Social Media Manager (m/f/div)

As a Social Media Manager at DEPT®, you will be responsible for managing ongoing campaigns, creating content plans, and engaging with the community across various channels. Your duties will include copywriting in both German and English, community management, and collaborating with production teams to create compelling social media assets.

To qualify for the Social Media Manager position at DEPT®, you should have proven experience in organic social media management and community engagement, strong copywriting skills, and fluency in both German and English. Familiarity with social media management tools and a creative mindset are also essential.

DEPT® supports the growth of its Social Media Managers by offering training, development opportunities, and access to certifications. The company values innovation and encourages team members to develop their skills, ensuring they have the tools necessary to succeed.

At DEPT®, you will work with an exciting range of clients, from local startups to global brands, including eBay, Douglas, and Aldi. This diversity provides an opportunity to tackle various projects and challenges, enhancing your experience and expertise in social media management.

The work culture at DEPT® is inclusive and empowering, with a strong emphasis on collaboration and creativity. The team comprises talented individuals from diverse backgrounds, and the company fosters an environment where everyone can contribute and thrive.

When asked about your content strategy, highlight your process for researching the target audience, setting measurable goals, and integrating feedback. Mention how you adapt strategies based on performance data and current trends.

Be prepared to discuss your experience with social media management tools like Hootsuite or Buffer, outlining how these tools help in scheduling, analytics, and community engagement, showcasing your organizational skills.

Explain your approach to setting KPIs such as engagement rates, follower growth, and conversion metrics. Mention the importance of data analysis in refining future campaigns and demonstrating value to clients.

Share a specific example of a past campaign, detailing your role, objectives, and results. Highlight your creative thinking and how you navigated challenges to achieve success.

Discuss your strategy for responding professionally to negative feedback, emphasizing timely and constructive communication, and the importance of maintaining the brand's reputation.

Talk about understanding the target audience, using a conversational tone, and incorporating relevant hashtags, emojis, or calls to action to enhance engagement.

Mention your sources of information, such as industry blogs, social media platforms, and networking with other professionals, showcasing your commitment to continuous learning.

Discuss your approach to creating compelling content, engaging with the audience, collaborating with influencers, and utilizing targeted advertising to drive growth.

Explain your method for assessing urgency and importance, and how you use organizational tools to keep track of deadlines while maintaining quality across all accounts.

Share your enthusiasm for DEPT®'s culture, innovative approach to marketing, and exciting client portfolio, illustrating how your values align with their mission.