Principal, Tech BizDev , Prime Video Ads

As a Principal, Tech BizDev at Prime Video Ads, you will be responsible for defining business development strategies to complement product initiatives. You'll construct strategic business plans to attract new customer segments and maximize existing ones while collaborating with various stakeholders across Sales, Finance, and Marketing. Key responsibilities include creating revenue-driving ideas, analyzing business metrics, and overseeing daily operations to achieve business targets.

Candidates for the Principal, Tech BizDev role at Prime Video Ads should possess extensive experience in technical business development, particularly in the advertising sector. A solid understanding of strategic business planning and the ability to collaborate with tech teams to drive product innovation is essential. Strong analytical skills, experience in building partnerships, and previous success in achieving revenue goals are also critical requirements.

In the Principal, Tech BizDev role at Prime Video Ads, you'll actively influence the evolution of premium advertising products like sponsorships and takeovers. Your involvement will span from collaboration with product teams on go-to-market strategies to developing new advertising channels that meet market demands, ensuring that Prime Video’s offerings remain competitive and compelling for brand advertisers.

Collaboration is crucial in the Principal, Tech BizDev role at Prime Video Ads as you'll be working closely with diverse teams including Sales, Marketing, and Engineering. This teamwork allows for a comprehensive approach to developing ad products, ensuring that they not only meet customer needs but also align with the overall business strategy. Strong interpersonal skills are a must to build relationships and optimize business growth opportunities.

As a Principal, Tech BizDev at Prime Video Ads, you'll focus on key metrics that drive customer acquisition, retention, and revenue growth. This includes analyzing market segments for potential opportunities, tracking performance against business goals, and using customer feedback to refine and innovate ad products. Your data-driven insights will directly influence strategy and overall success.

When answering this question, highlight specific examples of strategic business plans you've developed, emphasizing how they led to measurable outcomes. Discuss the teams you worked with and the key metrics that reflected success, showcasing your analytical skills and ability to align strategies with business objectives.

Focus on a specific project where your innovative idea positively impacted the organization. Describe the challenge you faced, the solution you proposed, and the results achieved. This demonstrates your creativity and capability to drive change strategically.

Discuss your approach to gathering Voice of the Customer (VoC) insights and how you incorporate them into your strategies. Provide examples of successful initiatives that resulted from prioritizing customer feedback, showing you understand the importance of customer-centric strategies.

Talk about the key performance indicators (KPIs) you typically track to assess the success of business initiatives. Explain your process of analyzing data and adjusting strategies based on performance metrics, indicating your data-driven approach.

Elaborate on how technology fosters innovation in advertising and can help create targeted, effective campaigns. Discuss tools or platforms that you have used to analyze advertisements’ reach and performance, highlighting your understanding of the industry's evolution through tech.

Sharing a specific situation where you diplomatically resolved a conflict is ideal. Explain your approach to communication and collaboration to reach a compromise while ensuring objectives are met, illustrating your teamwork skills.

Discuss strategies you’ve used to effectively build and maintain partnerships. Highlight communication, trust-building, and delivering on promises as critical elements of your relationship management, providing examples where possible.

Talk about your strategies for staying informed about industry trends, such as following relevant publications, attending conferences, or networking with industry professionals. Explain how this knowledge has informed your decision-making in past roles.

Describe your methodology for identifying and developing new advertising channels, including market analysis, competitor insights, and consumer behavior research. Use past experiences to illustrate your process and outcomes.

Discuss your proficiency with financial modeling tools and how you have utilized these to predict revenue, assess business viability, or inform pricing strategies. Providing a specific example will demonstrate your expertise.