our global team, you’ll collaborate across departments to guarantee an excellent client experience while analyzing data to enhance our offerings. We’re seeking someone who thrives in a fast-paced environment, has a keen eye for detail, and enjoys working on multiple projects simultaneously. If you love music, technology, and the thrill of the advertising industry, we’d love for you to apply and bring your unique perspective to Vevo!

Frequently Asked Questions (FAQs) for Associate Manager, Marketing Solutions Role at Vevo
What does the Associate Manager, Marketing Solutions role at Vevo involve?

The Associate Manager, Marketing Solutions at Vevo is responsible for developing marketing and monetization strategies, creating engaging sales materials, and supporting the GTM strategy for new advertising products. This position plays a crucial part in translating client goals into successful marketing campaigns.

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What qualifications are required for the Associate Manager, Marketing Solutions at Vevo?

To qualify for the Associate Manager, Marketing Solutions role at Vevo, candidates should have a minimum of 2-3 years of relevant experience in B2B marketing, sales marketing, or brand strategy, preferably within the advertising and media sector. Strong communication skills and the ability to manage multiple projects are essential.

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How does the Associate Manager, Marketing Solutions support Vevo's ad products?

The Associate Manager plays a pivotal role in enhancing Vevo's ad products by creating sales collateral, leading the creative process for RFPs, and collaborating cross-functionally. They ensure that our sales teams can effectively communicate the unique value of Vevo’s advertising solutions to clients.

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What kind of work environment can I expect as an Associate Manager, Marketing Solutions at Vevo?

At Vevo, you can expect a fun, energetic, and collaborative environment. As a tight-knit team that loves music and technology, we encourage creativity and innovation, making it a great place for individuals passionate about marketing solutions and the entertainment industry.

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What is the expected salary range for an Associate Manager, Marketing Solutions at Vevo?

The expected salary range for the Associate Manager, Marketing Solutions position at Vevo is between $65,000 and $75,000 per year. Vevo offers competitive compensation, benefits packages, and provides premier access to music content, making this a highly attractive opportunity.

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Common Interview Questions for Associate Manager, Marketing Solutions
Can you describe your experience with developing marketing strategies?

In answering this question, provide specific examples of marketing strategies you've developed in past roles. Discuss how you assessed market needs and client goals, as well as any metrics you used to measure success. Highlight your problem-solving abilities and creativity.

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How do you prioritize tasks when managing multiple projects?

Explain your approach to project management, including prioritizing tasks based on deadlines and importance. Mention any tools or methods you use to stay organized, such as task lists, project management software, or calendars.

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What do you think makes compelling sales collateral?

Focus on elements such as clarity, engaging visuals, and storytelling. Discuss how you tailor sales materials to different audiences and the importance of aligning them with client goals to create impactful presentations.

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How do you leverage data to inform your marketing strategies?

Emphasize your understanding of data analysis and its role in storytelling. Provide examples of how you've used data insights to drive campaign decisions, adapt strategies, and enhance client communications.

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Describe a time when you collaborated with a cross-functional team.

Share a specific instance highlighting your teamwork. Discuss the project, your role, and how effective communication and collaboration contributed to the project's success. This demonstrates your ability to work well with diverse teams.

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How do you approach creating RFPs or custom content proposals?

Outline your process for researching client needs, gathering relevant information, and developing creative solutions. Discuss the importance of aligning proposals with client expectations and the role of storytelling in your approach.

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What trends are you currently noticing in the advertising and media industry?

Discuss specific trends such as the rise of digital content, shifts in consumer behavior, or innovations in ad technology. Conveys your market awareness and how these trends could impact Vevo’s marketing strategies.

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Can you give an example of a creative problem you've solved in a previous role?

Provide a clear, succinct example that showcases your critical thinking ability. Discuss the challenge you faced, the solution you implemented, and the positive outcome that resulted from your efforts.

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How do you ensure a high-quality client experience?

Talk about the strategies you employ to understand client needs, maintain clear communication, and address issues promptly. Emphasize the importance of client feedback and continuous improvement in your approach.

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What experience do you have with video advertising or CTV?

Share any relevant experience you have in the video advertising space, including specific campaigns you've worked on or knowledge of current CTV trends. This showcases your familiarity with the industry and enhances your candidacy for the role.

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Vevo is the world's leading music video network, connecting an ever-growing global audience to high quality music video content for more than a decade.

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Full-time, hybrid
DATE POSTED
January 8, 2025

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