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Paid Search Senior Executive

About Assembly

 We find the change that fuels growth. We're a cutting-edge global agency combining data, tech, and top talent to supercharge the world's best brands. With over a decade in social and environmental impact, we clinched Ad Age’s 2022 Purpose-Led Agency of the Year, championing a diverse, purpose-driven culture. 

 Join Assembly, and you're instantly with 1,600 digital specialists across 30 global offices, pushing boundaries in omnichannel media, data, and tech to drive brand evolution. 

 Assembly Europe is on its next growth wave. With roots in performance marketing, we dominate digital. Now, we're blending traditional media with our digital prowess. Ready for this journey? We're expanding our skillset. Join us. 

 

About Search at Assembly 

 We are defining a new standard for the search industry. Through innovative operating models, proprietary technology, and amazing talent, our formula for enables us to get the most from AI-powered search campaigns for our clients. Our team of up to 60 specialists (across Europe and India) ensure that we are at the forefront of what is possible for our clients. We are growing and building a team of diverse paid search professionals for the future. We want people who will challenge the status quo and strive for continuous excellence in everything they do.  

 

The role 

 As a Paid Search Senior Executive, you will be working with your team to execute paid search campaigns for clients. This will include campaign building, data analysis and collaboration with your direct team, including offshore. This role may require you to line manage a team of Executives and Apprentices. You will work alongside your team to implement best-in-class strategies as set by your senior leadership.  

 You will have an excellent foundation in ad platform knowledge. You will be a specialist in executing AI-powered search practices and implementing this on your assembly of clients. You will work with your team to autonomously optimize the account to deliver performance against client business objectives, in line with the strategy.  

 

Key responsibilities 

  • Collaborate and provide support to your team in executing & optimizing paid search campaigns. 
  • Uphold the highest standards as per the Assembly formula for success through our paid search product narrative.  
  • You will fully utilize the available technology to deliver performance for clients. 
  • Ensure you are adhering to agreed service level agreements and you are managing your tasks through our workflow systems to deliver on time. 
  • Carry out daily diagnostics to ensure zero errors, manage risks and maintain consistent process adherence. You will fix things before they become a problem.  
  • Find the insight that can help us fuel growth for clients. This will require data analysis and actionable insight identification and implementation.  
  • Active participation in the wider search community through internal team meetings, training & events. 
  • Collecting the requirements to respond to briefs which would include keywords, targets, ad assets and more.  
  • Responsible for managing client’s budget on platforms such as Google Ads and Microsoft Ads.  
  • Helping to foster partnership with clients and media owners. 
  • Taking part in presentations and meetings with clients. You will own elements of these sessions.  
  • Collaborate with other teams in your assembly and department to deliver projects. 

 Success will be measured by no account errors, constant account monitoring, improved performance and business growth for our clients, timely project completion, effective communication and great client feedback.  

  • You are a self-starter with a passion for data analysis and digital marketing.  
  • Paid search knowledge, with up-to-date certifications.  
  • Evidence of data analysis experience. 
  • Operationally proficient with project management skills. You demonstrate a clear ability to manage multiple tasks and differing priorities.  
  • Solid understanding of Microsoft Office such as Excel and PowerPoint.  
  • Exceptional attention to detail, including clear processes in how you approach your work. 
  • An understanding of how to drive insights from data. You can focus on causation, not just correlation in data sets. 
  • Effective communicator. You will show an ability to be able to talk to clients about performance of accounts and optimisations.  

 

Equal opportunities

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Social and Environmental Responsibility

At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviours.

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CEO of Assembly
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Rick Acampora
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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Paid Search Senior Executive, Assembly

Join Assembly as a Paid Search Senior Executive and be part of a groundbreaking team that's redefining the search landscape! At Assembly, we unite data, technology, and remarkable talent, empowering some of the world's most recognizable brands. With over a decade of solid impact and recognition as Ad Age's 2022 Purpose-Led Agency of the Year, we are on the hunt for passionate individuals ready to elevate their careers. As a Paid Search Senior Executive, you will lead the charge in executing innovative paid search campaigns, collaborating closely with a talented team of specialists spread across Europe and India. Your primary responsibilities will include building campaigns, analyzing data, and guiding Executives and Apprentices under your direct supervision. You’ll leverage AI-driven search practices to meet client objectives, ensuring campaigns are not only effective but also optimized for high performance. We're looking for detail-oriented professionals who thrive on data analysis, can manage budgets on platforms like Google Ads and Microsoft Ads, and are eager to engage in meaningful conversations with clients. Success in this role means no account errors and delivering results that exceed expectations. If you’re a self-starter with a flair for project management and a passion for digital marketing, you'll fit right in at Assembly. Join us, and let's drive growth together while maintaining our commitment to social and environmental responsibility!

Frequently Asked Questions (FAQs) for Paid Search Senior Executive Role at Assembly
What are the key responsibilities of a Paid Search Senior Executive at Assembly?

As a Paid Search Senior Executive at Assembly, your responsibilities will revolve around executing paid search campaigns effectively. You'll collaborate with your team to optimize performance, manage client budgets on platforms like Google Ads, and ensure adherence to service level agreements. You'll also be involved in daily data diagnostics, identifying actionable insights, and fostering partnerships with clients. As part of your role, you'll take part in presentations and support the overall growth strategies.

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What qualifications do I need to become a Paid Search Senior Executive at Assembly?

To become a Paid Search Senior Executive at Assembly, you should possess a strong foundation in paid search knowledge and relevant certifications. Practical experience in data analysis is essential, alongside proficiency in project management and tools like Microsoft Excel and PowerPoint. Moreover, exceptional attention to detail, effective communication skills, and the ability to manage multiple tasks are crucial for success in this role.

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How does Assembly support the professional development of its Paid Search Senior Executive team?

Assembly highly values the growth of its employees, particularly within the Paid Search Senior Executive team. You will actively participate in internal training sessions, team meetings, and events designed to enhance your skills. The environment encourages continuous learning and the sharing of insights, ensuring that you stay at the forefront of industry standards and innovative practices.

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What does success look like for a Paid Search Senior Executive at Assembly?

Success as a Paid Search Senior Executive at Assembly involves delivering high-performance campaigns with no errors. You will be evaluated based on your ability to meet client business objectives, ensure timely project completion, and maintain excellent communication with clients. Continuous optimization, insightful data analysis, and contributing to the team's growth will further define your success in this role.

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Is there a commitment to diversity and inclusion at Assembly for the Paid Search Senior Executive role?

Absolutely! Assembly is deeply committed to fostering a culture of inclusivity and diversity. We believe in equal opportunities for all employees, regardless of their background. As a Paid Search Senior Executive, you will be part of an organization that embraces differing perspectives, ensuring a supportive environment where everyone can thrive.

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Common Interview Questions for Paid Search Senior Executive
Can you describe your experience with managing paid search campaigns?

In answering this question, focus on specific campaigns you’ve managed, the strategies you implemented, and the results achieved. Highlight your understanding of ad platforms like Google Ads and how you optimize campaigns based on data analysis.

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How do you ensure the accuracy of your data analysis?

Discuss your methods for maintaining data integrity and accuracy, such as performing daily diagnostics and using established workflows. Emphasize your attention to detail and proactive approach to identifying potential errors before they escalate.

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What strategies do you implement to optimize paid search accounts?

In your response, mention specific optimization techniques you utilize, such as A/B testing, keyword refinement, or improving ad relevance. Provide examples of how these strategies have led to enhanced performance in your previous roles.

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How would you approach a situation where a campaign is underperforming?

Address the need to analyze underlying data and metrics to identify issues. Explain how you would collaborate with your team, re-evaluate campaign strategies, and make necessary adjustments to drive performance improvements.

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How do you stay updated with trends in paid search and digital marketing?

Share your methods for keeping abreast of industry developments, including attending webinars, following industry blogs, and participating in professional communities. Mention how you apply new knowledge to your work at Assembly.

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Can you explain a complex data insight you derived and its impact on a project?

Choose an example that demonstrates your analytical skills. Describe how you extracted a meaningful insight from data, the process of deriving it, and how it influenced decisions or strategies in a campaign.

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What is your experience with collaborative teamwork in paid search?

Discuss your ability to work effectively in teams, highlighting successful collaborations and outcomes. Illustrate how you communicate goals and provide support to others, fostering a positive work environment.

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How do you manage client expectations and ensure satisfaction?

Explain your approach to building strong client relationships, setting realistic expectations, and maintaining transparent communication. Provide examples of how you've successfully navigated challenging client situations.

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What role does technology play in your approach to paid search?

Discuss how you leverage technology, such as AI-driven tools or data analytics platforms, to enhance campaign performance. Highlight any specific technologies you have used that align with Assembly's innovative approach.

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In your opinion, what makes a successful paid search campaign?

Articulate the critical elements that contribute to a successful campaign, such as clear goals, effective keyword selection, creativity in ad copy, robust data analysis, and ongoing optimization. Relate this to your experience and understanding of industry best practices.

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We help brands find the changes that fuels growth.

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Full-time, remote
DATE POSTED
December 8, 2024

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