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Senior Director, Product Management, Measurement and Insights Products - job 2 of 3

Position Summary...What you'll do...Senior Director, Measurement and Insights ProductsAt Walmart, we enable the connection between supplier brands and retail shoppers at an unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's data to prove it. Walmart Connect wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.Walmart Connect is seeking a senior level leader to own the vision, strategy, and execution of the organization's omni-measurement, reporting and insights product capabilities for this critical and growing product portfolio. You will be a leader of leaders and will build and lead the product team. In this role, you will own your product portfolio end to end, collaborating closely with various partners across the organization, including engineering and product marketing. You will work with and influence senior cross functional leaders from Sales, Client Services, Strategy, to bring the power of Walmart's vast audience graph to life for our clients through measurement and insights. This leader will also own identification of future opportunity areas to continue to strengthen our leading Retail Media Network position in the industry.This is a high impact opportunity to b uild a sought-after product suite to drive meaningful growth and transformation for the business. The individual needs to be strategic, impact oriented, partner focused, solution-driven with the ability to effectively communicate at all levels and divisions of an organization.Location: San Bruno, CA or Hoboken, NJ . This position will be in primary office. Relocation assistance will be offered if needed. Domestic and International travel is expected.Key Duties & Responsibilities:Develop, implement, and scale a multiyear vision and product roadmap for core measurement and insights products that delivers value to WMC customers of all sizes across the entire product suite including Display, Sponsored Search, Videos, and In-Store ads etc.With future thinking mindset, build a healthy portfolio that balances 1P and 3P products.Build and grow measurement and insights 1 st party products for accounts of all sizes and across verticals.Lead strategy and own 3rd party measurement product e.g. Brand Lift, MMM etc.Establish Walmart Connect as a leader in the space of retail media measurement and insights. Assess current market trends, advertiser expectations and competitive landscape to develop and influence industry standards and best practices.Build and lead a high-energy, matrixed team of product managers to establish clear, specific goals and plans and oversee their successful execution to deliver measurable results.Partner with a team of world-class engineers and a high performing product marketing team to bring your product vision and strategy to life .Establish trustworthy relationships across the enterprise to ensure all stakeholders have input and to evangelize the overarching strategy and roadmap.QualificationsDemonstrated success in building a new product portfolio in the advanced analytics and measurement space.Demonstrated expertise and thought leadership in Incrementality measurement, MTA, Brand Lift, MMM, experimental A / B testing and predictive/econometric modeling.Background in retail, retail media, media platforms, and/or ad tech data in areas of advertising or marketing measurement, analytics, insights, and data scienceDemonstrated ability to effectively influence and align executive leadership across a diverse enterprise with varying levels of understanding.Demonstrated ability to lead a complex organization through product led transformation from a primarily high touch support model.Ability to lead in ambiguity, strategic thinking and collaboration.High emotional quotient (EQ); encourage team cooperation, promote enthusiasm, motivate strategic thinking, and ensure insightful problem solving.Able to think and act creatively, championing and promoting innovative ideas that contribute to the goals of the organization and the department.Ability to work in a fast-paced, highly independent environment and juggle multiple ongoing projects, responsibilities, and relationships.Bring a sense of "fun" that inspires others and creates a healthy team environment.10-15 years of experience in product management. Most recent 5+ years directly managing a team of leaders and managers in a in complex business.Bachelor's or advanced degree in Statistics, Data Analytics, or related field.Benefits & Perks:Beyond our great compensation package, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.Equal Opportunity Employer:Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.For information about PTO, see https://one.walmart.com/notices .Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.For information about benefits and eligibility, see One.Walmart .Hoboken, New Jersey US-10279:The annual salary range for this position is $192,000.00-$384,000.00San Bruno, California US-08848:The annual salary range for this position is $208,000.00-$416,000.00Additional compensation includes annual or quarterly performance bonuses.Additional compensation for certain positions may also include:- StockMinimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.Option 1: Bachelor's degree in computer science, engineering, or related area and 13 years' experience in product management. Option 2: 15 years' experience in product management or related area.Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.Master's degree in Computer Science, Engineering, Business Administration, or related area and 12 years' experience as a product manager, ideally working on consumer-facing, large-scale, highly complex B2B/C products, Supervisory experience, We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly. The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart's accessibility standards and guidelines for supporting an inclusive culture.Masters: Business Administration, Masters: Computer Engineering, Masters: Computer SciencePrimary Location...850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
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What You Should Know About Senior Director, Product Management, Measurement and Insights Products, Walmart

As the Senior Director of Product Management for Measurement and Insights Products at Walmart, based in the vibrant Daly City, CA, you'll lead a team that's at the forefront of transforming digital advertising into a powerhouse of targeted and accountable solutions. Imagine harnessing the extensive reach and data of Walmart to build exceptional measurement and insights products, connecting supplier brands with over 150 million households! Your primary responsibility will be developing, implementing, and scaling a comprehensive product roadmap that caters to the needs of diverse clients utilizing various advertising platforms such as Display, Sponsored Search, and In-Store ads. You'll work collaboratively with cross-functional teams, including engineering and product marketing, leveraging Walmart's vast audience data to deliver actionable insights that drive growth for both Walmart and its partners. This role presents an incredible opportunity to shape the future of retail media measurement while influencing industry standards. With a focus on innovation, your strategic mindset will allow you to identify new opportunities, ensuring Walmart Connect remains a leader in this space. Moreover, your leadership will inspire a high-energy team of product managers, fostering a culture of creativity and collaboration. If you're excited to blend your expertise in advanced analytics with a passion for digital media, this is your chance to make an impact in the largest company in the world. Join us on this exciting journey to redefine the retail landscape!

Frequently Asked Questions (FAQs) for Senior Director, Product Management, Measurement and Insights Products Role at Walmart
What are the key responsibilities of a Senior Director in Product Management at Walmart?

The Senior Director in Product Management at Walmart is tasked with developing and executing a multiyear vision and product roadmap for measurement and insights products. This includes overseeing a product suite that supports Display, Sponsored Search, and In-Store ads, ensuring these products deliver significant value to a wide range of clients. You'll also lead a high-performing team, collaborate across various departments, and establish Walmart Connect as a leader in retail media measurement.

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What qualifications are necessary for the Senior Director position at Walmart?

To be considered for the Senior Director, Product Management position at Walmart, candidates should possess a bachelor's or advanced degree in Statistics, Data Analytics, or related fields, along with 10-15 years of experience in product management. Proven success in building a product portfolio in analytics and measurement, as well as the ability to lead product-led transformations in complex organizations, are essential skills for this role.

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How does Walmart ensure a diverse work environment for the Senior Director of Product Management?

Walmart is committed to fostering an inclusive environment for its employees. As a Senior Director of Product Management, you will play a crucial role in promoting diversity and collaboration, as the company emphasizes understanding and valuing varied experiences and perspectives to serve customers better and create an engaging workplace for associates.

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What does success look like for the Senior Director of Measurement and Insights Products?

Success in the Senior Director role at Walmart will be characterized by the successful development and implementation of innovative measurement products that not only drive growth for the business but also enhance the company's position as a leader in retail media. Key performance indicators will include client satisfaction, product adoption rate, and overall impact on Walmart Connect’s growth strategy.

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What is the expected travel requirement for the Senior Director, Product Management at Walmart?

The Senior Director position at Walmart is expected to involve both domestic and international travel. This enables collaboration across various offices and meeting with clients globally to discuss product strategy and insights, ensuring that the products developed resonate with user needs and market demands.

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Common Interview Questions for Senior Director, Product Management, Measurement and Insights Products
Can you describe your experience in managing product portfolios in measurement and insights?

When answering this question, provide specific examples of product portfolios you have managed. Highlight any successful strategies you've employed, challenges you faced, and how you overcame them. Be sure to emphasize outcomes, such as increased product adoption or revenue growth, as these metrics resonate well in the Product Management space.

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How do you approach building and leading a product team?

In your response, discuss your leadership style, and share how you empower team members by fostering a culture of open communication and collaboration. Provide examples that illustrate your ability to mentor talent, establish clear objectives, and achieve results through effective teamwork.

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What strategies would you implement to drive innovation in measurement products at Walmart?

Focus on your understanding of market trends and your creative problem-solving skills. Discuss how you would gather insights from stakeholders, promote a culture of experimentation, and leverage data analytics to inform decision-making while continuously seeking opportunities for product enhancements.

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How do you ensure that product initiatives align with broader company goals?

This is an opportunity to explain how you prioritize product initiatives that support the overarching goals of the organization. Share your approach to collaborating with cross-functional teams, including Sales and Marketing, to ensure seamless alignment and execution of product strategies that contribute to Walmart's overall growth.

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Can you provide an example of a complex product transformation you've led?

When answering this, detail a specific transformation project, the complexities involved, and how you navigated these challenges. Highlight your problem-solving skills, your ability to influence stakeholders, and the positive results of the transformation on the organization.

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What is your familiarity with retail media measurement and analysis?

Demonstrate your depth of knowledge by discussing relevant frameworks, analytics tools, and methods that inform measurement in retail media. Illustrate your understanding of key performance indicators in this space, such as Brand Lift and MMM, and how they contribute to driving business insights and strategies.

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How do you incorporate user feedback into product development?

Discuss the processes you implement to gather qualitative and quantitative feedback from users. Highlight how this data influences product iterations and the importance of staying responsive to user needs in creating successful products.

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What role does data play in your product management approach?

Explain how you utilize data analytics to inform product strategies and decision-making. Share examples of how data-driven insights have influenced your previous product management efforts, decision-making processes, and product improvements.

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How do you balance short-term goals with long-term product vision?

In your response, illustrate your strategic thinking by discussing how you prioritize initiatives that provide quick wins while contributing to a longer-term product vision. Use examples that demonstrate your ability to maintain a strategic focus even when managing tactical demands.

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What motivates you to lead in a fast-paced product management environment?

Share your passion for product management and discuss how you thrive under pressure and adapt to changing market conditions. Reflect on your previous experiences that highlight your ability to maintain clarity, drive energy, and inspire your team amid the hustle of a dynamic environment.

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