Product Support Sales Representative (PSSR)

A Product Support Sales Representative (PSSR) at ASCO Equipment is tasked with building and nurturing customer relationships, selling Preventative Maintenance packages, and managing service repairs. This role entails quoting and selling parts, following up on sales, providing limited technical support, and ensuring that service estimates meet company standards.

To be considered for the Product Support Sales Representative position at ASCO Equipment, candidates should possess a Bachelor's degree or equivalent experience, proven sales abilities, excellent customer relationship skills, strong communication skills, and a sound understanding of heavy equipment and its components.

ASCO Equipment places a strong emphasis on customer satisfaction. The Product Support Sales Representative is responsible for addressing customer concerns, performing follow-up services after sales, and providing technical support when necessary, all aimed at creating a seamless, positive experience for every client.

ASCO Equipment offers extensive benefits to its Product Support Sales Representatives, which include 100% paid health insurance, a 401(k) with profit sharing, education assistance for employees' children, paid holidays, and many more perks designed to support work-life balance and personal growth.

For a Product Support Sales Representative at ASCO Equipment, strong planning, problem-solving, negotiation, and organizational skills are vital. Additionally, having a technical aptitude to understand equipment and repair times will significantly enhance your effectiveness in this role.

In answering this question, demonstrate your knowledge of the PSSR's responsibilities, such as building customer relationships, selling maintenance packages, and providing customer support. Emphasize the importance of customer satisfaction and how you envision contributing positively to ASCO Equipment.

Frame your answer with the STAR method: Situation, Task, Action, Result. Illustrate how your proactive approach led to a successful resolution, ensuring that the customer felt valued and taken care of. Highlight your problem-solving abilities and commitment to excellent service.

Discuss your method for organizing tasks, such as using a CRM tool to track follow-ups or categorizing clients based on urgency. Showcase your planning and time management skills, and cite examples of previous experiences where you effectively handled multiple responsibilities.

Mention using a mix of follow-up calls, personalized communication, and value-driven outreach. Discuss the importance of understanding client needs and how you would tailor your approach to establish trust and rapport, particularly within the Austin market for ASCO Equipment.

Explain your approach to active listening, empathizing with the customer's concerns, and taking prompt action to resolve the issue. Highlight the importance of turning dissatisfaction into satisfaction, maintaining loyalty, and ensuring that ASCO Equipment’s core values guide your actions.

Discuss your favorite techniques, such as consultative selling that focuses on understanding customer needs or using data-backed insights to drive engagement. Provide examples of how these techniques have previously led to successful sales outcomes.

Reflect on qualities such as resilience, adaptability, and strong communication skills that cater to building authentic relationships. Relate it back to how these qualities align with ASCO Equipment’s mission and values, creating a synergistic work culture.

Talk about your passion for sales and the satisfaction derived from helping customers. You can also refer to setting personal goals, tracking progress, and celebrating milestones as key motivators to drive performance in the competitive landscape.

Explain your strategy for efficient time management, which might include creating a daily planning routine, categorizing visits based on geography, and using technology to optimize routes and scheduling for the most productive workday possible.

Demonstrate your knowledge of ASCO Equipment's history, mission, and core values, such as 'Honor God' and 'Pursue Excellence'. Explain how these resonate with your professional values and how you can contribute to fulfilling ASCO’s purpose of being a blessing to those it serves.