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Marketing Coordinator, U.S. Client Marketing - job 23 of 24

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

This is an exciting time to join Visa's U.S. Marketing Services team, as we strengthen our focus on deepening relationships with established Issuer and Merchant Clients and launch Visa products with partners in Fintech.

The U.S. Marketing Services team, part of the overall North America Marketing organization, is transforming how we partner with clients to drive engagement, through a proactive and results driven marketing approach. As part of the U.S. Marketing Services team, the Marketing Coordinator, U.S. Client Marketing will support the development and execution of client programs that optimize the use of Visa marketing platforms/initiatives.

This Coordinator is responsible for supporting the partnership with Visa’s Merchant Clients while simultaneously building best-in-class co-marketing plans that support business goals for both Visa and its clients. This position fills a key role in our expanded focus on client marketing efforts.

The Coordinator is expected to excel in a dynamic and highly collaborative environment. This individual should be results-driven, adaptable, and maintain a positive, proactive mindset. It is essential that the Analyst has a proven history of effective teamwork with both internal colleagues and external clients.

The Coordinator must be meticulous and considerate when generating client materials, demonstrating proficiency in Microsoft PowerPoint and Excel. The ability to communicate directly with clients through weekly conference calls, video conferences, or potential in-person meetings is also required.

Furthermore, the Coordinator will be responsible for vital administrative tasks on various platforms, such as managing budgets, submitting intake forms, and conducting financial reporting.

Essential Functions

This Coordinator will be required to:

  • Support the sell-in and execution of B2B and/or B2C marketing programs for clients by coordinating the activities of internal Visa cross-functional teams and external agency partners

  • Manage agency partners during client program development, including routing materials for review and securing stakeholder approvals

  • Provide project management support for client marketing programs, including running weekly client status calls, drafting agendas and call notes, leading creative development process with the agency, routing materials for necessary approvals, managing post campaign tracking and analytics

  • Assist with business development, including compilation of proposals

  • Work cross-functionally to maintain clear communications and secure internal stakeholder alignment and approvals

  • Participate in ideation and development of custom marketing programs across Visa platforms and sponsorship assets

  • Develop and route legal agreements

  • Develop purchase order creation and management

  • Manage project timelines and budgets

  • Track and manage results of multiple ongoing projects

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

 

Qualifications

Basic Qualifications
•2 or more years of work experience with a Bachelor’s Degree or an Advanced Degree (e.g. Masters, MBA, JD, MD, or PhD)
•Bachelor's Degree with at least 2 years of business experience with the majority of the work relating to marketing and project management

Preferred Qualifications
•3 or more years of work experience with a Bachelor’s Degree or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
•3-5 years of work experience or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
•Work experience that closely related to marketing and project management
•Strong written and oral communication skills
•Prior experience coordinating cross functional, end-to-end projects that included a high level of detail
•Team player who is able to work on multi-part projects across teams and able to ensure project deadlines and budgets are met
•Ability and initiative to self-manage and prioritize when necessary and ability to multitask to support multiple efforts as needed
•Experience running meetings with internal and external customers and users
•Positive relationship management skills and ability to influence decision makers both internally and externally
•Proficient in Excel and PowerPoint
•Client-facing experience a plus
•Digital marketing experience a plus

Additional Information

 Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting.  The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer.  Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 105,800 to 135,000 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.

Average salary estimate

$120400 / YEARLY (est.)
min
max
$105800K
$135000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Coordinator, U.S. Client Marketing, Visa

At Visa, we believe in connecting the world through the most innovative and secure payments network, and we’re currently looking for a Marketing Coordinator for U.S. Client Marketing in Foster City, CA. This role is a fantastic opportunity to join our dynamic U.S. Marketing Services team as we enhance our relationships with both Issuer and Merchant clients while launching exciting Visa products with Fintech partners. As a Marketing Coordinator, you will support the execution of innovative client programs that utilize Visa marketing platforms to maximize our partners' success. Your responsibilities will include coordinating cross-functional efforts, managing agency partners, and ensuring project timelines and budgets are adhered to. We value adaptability, teamwork, and a positive outlook, and we're looking for someone with a meticulous eye for detail to craft compelling client materials. Whether you're leading weekly status calls, developing marketing proposals, or analyzing campaign results, every day will present new challenges and chances to make a real impact. With your proficiency in Microsoft PowerPoint and Excel, you’ll play a vital role in helping Visa thrive in a competitive market. So if you're ready to take your marketing career to the next level with a purpose-driven industry leader, we invite you to explore this exciting opportunity with us.

Frequently Asked Questions (FAQs) for Marketing Coordinator, U.S. Client Marketing Role at Visa
What are the main responsibilities of a Marketing Coordinator at Visa?

As a Marketing Coordinator at Visa, your primary responsibilities will include supporting the execution of B2B and B2C marketing programs, managing agency partners during client program development, and providing project management support for various client marketing initiatives. You'll coordinate activities across internal teams and external partners to ensure effective communication and collaboration, ultimately driving client engagement and success.

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What qualifications do I need to apply for the Marketing Coordinator position at Visa?

To qualify for the Marketing Coordinator position at Visa, you should have a Bachelor's degree and at least 2 years of relevant business experience, particularly in marketing and project management. Preferred candidates will have 3 or more years of experience and strong communication skills, along with proficiency in Excel and PowerPoint. Agency coordination experience and client-facing capabilities are also beneficial.

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How does the Marketing Coordinator role at Visa contribute to client success?

The Marketing Coordinator plays a critical role in client success at Visa by developing and executing marketing programs that engage clients effectively. By collaborating with internal teams and external partners, you'll help optimize marketing strategies, manage projects, and ensure that campaign goals align with both Visa's objectives and those of its Merchant Clients.

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What skills are essential for success in the Marketing Coordinator role at Visa?

Success in the Marketing Coordinator role at Visa requires strong organizational and project management skills, the ability to work collaboratively with cross-functional teams, and exceptional communication abilities. Proficiency in Microsoft Excel and PowerPoint is essential, and having experience running client meetings and managing multiple projects will enhance your effectiveness in this role.

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What makes Visa an attractive employer for a Marketing Coordinator?

Visa is an innovative leader in the payments technology sector, providing unique opportunities for career growth in a dynamic environment. As a Marketing Coordinator, you'll be part of a mission-driven organization that values creativity, adaptability, and teamwork, all while contributing to impactful marketing strategies that uplift clients and communities.

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Common Interview Questions for Marketing Coordinator, U.S. Client Marketing
Can you describe a successful marketing campaign you've managed?

When answering this question, highlight the campaign's objectives, the strategies you implemented, the role you played, and the measurable results achieved. Use specific metrics to demonstrate success and outline any challenges faced and how you overcame them.

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How do you prioritize tasks when managing multiple projects?

It's essential to discuss your organizational skills, perhaps mentioning tools you use for project management or how you assess project importance based on deadlines and client needs. Explain how you keep team members informed and ensure communication is clear throughout all projects.

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How do you handle tight deadlines in a marketing role?

Describe a specific instance where you successfully met a deadline, focusing on your planning and time management skills. Emphasize your ability to remain calm under pressure and how you effectively communicate with your team to achieve goals.

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What techniques do you use to analyze the success of marketing campaigns?

Discuss the different metrics or KPIs you evaluate, such as engagement rates, conversion rates, or ROI. Explain the importance of analyzing data to make informed decisions for future campaigns and how you gather insights from various reporting tools.

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How do you manage relationships with external partners or clients?

Talk about your approach to relationship management, emphasizing the importance of clear communication, regular updates, and transparency. Providing examples of how you've dealt with a challenging partner relationship can illustrate your conflict resolution skills.

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What role does teamwork play in successful marketing initiatives?

Emphasize the collaborative nature of marketing and how different roles contribute to a project's success. Share examples of successful teamwork experiences and what you learned from working with diverse stakeholders.

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Describe how you stay updated on marketing trends.

Discuss your dedication to professional development through industry publications, webinars, and networking with marketing professionals. Share specific resources or communities you engage with to stay informed about the latest trends.

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Can you give an example of how you’ve used data to influence marketing decisions?

Provide a situation where you relied on data analysis to guide your marketing strategy. Discuss how you collected the data, what insights you derived from it, and how those insights shaped your decision-making processes.

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What software tools do you find most helpful in marketing coordination?

Mention tools such as Excel for data management, PowerPoint for presentations, and project management software like Trello or Asana. Explain how these tools contribute to your efficiency and help ensure project success.

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What qualities do you believe are essential for a Marketing Coordinator at Visa?

Here, you should summarize the skills needed for this role, such as attention to detail, strong communication skills, the ability to manage time effectively, and being a team player. Emphasize how these qualities help in achieving Visa's marketing goals.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 18, 2025

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