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Sales and Marketing Strategist

Chalice AI (www.chalice.ai) is the leading AI application for advertising
outcomes. Chalice’s software automates data ingestion, predictive analytics,
and bidding instruction deployment within a supervised-learning
environment.

Founded in 2020 by advertising, data science, and technology veterans,
Chalice is headquartered in New York City and operates globally.

In 2024, Chalice launched the first containerized bidding agent in
partnership with Index Exchange. This solution enables Chalice PMPs to
access the unthrottled bidstream and bid on any field or combination of
fields.

A primary use case is page-level optimization for quality and
context. Advertisers can seamlessly unify their buy-side and inventory
strategies with Chalice PMPs. Chalice AI predicts business outcomes using any input data owned or licensed by the user allowing advertisers to visualize and test models, deploying algorithms in major DSPs/SSPs, including Meta and YouTube.

Key use cases include Offline Sales, Brand Lift, Incremental Reach,
Incremental Sales, Lifetime Value, and Inventory Quality. Recent Chalice awards include:

  • Best Demand-Side Tech – AdExchanger (2022)

  • Best Use of Programmatic – Adweek's 2023 Media Plan of the Year Awards

  • Creative Use of AI in Advertising – ANA Reggie Award (2024)

  • Best Custom Advertising – Digiday Award (2024)

Who’s Stepping to the Mic? - The Role

We are excited to offer an opportunity to join us as a Sales and Marketing
Strategist
. In this role, you will support the Sales and Marketing Teams
through the pre-sale process while developing key brand and category
strategies. This position connects brand challenges with Chalice technology
to deliver innovative solutions across programmatic strategies and
marketing.


We are seeking an experienced, organized, detail-oriented, and
curious collaborator to develop creative solutions for our team. You will
own Sales Strategy, create customized media plans for strategic accounts,
and refine product positioning to address client needs.


Moves Like a Master - What You’ll Do

  • Develop and manage strategic marketing plans and proposals,
    collaborating across departments.

  • Oversee all components of the pre-sale proposal process.

  • Support the sales team with media plans, proposal decks and RFI
    support(proactive and RFP responses).

  • Collaborate with Marketing to develop sales collateral based on
    research and industry insights.

  • Coordinate and partner with sales, marketing, and product teams to
    create custom ideas and programs.

  • Communicate with clients and agencies on campaign details.

  • Create and update sales collateral and proposal materials.

  • Research and report on website performance, trends, and competitive
    insights.

  • Develop strategies to drive higher-tier proposal wins.

  • Focus on Strategic Account Development and large-scale RFPs for
    top-tier clients.

  • Drive adoption of new products.

  • Identify and recommend improvements to the sales process in
    collaboration with sales management.

Like Liquid Swords - Required Skills

  • 4-5 years of digital advertising experience across brand, agency,
    or adtech.

  • Strong understanding of Digital Advertising, Data Targeting,
    Measurement, Attribution, and Media Distribution.

  • Proficiency in MS Office (Excel and PowerPoint); experience with
    Canva is a plus.

  • Ability to create clear, compelling visuals in PowerPoint and Canva.

  • Programmatic media knowledge preferred.

  • Exceptional multitasking skills in a fast-paced, deadline-driven
    environment.

  • Impeccable attention to detail with strong proofreading and editing
    skills.

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Average salary estimate

$80000 / YEARLY (est.)
min
max
$70000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales and Marketing Strategist, Chalice Custom Algorithms

Joining Chalice AI as a Sales and Marketing Strategist means stepping into an exciting role where your creativity and strategic thinking can shine in the ever-evolving world of digital advertising. At Chalice AI, a leader in automating predictive analytics for advertising, you'll be at the forefront of connecting brand challenges with innovative technological solutions. Your primary responsibilities will include developing and managing strategic marketing plans, collaborating with various teams to shape compelling sales proposals, and ensuring the sales team has the tools they need to impress clients. With your keen eye for detail and organizational prowess, you'll oversee the pre-sale proposal process and create customized media plans that'll drive success for our strategic accounts. Bringing your deep understanding of digital advertising and passion for innovative solutions will help Chalice continue to set industry benchmarks. You’ll play a critical role in crafting sales collateral based on in-depth research and industry insights while communicating effectively with clients and agencies to nail down the details of successful campaigns. This position doesn’t just stop at formulating strategies; you will also monitor website performance and recommend enhancements to optimize the sales process. So, if you’re a motivated, detail-oriented strategist looking for a platform to elevate your skills and work with a stellar team, we would love to hear from you at Chalice AI.

Frequently Asked Questions (FAQs) for Sales and Marketing Strategist Role at Chalice Custom Algorithms
What are the main responsibilities of the Sales and Marketing Strategist at Chalice AI?

The Sales and Marketing Strategist at Chalice AI is charged with developing strategic marketing plans, overseeing the pre-sale proposal process, creating customized media plans, and collaborating with different departments to ensure successful sales initiatives. You’ll communicate with clients about campaign details and support the sales team with necessary materials like proposal decks and sales collateral.

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What qualifications are needed for the Sales and Marketing Strategist role at Chalice AI?

To excel as a Sales and Marketing Strategist at Chalice AI, candidates should have 4-5 years of digital advertising experience, a strong grasp of digital advertising principles, and proficiency in MS Office, particularly Excel and PowerPoint. Familiarity with programmatic media concepts and the ability to create compelling visuals will greatly benefit applicants.

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How does the Sales and Marketing Strategist contribute to client success at Chalice AI?

The Sales and Marketing Strategist enhances client success at Chalice AI by devising tailored marketing strategies that address specific client challenges, creating engaging sales materials, and ensuring clear communication during the campaign development process. Their insights into industry trends and competitive performance help shape successful advertising solutions.

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What skills are essential for the Sales and Marketing Strategist position at Chalice AI?

Essential skills for the Sales and Marketing Strategist position at Chalice AI include a solid understanding of digital advertising, exceptional multitasking abilities, a detail-oriented mindset, and strong proofreading skills. Moreover, the capability to create clear and persuasive presentations using PowerPoint and Canva is crucial.

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What advantages does working as a Sales and Marketing Strategist at Chalice AI offer?

Working as a Sales and Marketing Strategist at Chalice AI offers the advantage of joining a pioneering firm in AI advertising technology. You'll be involved in shaping strategic approaches that influence major advertising outcomes and enjoy a collaborative environment that encourages creative thinking and professional growth.

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Common Interview Questions for Sales and Marketing Strategist
Can you explain your experience in digital advertising relevant to the Sales and Marketing Strategist role at Chalice AI?

When answering this question, emphasize your relevant experience in digital advertising, detailing specific projects where you successfully managed campaigns or strategies. Mention key skills, such as knowledge of ad tech, your understanding of data targeting, and how you used industry insights to drive success.

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How do you approach developing a strategic marketing plan?

Discuss your step-by-step approach, including understanding client needs, conducting competitive research, and identifying target audiences. Highlight the importance of collaboration with other departments and using analytics to guide your strategy.

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What strategies do you use to create compelling sales collateral?

Showcase your creative process, including how you gather insights, consider audience needs, and design materials that align with the brand's voice. Mention tools you use, such as PowerPoint and Canva, to create these materials.

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How do you handle tight deadlines in a fast-paced environment?

Share your techniques for effective time management, such as prioritizing tasks, breaking projects into manageable parts, and employing organizational tools. Provide examples of past experiences where you successfully met deadlines under pressure.

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What role do you see yourself playing in client communications?

Stress the importance of maintaining clear, consistent, and proactive communication. Describe how you would address client concerns, present proposals, and keep clients informed about campaign details to ensure successful collaborations.

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How do you evaluate the success of a marketing strategy?

Explain your approach to analyzing key performance indicators (KPIs), gathering feedback from clients, and utilizing analytics tools. Discuss how this evaluation informs future strategies and enhances client outcomes.

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What experience do you have with programmatic media?

Discuss any hands-on experience you possess with programmatic media, illustrating your knowledge of how it operates, perhaps by sharing specific instances where you successfully utilized programmatic strategies in past campaigns.

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Describe your process for crafting proposals for RFPs.

Detail your experience with RFPs, including your systematic approach to gathering information, identifying client needs, and collaborating with team members to deliver a compelling and tailored proposal that addresses the client's objectives.

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How do you stay updated on industry trends in digital advertising?

Talk about the resources you use, such as industry publications, online courses, and networking events. Highlight your commitment to continuous learning and how it informs your strategies and proposals.

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What do you think sets Chalice AI apart in the digital advertising landscape?

Reflect on Chalice AI’s innovative use of AI in advertising. Discuss its achievements, technology-driven solutions, and your fascination with its approach to delivering data-driven outcomes for clients, showing your appreciation for the company’s mission.

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Full-time, remote
DATE POSTED
December 18, 2024

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