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Account Executive, Telemundo Nuevo Mexico

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain, and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced, and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

As an Account Executive you will be responsible for growing revenue across NBCUniversal Local OTT and digital platforms, including NBC Spot On, Peacock, NBC / Telemundo Full Episode Player, and Linear TV including Telemundo and COZI. You will develop an understanding of our ad products, leverage tentpole events like the Olympics, Super Bowl, and World Cup, and have solid consultative selling skills to be able to best develop solutions to meet client needs. New business, revenue closure, account relationship building, customer satisfaction, and product implementation success are key responsibilities. This sales role is focused on delivering quarterly results and meeting individual budget requirements for linear and non-linear platforms, with a focus on Albuquerque and Santa Fe, New Mexico.

Job Duties / Responsibilities:

  • Develop both general and Hispanic market sales revenue from new advertisers as well as maximize revenue from an assigned list (active & non-active accounts), while meeting target revenue goals defined by management for New Mexico.
  • Own, manage, and develop agency & advertiser relationships through day-to-day contact; being closely involved in the entire sales cycle, from conception and development of proposal to invoicing and post-analysis.
  • Build and present consultative sales presentations, promoting NBCU’s portfolio, combining industry knowledge and market trends, reflecting an understanding of clients’ business needs, and delivering solutions to them, while providing superior customer service.
  • Work closely with Creative Solutions, Marketing, and Research to ensure consistent and strong execution of all solutions; work with digital teams to ensure client needs are met and ensure full and effective campaign delivery.
  • Develop and maintain deep expertise of the NBCU portfolio including Telemundo and digital properties such as Peacock.
  • Connect with key stakeholders within the linear and digital/programmatic buying ecosystems, to promote our product portfolio and secure sales.
  • Use all available platforms, such as industry events, professional networks, and others to prospect new business opportunities regularly.
  • Stay informed of industry changes and share market intelligence internally; maintain a working knowledge of research product updates.
  • Actively participate in team and station projects and special sales events.
  • Accurately communicate quarterly revenue pacing reports.
  • Communicate quarterly client progress to the Local Sales Manager
  • Attend weekly sales meetings as directed by station management.
  • Complete tasks such as posting, weekly forecasting, reporting, and tracking of new business prospects with the manager.
  • Aggressively develop strong business relationships with all buyers, media planners, and brand managers in your assigned territory.

Qualifications

  • Bachelor’s degree in a relevant field, or relevant work experience, with a minimum 3 years’ experience in advertising sales or media (linear and digital), either for a media company or with an agency.
  • Knowledge of the linear and digital media market.
  • Proficiency with Microsoft Office.
  • Strong communication skills both verbal and written.
  • Excellent driving record and active driver’s license.
  • Interested candidates must submit a resume/CV through www.nbcunicareers.com to be considered.
  • Must be able to work in Albuquerque and Santa Fe, New Mexico.
  • Must have unrestricted work authorization to work in the United States.

Desired Characteristics:

  • Prior experience selling advertising/sponsorships to ad agencies and client-direct.
  • Proven track record of developing new business.
  • Strong experience with Excel, PowerPoint, and Salesforce.com.
  • Self-starter that can thrive in both a corporate and start-up environment.
  • Excellent knowledge of industry trends, technologies, and pricing models.
  • Excellent knowledge of ad campaign metrics and analysis.
  • Strong ability to collaborate with a team.
  • Professional maturity, integrity, discipline, and a positive attitude.
  • Exceptional communication skills.
  • Exceptional presentation skills - creation and delivery.
  • Ability to accurately identify and assess opportunities and apply resources and strategies appropriately.
  • Ability to effectively manage the successful execution of a sales strategy.
  • Excellent negotiation skills.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$70000 / YEARLY (est.)
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What You Should Know About Account Executive, Telemundo Nuevo Mexico, NBCUniversal

Join Telemundo Nuevo Mexico as an Account Executive, where you'll play a pivotal role in driving our local OTT and digital platform revenue in Albuquerque and Santa Fe! At NBCUniversal, we're all about creating amazing content and experiences, and as an Account Executive, you get to bring that to life by building and maintaining relationships with key advertisers and agencies. Think of this position as the bridge between their needs and our incredible advertising solutions that feature exciting tentpole events like the Olympics, Super Bowl, and World Cup. You’ll work closely with our marketing and creative teams to offer tailored solutions that resonate with the Hispanic market while meeting our clients' unique needs. With a focus on new business development and revenue growth, you’ll utilize your sales expertise to create compelling presentations and drive campaigns that deliver results. We celebrate diversity and inclusion at NBCUniversal, and together we’ll ensure that every voice is heard and valued as we navigate the dynamic world of advertising. Ready to make your mark? Let’s elevate the advertising landscape together at Telemundo Nuevo Mexico!

Frequently Asked Questions (FAQs) for Account Executive, Telemundo Nuevo Mexico Role at NBCUniversal
What are the key responsibilities of an Account Executive at Telemundo Nuevo Mexico?

As an Account Executive at Telemundo Nuevo Mexico, your primary responsibilities will include growing revenue across NBCUniversal Local OTT and digital platforms, developing advertising partnerships, and managing client relationships. You'll be expected to build strong consultative sales presentations that reflect an understanding of the clients' business needs and deliver tailored solutions, ensuring customer satisfaction and campaign success.

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What qualifications do I need to apply for the Account Executive position at Telemundo Nuevo Mexico?

To apply for the Account Executive position at Telemundo Nuevo Mexico, candidates should have a Bachelor's degree in a relevant field or equivalent work experience. A minimum of 3 years in advertising sales or media is required, along with proficiency in Microsoft Office and solid communication skills. A proven track record in developing new business is a plus, as well as knowledge of the linear and digital media markets.

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How does the Account Executive role contribute to revenue growth at Telemundo Nuevo Mexico?

The Account Executive role at Telemundo Nuevo Mexico is crucial for revenue growth as it focuses on both acquiring new advertisers and maximizing revenue from existing accounts. By leveraging NBCUniversal's diverse ad products and tentpole events, you'll create customized campaigns that not only meet target revenue goals but also elevate the brand's presence in the community.

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What does a typical day look like for an Account Executive at Telemundo Nuevo Mexico?

A typical day for an Account Executive at Telemundo Nuevo Mexico includes contacting clients, developing sales presentations, collaborating with creative teams, and analyzing campaign performance. You’ll spend time prospecting for new business opportunities and maintaining relationships with existing clients, ensuring that their goals align with NBCUniversal's offerings.

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Is prior advertising experience necessary for the Account Executive role at Telemundo Nuevo Mexico?

Yes, prior experience in advertising or media sales is essential for the Account Executive role at Telemundo Nuevo Mexico. Candidates should have a comprehensive understanding of both linear and digital platforms, allowing them to effectively engage with clients and craft tailored advertising solutions that drive results.

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Common Interview Questions for Account Executive, Telemundo Nuevo Mexico
How do you approach building relationships with clients as an Account Executive?

In building relationships as an Account Executive, I prioritize understanding my client's business goals and challenges. I make an effort to communicate regularly, provide valuable insights, and ensure that the solutions I offer are tailored to their specific needs. Active listening and follow-up are key to maintaining strong client relationships.

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What strategies do you use to identify new business opportunities?

To identify new business opportunities, I leverage industry events, professional networks, and targeted research. I analyze market trends and actively engage with local businesses to understand their advertising needs, which allows me to present tailored solutions that highlight the value of partnering with Telemundo Nuevo Mexico.

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Can you describe a successful sales campaign you've executed?

Certainly! One successful sales campaign I executed involved promoting a local sporting event. I developed a multi-channel strategy incorporating digital and linear advertising. By collaborating closely with the client and leveraging Telemundo's programming, we achieved significant reach and engagement, resulting in a 20% increase in their return on investment compared to previous campaigns.

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How do you stay updated with industry trends?

Staying updated with industry trends is crucial. I regularly read industry publications, attend webinars, and participate in networking events. Additionally, I engage with colleagues and clients to share insights and gather feedback on emerging trends that could impact advertising strategies.

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What role does teamwork play in your approach as an Account Executive?

Teamwork is vital in my approach as an Account Executive. Collaborating with creative teams, marketing, and research ensures that we provide clients with comprehensive solutions. I believe in fostering a collaborative atmosphere where everyone contributes to achieving our overall sales goals.

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How do you handle client objections or concerns?

Handling client objections involves actively listening to their concerns and addressing them with data-driven solutions. I aim to reassure clients by providing additional resources or alternative options that align with their needs. Open communication often leads to resolution and strengthens our working relationship.

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What metrics do you track to measure the success of your campaigns?

I track various metrics such as reach, engagement, conversion rates, and return on ad spend to measure the success of my campaigns. This data provides insights into what worked well and what could be improved for future initiatives, enabling me to present impressive results to clients.

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Describe a challenge you faced in a previous sales role and how you overcame it.

In a previous role, I faced the challenge of meeting a tight sales target in a competitive market. I overcame it by revisiting my strategy: I refined my pitch, focused on key differentiators of our product, and spent more time understanding client needs. This proactive approach helped me not only meet but exceed the target within the quarter.

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What do you consider the most important skills for an Account Executive?

I consider strong communication, analytical thinking, and relationship-building skills essential for an Account Executive. Exceptional sales acumen, negotiation skills, and the ability to adapt to changing conditions in the market also play a significant role in driving success in this position.

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Why do you want to work for Telemundo Nuevo Mexico?

I want to work for Telemundo Nuevo Mexico because I'm passionate about multicultural representation in media, and I believe in the brand's mission of connecting with diverse audiences. Telemundo's commitment to providing quality content while fostering inclusion aligns perfectly with my values and ambitions.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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December 5, 2024

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