Account Manager B2G - BlaBlaCar Daily (CDD)

The primary responsibilities of an Account Manager B2G at BlaBlaCar Daily include developing the usage of short-distance carpooling among partner communities, coaching them to effectively promote our services, and ensuring customer satisfaction through regular communications. You will analyze marketing actions to generate user activations and advocate for your communities, all while identifying new opportunities for BlaBlaCar Daily.

To become an Account Manager B2G at BlaBlaCar Daily, candidates should have at least 2 years of experience in account management or customer service within the mobility or public sector. Strong communication and negotiation skills, as well as the ability to work autonomously across a diverse client portfolio, are essential for success in this role.

BlaBlaCar Daily supports professional development by offering personal development opportunities through training, mentorship, and internal mobility programs. This ensures that Account Managers B2G remain at the top of their game and continue to grow in their careers.

The work environment for an Account Manager B2G at BlaBlaCar Daily is flexible, offering a hybrid working model between Paris and remote options across France. This ensures a great work-life balance while collaborating with a vibrant team focused on innovation in short-distance mobility.

Benefits for an Account Manager B2G at BlaBlaCar Daily include meal vouchers, partial reimbursement of travel expenses, unlimited free carpooling and bus rides, team-building activities, mental health support, and opportunities to contribute to social causes through dedicated days off. This comprehensive package ensures employee well-being and engagement.

The recruitment process for the Account Manager B2G position at BlaBlaCar Daily consists of a 30-minute interview with the Talent Acquisition Manager, a case study to complete at home, a one-hour presentation of the case with the Regional Director, and a final 30-minute discussion with the Manager of B2G Accounts and Operations to conclude the process.

The role of Account Manager B2G is crucial at BlaBlaCar Daily as it directly impacts the organization's ability to foster strong relationships with partner communities and drive the adoption of short-distance carpooling. Through effective communication and support, Account Managers help create a sustainable and engaging carpooling experience.

When answering, emphasize specific experiences where you've built strong relationships with community or public sector clients. Share how you tailored services to meet their unique needs and enhanced satisfaction, illustrating your understanding of their expectations.

Discuss a strategic approach that includes collaborative planning with your partners, identifying key metrics for success, and creating a communication plan that resonates with the community's values. Highlight examples of successful campaigns you've executed in the past.

Talk about innovative marketing strategies tailored to the community's demographics, leveraging data-driven insights for targeted campaigns, and building partnerships with local stakeholders. Present past successes as evidence of your ability to enhance engagement.

Emphasize the importance of active listening, empathy, and timely communication in conflict resolution. Outline your approach to understanding their concerns, proposing solutions, and following up to ensure satisfaction has been restored.

Mention key performance indicators such as user activation rates, customer satisfaction scores, and engagement levels. Discuss how these metrics guide your strategic decisions and adjustments in account management practices.

Demonstrate your ability to collaborate closely with partners by identifying their specific objectives and tailoring promotional activities accordingly. Share examples of how you've achieved alignment in past roles.

Highlight your experience utilizing analytics tools to gather insights and report on performance metrics. Discuss how you interpret data to inform decision-making and adjust strategies for better outcomes.

Share a specific instance where you successfully increased engagement or resolved a significant issue. Focus on your strategic approach, collaboration with team members and partners, and the positive outcome achieved.

Discuss the importance of open communication, regular check-ins, and fostering a collaborative environment. Provide examples of initiatives you've implemented that encouraged teamwork, leading to improved results.

Share your insights on current trends such as shifts in commuter behavior post-pandemic, the role of technology in promoting carpooling, and potential future challenges. Demonstrating your industry knowledge will set you apart.