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Events Coordinator

Description


PRIMARY PURPOSE AND FUNCTION

Responsible for working directly with the Marketing Director to coordinate the facilitation, set up and completion of all Asher’s Chocolate Events. Assist with growing the Corporate Sales Program and direction of the operation. Conduct Asher’s Donations Program. 


ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

  • Support the Marketing Director in delivering effective programs that assist in achieving company objectives.
  • Organize, coordinate, and oversee all Asher’s Chocolates events from conception to completion.
  • Responsible for the planning, coordination and execution of Trade Shows
  • Responsible for organizing staffing of events and trade shows with other department managers to ensure adequate associate coverage for events, including staffing for our company mascot.
  • Administer Corporate Gifting program and ordering processing.
  • Administer donation requests program
  • Assist in the design of creative graphics to be applied on signage, and promotional materials.
  • Responsible for the email and text marketing campaigns within the organization, and external consumer communication on major channels (Google, Facebook, etc.)
  • Ability to represent the Asher’s Chocolates brand in a professional manner through every contact with colleagues, suppliers, vendors, customers, and stakeholders.
  • Perform specific tasks as requested by Asher’s Management.





Requirements

Qualifications:

Strong communication and presentation skills.

Proficient in Microsoft Works.

Preferred Adobe Suite experience.

Knowledge of Canva and Constant Contact preferred.


Education: 

Bachelor’s degree in marketing or a related field.


Experience:

5 Years experience in Marketing or related field preferred, but a combination of education and experience will be considered.


Travel Requirements:

Events and Trade Shows- 

A minimum attendance of 3 trade shows and 2 out-of-town marketing events are required.



This job description is intended to convey essential information to understand the scope of the job, the general nature, and level of work performed by job holders. This job description is not an exhaustive list of qualifications, skills, efforts, duties, responsibilities, or working conditions, which may be changed from time to time based upon business needs.

Average salary estimate

$57500 / YEARLY (est.)
min
max
$50000K
$65000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Events Coordinator, CHESTER A ASHER INC

Are you passionate about event planning and looking for an exciting opportunity to make a sweet impact? As an Events Coordinator at Asher's Chocolates in Souderton, Pennsylvania, you'll work directly with the Marketing Director to bring our fabulous chocolate events to life! You'll be the backbone of our operations, coordinating everything from the set-up to completion of events and trade shows. Your role will not only involve organizing these special occasions but also growing our Corporate Sales Program and overseeing the Asher’s Donations Program. We’re looking for someone with a knack for creativity and strong communication skills to assist in designing eye-catching promotional materials, managing email and text marketing campaigns, and representing the Asher's brand with professionalism at all times. If you have a degree in marketing or a related field, along with a minimum of 5 years of experience, and you're proficient in Microsoft Works and Adobe Suite (knowledge of Canva and Constant Contact is a bonus), then this role could be a perfect fit for you! You'll also be required to attend a minimum of 3 trade shows and 2 out-of-town marketing events. Join us in delighting chocolate lovers and creating memorable experiences!

Frequently Asked Questions (FAQs) for Events Coordinator Role at CHESTER A ASHER INC
What are the main responsibilities of the Events Coordinator at Asher's Chocolates?

As the Events Coordinator at Asher's Chocolates, your main responsibilities include organizing and overseeing all chocolate events from start to finish, coordinating staffing, managing trade shows, administering the Corporate Gifting program, and handling donation requests. You will also be involved in designing promotional materials and executing email and text marketing campaigns.

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What qualifications do I need to apply for the Events Coordinator position at Asher's Chocolates?

To apply for the Events Coordinator role at Asher's Chocolates, you should hold a Bachelor's degree in marketing or a related field. Ideally, you should have at least 5 years of experience in marketing or a closely related area, although a combination of education and relevant experience will also be considered. Proficiency in Microsoft Works and familiarity with Adobe Suite, Canva, and Constant Contact are preferred.

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What skills are essential for succeeding as an Events Coordinator at Asher's Chocolates?

The key skills essential for thriving in the Events Coordinator position at Asher's Chocolates include strong communication and presentation skills, effective organizational abilities, creativity in designing promotional content, and the capacity to represent the brand professionally in all interactions. Experience with event management and a passion for marketing will also serve you well.

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Does the role of Events Coordinator at Asher's Chocolates require travel?

Yes, the Events Coordinator position at Asher's Chocolates requires travel. You will need to attend a minimum of 3 trade shows and 2 out-of-town marketing events each year, ensuring that you're hands-on in representing our brand at these exciting occasions.

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What does the event planning process look like for an Events Coordinator at Asher's Chocolates?

For an Events Coordinator at Asher's Chocolates, the event planning process involves multiple stages, starting from conceptualizing the event, coordinating logistics, managing staffing for the events and trade shows, creating promotional materials, and executing marketing strategies. Every detail matters, as you will work closely with the Marketing Director to ensure everything aligns with company objectives and brand representation.

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Common Interview Questions for Events Coordinator
Can you describe your experience planning events similar to those at Asher's Chocolates?

When responding to this question, highlight specific events you've planned, detailing your role and the outcomes. Focus on challenges faced, strategies you implemented for success, and how these experiences would translate into the Events Coordinator role at Asher's Chocolates.

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How do you manage multiple projects concurrently in an events planning role?

Share your time-management strategies and tools that help you prioritize tasks. Discuss any frameworks you use to keep projects on track, especially in a dynamic environment like that at Asher's Chocolates, where many events may be happening simultaneously.

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What creative ways have you used to promote events in your past roles?

Provide examples of innovative marketing techniques you implemented at previous events, such as unique promotional materials, engaging social media campaigns, or partnerships with local businesses. Relate these back to the kind of initiatives you'd pursue as the Events Coordinator at Asher's Chocolates.

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How do you handle unexpected challenges during an event?

Emphasize your problem-solving skills by sharing specific instances where you encountered unexpected issues during an event and how you effectively resolved them. Highlight your ability to remain calm and resourceful under pressure, which is vital for the Events Coordinator position.

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How do you ensure effective communication within your event planning team?

Discuss the importance of clear communication in successful event planning and share methodologies you've used, like regular team meetings, shared project management tools, or open lines of communication to facilitate collaboration among team members at Asher's Chocolates.

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What tools do you find essential for managing events, and why?

Describe the event management tools and software you are familiar with, such as project management applications or marketing platforms. Address how these tools enhance productivity and ensure seamless event execution, particularly relevant to your future role at Asher's Chocolates.

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What methods do you use to evaluate the success of an event?

Explain how you measure event success using various metrics such as attendee feedback, engagement levels, and post-event analysis. Incorporate how you would apply these practices in your role as Events Coordinator at Asher's Chocolates.

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How do you engage with partners and vendors for events?

Illustrate your approach to building relationships with vendors and partners, emphasizing negotiation skills, regular check-ins, and collaboration. Relate this to your role at Asher's Chocolates, stressing the importance of partnership in successful event coordination.

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Can you give an example of a particularly successful event you coordinated?

Share a specific success story, outlining the planning process, any hurdles you overcame, and the final outcome. Highlight what made it successful, such as attendee satisfaction or media coverage, linking the experience back to what you can bring to Asher's Chocolates.

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How comfortable are you with public speaking as an Events Coordinator?

Discuss your experience with public speaking, whether presenting at events or engaging with attendees. Highlight any relevant skills or experiences that illustrate your ability to represent Asher's Chocolates confidently and effectively in public settings.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 2, 2025

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