Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Marketing Automation Associate image - Rise Careers
Job details

Marketing Automation Associate

WisdomTree Investments is seeking a Marketing Associate with at least 3 years agency or client-side experience in Digital Marketing. Must have a basic understanding of data tables and strong data manipulation skills. 


The ideal candidate will be an individual who is flexible and adaptable to change as our business grows and develops. Capable of running and managing multiple projects, you should enjoy variety and demonstrate high levels of organization whilst at all times prioritizing your workload to meet deadlines and key objectives.

Excellent attention to detail and high-level of accuracy are a must as is the ability to communicate effectively with all teams and departments. 


Success in this role would be achieved by:
  • Support the U.S. Marketing team to ensure email campaigns are completed and deployed on time. 
  • Build, proof, and revise emails and templates in a CRM platform. 
  • Constant, detailed communication with key members of the marketing team to ensure quality and success of emails. 
  • Complete quality assurance checks on every email campaign. 
  • Utilize Salesforce, Excel, and or database objects to modify and update subscriber lists and create segmentation groups. 
  • Develop and document efficiencies in current and future processes. 
  • Co-manage campaign pipeline to ensure all campaign components are in place to ensure smooth campaign launches. 
  • Data analysis and ability to work in Excel, SFDC, and provide input for writing requirements for SQL queries 
  • Develop skillset of Email Sending Platform through training and obtaining certification. 


Experience and required skill set:
  • Undergraduate degree (preferred focus on business, economics, or marketing)
  • 3+ years of relevant experience 
  • Experience using email sending programs such as Salesforce Marketing Cloud, Eloqua, or Marketo.
  • General understanding of email Marketing best practices, Sales processes, and Sales development tools 
  • The ability to be self-driven and engaged in a fully remote work environment 
  • Excellent logical reasoning and analytical mindset to effectively assess and communicate metrics. 
  • Experience prioritizing multiple requests, Strong organizational and interpersonal skills 
  • Proficiency in Excel (V and X Lookups Pivot tables) 
  • Passionate about the digital landscape with desire for continuous learning and development. 


Additional desired skills and experience:
  • Financial services experience
  • Basic knowledge of SQL, CSS and HTML
  • Experience working within a startup product environment
  • Understanding the end-to-end data flows across Marketing and Sales tech stacks. 


$110,000 - $120,000 a year
The base salary range for this position is $110,000 - $120,000 annually. In addition, employees are eligible for an annual discretionary bonus and competitive benefits package. Total compensation may vary based on factors such as location, role, company, department, experience and individual performance.




About Us:

WisdomTree is a global financial innovator, offering a well-diversified suite of exchange-traded products (ETPs), models, solutions and products leveraging blockchain technology. We empower investors and consumers to shape their future and support financial professionals to better serve their clients and grow their businesses. WisdomTree is leveraging the latest financial infrastructure to create products that provide access, transparency and an enhanced user experience. Building on our heritage of innovation, we are also developing and have launched next-generation digital products, services and structures, including digital or blockchain-enabled mutual funds and tokenized assets, as well as our blockchain-native digital wallet, WisdomTree Prime™.*


*The WisdomTree Prime digital wallet and digital asset services are made available through WisdomTree Digital Movement, Inc. (NMLS ID: 2372500), in select U.S. jurisdictions and may be limited where prohibited by law. Visit www.wisdomtreeprime.com or the WisdomTree Prime mobile app for more information. Foreside Fund Services, LLC, (FFS) is not affiliated with WisdomTree, Inc. and its subsidiaries. FFS does not provide digital wallet or digital asset services.


Work Smart:

Headquartered in New York City, WisdomTree embraces a “Work Smart” philosophy that transcends physical workspace, aiming to optimize productivity, efficiency and effectiveness. Employee time in the office generally is not prescribed, and team leaders are empowered to determine how their teams work best, based on their roles, which may include in-person, in-office engagement.


Mission, Vision & Values:

WisdomTree is committed to delivering a better investment and financial experience through the quality of our products and solutions, and finding alignment within our community on our core values: WisdomTree employees strive for Excellence & Innovation, work with Transparency & Accountability, and show each other Fairness & Respect. We welcome the applications of qualified individuals who will support this mission and thrive in our collaborative and empowering work environment.


Learn more at www.wisdomtree.com

 

WisdomTree is proud to be an Equal Opportunity Employer, committed to diversity and consideration of all applicants and existing employees for all positions, and we evaluate qualified applicants without regard to race, color, religion, creed, sex, gender, age, national origin or ancestry, ethnicity, physical or mental disability, veteran status, marital status, sexual orientation, pregnancy, citizenship status, genetic information, or any other status or condition protected by applicable law.

Average salary estimate

$115000 / YEARLY (est.)
min
max
$110000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Automation Associate, WisdomTree

Are you passionate about digital marketing and eager to make a significant impact at a forward-thinking company? Look no further! WisdomTree Investments is on the hunt for a Marketing Automation Associate to join our dynamic team in a hybrid role based in New York, NY. In this position, you'll play a crucial part in supporting our U.S. Marketing team to ensure email campaigns are executed flawlessly and on schedule. With at least 3 years of experience in digital marketing, you'll leverage your strong organizational skills to manage multiple projects and communicate effectively across teams. You’ll be responsible for building, proofreading, and refining email templates within our CRM platform, ensuring every detail is perfect. Additionally, you'll conduct quality assurance checks and take charge of subscriber lists through Salesforce and Excel, driving segmentation strategies that enhance our outreach efforts. Here, your analytical mindset will shine as you assess metrics and provide essential insights. If you have an undergraduate degree (preferably in business, economics, or marketing) and experience with email platforms like Salesforce Marketing Cloud or Eloqua, we want to hear from you! At WisdomTree, we celebrate flexibility and adaptability, so bring your skills and passion for the digital landscape as we work together in shaping the future of finance. With a base salary ranging from $110,000 to $120,000 and access to competitive benefits, this role is your gateway to grow in an environment that values excellence, innovation, and transparency. Join us and become part of our mission to deliver a better investment experience!

Frequently Asked Questions (FAQs) for Marketing Automation Associate Role at WisdomTree
What are the responsibilities of a Marketing Automation Associate at WisdomTree Investments?

As a Marketing Automation Associate at WisdomTree Investments, you'll primarily support the U.S. Marketing team by ensuring timely execution of email campaigns. Your responsibilities will include building and proofreading emails, managing databases, conducting detailed quality assurance checks, and collaborating closely with team members to ensure all campaign components align for successful launches. You'll also utilize data analysis tools to optimize marketing efforts and enhance communication across departments.

Join Rise to see the full answer
What qualifications does WisdomTree look for in a Marketing Automation Associate?

The ideal candidate for the Marketing Automation Associate role at WisdomTree has at least 3 years of relevant digital marketing experience and a strong understanding of email marketing best practices. A degree in business, economics, or marketing is preferred, alongside proficiency with tools like Salesforce Marketing Cloud and Excel. Exceptional organizational skills and the ability to work collaboratively in a hybrid work environment are also key traits WisdomTree seeks in potential candidates.

Join Rise to see the full answer
How does the hybrid work model at WisdomTree Investments operate for the Marketing Automation Associate?

WisdomTree embraces a 'Work Smart' philosophy for its hybrid work model, allowing flexibility in how teams operate. For the Marketing Automation Associate position, you will primarily work from home, but in-person engagement is encouraged based on team needs. This setup allows you to optimize productivity while still fostering collaboration across the marketing team.

Join Rise to see the full answer
What tools will I need to be familiar with as a Marketing Automation Associate at WisdomTree?

As a Marketing Automation Associate at WisdomTree, familiarity with tools like Salesforce, email marketing platforms (such as Salesforce Marketing Cloud or Eloqua), Excel, and basic SQL knowledge will be essential. Your ability to manipulate data and create effective segmentation groups using these tools will significantly contribute to the effectiveness of our marketing campaigns.

Join Rise to see the full answer
Is previous experience in financial services required for the Marketing Automation Associate role at WisdomTree?

While previous experience in financial services is desirable for the Marketing Automation Associate role at WisdomTree, it is not strictly required. The focus is primarily on having a strong background in digital marketing, excellent organizational skills, and the ability to adapt to the fast-paced environment of a financial innovator.

Join Rise to see the full answer
Common Interview Questions for Marketing Automation Associate
Can you describe your experience with email marketing platforms as a Marketing Automation Associate?

In answering this question, highlight the specific email marketing platforms you've used, such as Salesforce Marketing Cloud, Eloqua, or Marketo, and provide examples of the campaigns you've managed. Discuss how you handled campaign execution, built email templates, and monitored performance metrics to optimize future efforts.

Join Rise to see the full answer
How do you approach managing multiple projects as a Marketing Automation Associate?

To answer this effectively, share your strategies for prioritizing tasks, using project management tools, and keeping detailed schedules. Highlight your ability to remain organized while adapting to changing priorities, emphasizing teamwork and communication with fellow marketers to meet key deadlines.

Join Rise to see the full answer
What measures do you take to ensure quality assurance in email campaigns?

Discuss your process for conducting quality assurance checks, including proofreading emails, testing links and segments, and ensuring compliance with best practices. Share how this attention to detail contributes to the success of the overall campaign and enhances audience engagement.

Join Rise to see the full answer
Can you explain how you analyze metrics for email marketing campaigns?

Explain the key performance indicators you focus on—such as open rates, click-through rates, and conversion rates—and the tools you use for analysis, like Salesforce or Excel. Illustrate how you leverage this data to inform future campaigns and improve overall strategies.

Join Rise to see the full answer
How do you stay updated on digital marketing trends and best practices?

Share your strategies for staying informed about industry trends, such as reading relevant blogs, following thought leaders on social media, participating in webinars, and joining professional groups. Emphasize your commitment to continuous learning and how you apply new knowledge to your role as a Marketing Automation Associate.

Join Rise to see the full answer
Describe a time when you successfully improved a marketing process.

Provide a specific example that showcases your problem-solving skills. Detail the challenge you encountered, the changes you implemented, and the positive outcomes, such as enhanced efficiency or increased campaign response rates.

Join Rise to see the full answer
How do you ensure effective communication with cross-functional teams at WisdomTree?

Discuss the importance of open communication and collaboration in your workflow. Describe methods you utilize to ensure all teams are aligned, such as regular check-ins, shared documents, and project management tools, to facilitate smooth campaign execution.

Join Rise to see the full answer
What is your experience with database management and segmentation for email campaigns?

Elaborate on your background in using CRM tools like Salesforce to manage large subscriber databases. Share your experience in creating segmentation strategies and how these enhance personalization and targeting in email marketing efforts.

Join Rise to see the full answer
How do you handle tight deadlines and competing priorities in a marketing role?

Highlight your time management skills and discuss your approach to handling multiple deadlines. Provide examples of how you prioritize urgent tasks and allocate resources effectively to meet project goals without sacrificing quality.

Join Rise to see the full answer
What motivates you to work in the digital marketing landscape, especially in a financial context?

Share your enthusiasm for the digital landscape and how passionate you are about leveraging marketing to influence consumer behavior in finance. Discuss how you believe effective marketing can empower individuals to make informed financial decisions and how this drives your career choices.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
WisdomTree Remote Hybrid - New York, NY
Posted 8 days ago
Photo of the Rise User
1000heads Remote No location specified
Posted 8 days ago
Photo of the Rise User
Babylon Remote No location specified
Posted 13 days ago
Vision Insurance
Dental Insurance
Disability Insurance
Flexible Spending Account (FSA)
Health Savings Account (HSA)
Paid Holidays
Photo of the Rise User
Posted 11 days ago

WisdomTree Investments, Inc., through its subsidiaries in the U.S. and Europe, including WisdomTree Europe Ltd based in London, is an exchange-traded fund ("ETF") and exchange-traded product ("ETP") sponsor and asset manager. WisdomTree offers pro...

8 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
December 15, 2024

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!