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Business Development Representative

Formstack improves people’s lives with practical solutions to their everyday work. We are looking for the next Stacker to help us accomplish this mission. 

 

Formstack is a remote-first company with team members who live and work across the U.S., Canada, Poland and the globe. We offer more than just a job; we provide a community where you can learn, grow, and thrive your way. Join a dynamic and diverse team that values relationships as much as results. Come build what matters with Formstack.


*This is a hybrid position in Denver, Colorado*


At Formstack, we are looking for a motivated and driven Outbound Business Development Representative (BDR) to help accelerate our growth. This is a pivotal role focused on identifying potential customers and creating meaningful connections that lead to new business opportunities. If you excel in a fast-paced SaaS environment and are driven by the opportunity to convert prospects into long-term, valuable partnerships, we’d love to connect with you!


Key Responsibilities

Lead Generation & Outreach:

Proactively identify and prospect potential clients or business partners. Utilize a variety of outreach methods including email, phone, social media, and events to initiate conversations and build a strong sales pipeline.


Find & Qualify Leads:

Prospect into accounts to identify the right contacts and uncover potential opportunities. Engage with these leads to qualify them, ensuring they align with Formstack’s solutions and are a good fit based on their needs and challenges.


Sales Collaboration:

Partner closely with the sales team to transition qualified meetings and opportunities, ensuring smooth handoffs and collaboration for successful outcomes.


CRM Management:

Regularly update and maintain CRM systems (e.g., Salesforce) with accurate data, notes, and follow-up tasks to track progress and drive efficiency.


Feedback Loop:

Share insights and observations from your outreach efforts with product and marketing teams to help refine strategies, product offerings, and messaging.


Meet & Exceed Targets:

Consistently meet or exceed monthly and quarterly goals for meetings set, opportunities / pipeline created.


Continuous Learning:

Stay on top of industry news, competitor products, and emerging trends to refine your outreach techniques and enhance your ability to connect with prospects.


Basic Qualification

- Proven success in generating leads and consistently meeting/exceeding sales targets.

- Prior experience in outbound sales, preferably in a SaaS environment.

- Familiarity with sales tools such as Salesforce, Outreach.io, and LinkedIn.

- Strong written and verbal communication skills.

- Ability to quickly understand Formstack’s product offerings and clearly communicate their value to potential clients.

- Self-starter with a proactive and results-driven mindset.

- Agile and adaptable in fast-paced, changing environments.

- Able to quickly adjust to new priorities or processes as they arise.

- Ability to manage and prioritize multiple tasks simultaneously.


Why Join Us?

- Be a key player in a high-growth SaaS company that’s transforming the way businesses streamline their processes.

- Work in a collaborative and dynamic sales environment, with strong opportunities for career development and advancement.

- Enjoy a flexible hybrid work environment that fosters both in-person collaboration and remote work options.

- Competitive salary and commission structure, plus benefits.


If you're passionate about driving growth through meaningful relationships and have a hunger for success, we'd love to hear from you. Apply today and be a part of the Formstack journey!


Salary range: $55,000 - $60,000 USD base salary per year, plus access to performance based commission.


What Formstack Offers for Full-Time Employees in the US and Canada:

- Competitive health plans, Dental, Vision, Disability, and Life Insurance Benefits for US and Canadian full-time employees.

- Monthly Health & Wellness and Technology stipends

- Flexible PTO for all employees.

- 401k & Roth w/ safe harbor match (the US and Canada)

- The most up-to-date technology, including company-issued Macs, the latest software, and other tools needed to excel at your job

- Extended learning opportunities


Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every qualification. Formstack is dedicated to building a diverse, inclusive, and authentic workplace. If you’re excited about this role, but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.


Formstack is an equal-opportunity employer. We are passionately committed to equitable hiring and boldly dedicated to diversity in our work and staff. We do not discriminate in employment opportunities or practices based on actual or perceived race, color, religion, national origin, sex (including pregnancy, childbirth, or related conditions), age, marital status, sexual orientation, gender identity or expression, veteran status, uniform service member status, disability or any other characteristic protected by law. Women, people of color, bilingual and bicultural individuals, LGBTQ+ persons, and people with disabilities are encouraged to apply.


All data collected in our application process, from resume collection to application questions, is used for recruitment purposes only. We will store it in our applicant tracking system, Lever, and will not share this data with anyone else. We will keep your data until the role is filled and only continue to store it if we feel you may fit future roles.

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$60000K

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What You Should Know About Business Development Representative, Formstack

Are you ready to take your career to new heights? Formstack, a leading SaaS company based in Denver, CO, is on the lookout for an enthusiastic Business Development Representative to join our talented team. At Formstack, we don’t just improve business processes; we enhance lives through innovative and practical solutions. Our remote-first culture means that while you’ll be in the vibrant city of Denver, you’ll be part of a global community that values collaboration regardless of geographical boundaries. In this role, you’ll be at the heart of our growth strategy, helping us build relationships that matter. Your proactive approach to lead generation will allow you to connect with potential clients, using various outreach methods like emails, calls, and social media. As you identify leads and qualify them, you’ll work closely with our sales team to ensure a smooth transition of opportunities. But it’s not just about hitting targets; this position allows you to share valuable insights with our product and marketing teams, helping shape future strategies. At Formstack, we believe in investing in our people, offering a flexible hybrid working environment, competitive salary, and a supportive culture where you can truly thrive. If you have a passion for building meaningful partnerships in a fast-paced SaaS setting, we would love for you to apply and help us continue to transform the way businesses operate. Join us in our mission to make work easier and more effective for everyone!

Frequently Asked Questions (FAQs) for Business Development Representative Role at Formstack
What are the main responsibilities of a Business Development Representative at Formstack?

The Business Development Representative at Formstack plays a vital role in our growth by engaging in lead generation, qualifying potential clients, and collaborating with the sales team. You’ll utilize a variety of outreach methods, such as email and social media, to build connections that result in new business opportunities.

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What qualifications are needed to become a Business Development Representative at Formstack?

Candidates applying for the Business Development Representative role at Formstack should ideally have experience in outbound sales, especially in a SaaS environment. A proven track record in lead generation, strong communication skills, and familiarity with tools like Salesforce are critical for success in this position.

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How does the Business Development Representative contribute to Formstack’s success?

The Business Development Representative contributes significantly to Formstack’s success by creating a robust pipeline of qualified leads. By identifying potential clients and fostering relationships, you help drive revenue growth and strategically position the company in the market.

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What are the growth opportunities for a Business Development Representative at Formstack?

Formstack offers strong career development opportunities for Business Development Representatives. As you excel in this role, you can advance to senior sales positions, expand your responsibilities, and explore other areas within the company, enhancing your professional journey.

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What kind of working environment does Formstack provide for Business Development Representatives?

Formstack promotes a flexible hybrid working environment, allowing Business Development Representatives to enjoy both in-office collaboration and remote work options. The company fosters a dynamic culture that encourages teamwork and professional growth, making it a great place to work.

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Common Interview Questions for Business Development Representative
Can you describe your experience with lead generation in a SaaS environment?

When answering this question, emphasize specific strategies you’ve used for effective lead generation, including the tools and techniques you used to identify and engage prospects. It’s beneficial to share measurable outcomes you’ve achieved in previous roles.

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How do you prioritize leads when working as a Business Development Representative?

To answer this, share your method for prioritizing leads based on their fit with the product, potential value, and urgency. Discuss using criteria such as company size, industry, and past interactions to focus your outreach efforts.

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What communication strategies do you employ when engaging prospects?

Explain how you tailor your communication style to align with the prospect's needs. Discuss using active listening to identify client pain points and adjusting your messaging accordingly to ensure it resonates with them.

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What is your experience with CRM systems like Salesforce?

Share your hands-on experience with Salesforce, detailing how you’ve used it for tracking leads, managing sales pipelines, and ensuring follow-up. Highlight any specific functionalities you’re comfortable with, such as data entry or reporting.

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How do you handle rejection or a lack of responses in sales?

Talk about your resilient mindset and the importance of learning from each interaction. Share techniques you employ to stay motivated, such as setting personal goals and reviewing successful outcomes to keep a positive attitude.

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Can you provide an example of a successful collaboration with a sales team?

Use a specific example where you worked closely with sales to transition a lead into a qualified opportunity. Highlight your communication skills and how your teamwork contributed to achieving a sales target.

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How do you stay updated with industry trends in the SaaS market?

Discuss platforms you use for industry news, like blogs and webinars, and your approach to networking within the SaaS community. Emphasize the importance of this knowledge in refining your outreach techniques.

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What motivates you the most in a business development role?

Reflect on intrinsic motivators such as the thrill of closing deals, the satisfaction of meeting targets, and helping businesses grow through valuable solutions, while also mentioning extrinsic motivators like commissions or recognition.

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How do you adapt your strategies when faced with changes in market needs?

Explain your flexibility and ability to pivot based on market research and changing consumer behavior. Give examples of how you have successfully adjusted your outreach strategies in the past.

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What qualities do you think are essential for a successful Business Development Representative?

Mention key qualities such as proactive communication, resilience, adaptability, and strong analytical skills. Elaborate on how these traits have been crucial in your previous experiences.

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Our mission is to find new and better ways to help people simplify their work—both inside and outside the remote "walls" of Formstack. Discover a workplace where you can grow your career, cultivate new relationships, and create a balanced life.

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Full-time, hybrid
DATE POSTED
April 1, 2025

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