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Regional Sales Manager - Retail

Job Description

The role of the Regional Sales Manager is to effectively manage and support a designated sales team in their efforts to grow sales revenue while professionally representing Cornerstone Building Brands. 

This person will supervise and develop a team of territory managers, be responsible for executing company sales and marketing strategies to create and develop sales capable of achieving and exceeding regional sales quotas, maintain customer interaction, establish pricing strategies, and identify current regional trends and product requirements.

This position facilitates resolution to sales, credit, production and after-the-sale service challenges between the customer, the outside salesperson and the company. The incumbent must be able to balance company policies and procedures, while maintaining sales objectives, margins and customer satisfaction.

DUTIES AND RESPONSIBILITIES

  • Directs and coordinates the performance of assigned Territory Sales Managers; ensure maximum sales effort and achievement
  • Appraises performance of sales team; assesses training and development needs, and recommends personal and professional developmental programs, as indicated
  • Coordinates, with distributor or customer account, the development of new customer accounts by identifying and establishing new customer bases, disseminating product information (including quality control, warranty, and credit policy/procedure), building rapport with Territory Sales Managers through telephone communication and field sales calls, and assisting Field Sales with the design of sales programs/presentations to ensure optimum sales and profits from all areas
  • Analyzes market potential within a given geographical area, including competitive cost information, activities, market trends, and other relevant facts, and reports findings to the Senior Sales and Marketing or Pricing Leadership
  • Establishes annual and regional sales projections by product, and recommends programs to ensure level sales volume (within practical limits) based on Territory Sales Managers’ feedback
  • Assists with the formulation of annual departmental budgets, including forecasts for capital equipment, manpower requirements, etc., and provides appropriate cost/payback justification for recommended alterations/expenditures
  • Direct accountability for regional accounts (annual)
  • Maintains (through recruiting, hiring, training, evaluating, developing, and replacing personnel) a sales force capable of achieving annual sales goals
  • Arranges sales meetings for assigned personnel
  • Plans and organizes, directs, and controls assets and personnel of the department toward the achievement of departmental/Company goals
  • Informs, through reports as appropriate, the Sr. Sales leadership of the actions and accomplishments of the department, including: Current projects, future goals, and their status, actual activity of personnel, sales statistics showing past and current performance versus budget, etc.
  • Maintains adequate care and supervision of all associates reporting to the department to motivate associates and to ensure maximum utilization of the human resource factor in accomplishing departmental/Company goals 
  • Evaluates associate performance and provides coaching, counseling and corrective action to personnel as required by the Company policies and/or as indicated by circumstances presented on an individual basis
  • Enforces budgetary controls over all departmental expense categories including: selling, travel and entertainment, advertising, commissions, warranty, etc., to adhere to planned budgetary levels at all times, and minimize expenses wherever possible
  • Formulates, offers, and implements ideas concerning terms of sale (discounts) allowances, commissions, etc. (with respect to customers versus competitive conditions) within a framework supporting continual profit and efficiency improvement
  • Develops and offers new product/marketing ideas to the Product Implementation Team and/or Product Manager for consideration, with presentations to include all available market data (volume, overhead, cost data, profitability, trend analysis, etc.)
  • Cooperates with the Credit Department, when needed, to assure that new customers and programs are adequately screened to increase the paying quality of customers while decreasing credit risk
  • Participates in strategic planning and provides leadership and guidance in carrying out Action Plans relative to accomplishment of Corporate goals/objectives
  • Performs other duties as assigned

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or comparable discipline or equivalent combination of education and experience
  • Minimum of 5 years of experience in a Sales/Marketing position with proven managerial capability
  • A thorough knowledge of the building products industry and sales management experience in appropriate channel of business
  • Problem solving and sales negotiation skills a must
  • Ability to lead motivate and manage a sales team
  • General knowledge of major competitive building products lines
  • Strong communication skills
  • Experience with sales planning, budgeting and T&E expense management of sales team
  • 3 years supervisory experience preferred
  • Highly developed oral and written communication skills required
  • Ability to develop and present training programs required
  • Analytical/mathematical orientation required
  • Must be proficient in using Microsoft Windows based software such as Excel, Word, and PowerPoint

 

Additional Information

Why work for Cornerstone Building Brands?

Our teams are at the heart of our purpose to positively contribute to the communities where we live, work and play. Full-time* team members receive** medical, dental and vision benefits starting day 1. Other benefits include PTO, paid holidays, FSA, life insurance, LTD, STD, 401k, EAP, discount programs, tuition reimbursement, training, and professional development. You can also join one of our Employee Resource Groups which help support our commitment to providing a diverse and inclusive work environment.

*Full-time is defined as regularly working 30+ hours per week.**Union programs may vary depending on the collective bargaining agreement.

All your information will be kept confidential according to EEO guidelines.

The US base salary range for this role is $135,000 - $152,500 annually + sales incentive plan + medical, dental, vision benefits starting day 1 + 401k and PTO. Our salary ranges are determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. (Full-time is defined as regularly working 30+ hours per week.)

Cornerstone Building Brands is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. You can find the Equal Employment Opportunity Poster here. You can also view Your Right to Work Poster here along with This Organizations Participation in E-Verify Poster here. If you'd like to view a copy of the company's affirmative action plan or policy statement, please contact Human Resources at 281-897-7788 or [email protected]. If you have a disability and you believe that you need a reasonable accommodation in order to search for a job opening or to submit an online application, please contact Human Resources at 281-897-7788 or [email protected]. This email is used exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only emails received for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response.

California Consumer Privacy Act (CCPA) of 2018

Must be at least 18 years of age to apply.

Notice of Recruitment Fraud
We have been made aware of multiple scams whereby unauthorized individuals are using Cornerstone Building Brand's name and logo to solicit potential job-seekers for employment. In some cases, job-seekers are being contacted directly, both by phone and e-mail. In other instances, these unauthorized individuals are placing advertisements for fake positions with both legitimate websites and fabricated ones. These individuals are typically promising high-paying jobs with the requirement that the job-seeker send money to pay for things such as visa applications or processing fees. Please be advised that Cornerstone Building Brands will never ask potential job-seekers for any sort of advance payment or bank account information as part of the recruiting or hiring process.

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CEO of Cornerstone Building Brands
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Rose Lee
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Average salary estimate

$143750 / YEARLY (est.)
min
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$135000K
$152500K

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What You Should Know About Regional Sales Manager - Retail, Cornerstone Building Brands

Are you ready to lead and inspire a talented team while driving sales for Cornerstone Building Brands? As the Regional Sales Manager - Retail in Atlanta, GA, you'll take on an exciting role that involves managing and supporting your designated sales team, guiding them toward achieving and exceeding their sales goals. Your mission will be to effectively execute our sales and marketing strategies, cultivate strong relationships with clients, and identify trends in the market that will propel our growth. You'll not only supervise and develop a group of territory managers but also play a crucial role in maintaining customer satisfaction and resolving any challenges that may arise during the sales process. The ideal candidate will possess strong leadership qualities honed over a minimum of five years in a Sales or Marketing role, preferably within the building products industry. This is more than just a job; it's a chance to be part of a company that values community, provides competitive benefits from day one, and puts you in a position to make a genuine impact. Your expertise in sales planning, training, and team management will be critical as you work to maintain high standards and effectively communicate across various levels of the organization. Plus, with a competitive salary range combined with an enticing sales incentive plan, your efforts will certainly be well rewarded! Join us at Cornerstone Building Brands and advance your career while helping us to shape the future of building products.

Frequently Asked Questions (FAQs) for Regional Sales Manager - Retail Role at Cornerstone Building Brands
What are the responsibilities of a Regional Sales Manager at Cornerstone Building Brands?

As a Regional Sales Manager at Cornerstone Building Brands, your primary responsibility is to manage a sales team effectively. This includes directing their performance, appraising their abilities, and identifying training needs. You'll also be responsible for developing new customer accounts, analyzing market potential, and maintaining relationships with existing clients to boost sales and achieve regional quotas.

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What qualifications are needed for the Regional Sales Manager position at Cornerstone Building Brands?

To qualify for the Regional Sales Manager position at Cornerstone Building Brands, candidates need a bachelor's degree in Marketing, Business Administration, or a related field, along with a minimum of 5 years of experience in a Sales/Marketing role. Proven managerial capabilities and strong communication skills are vital, as well as a thorough knowledge of the building products industry.

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How does Cornerstone Building Brands support the professional development of its Regional Sales Managers?

Cornerstone Building Brands prioritizes the professional development of its Regional Sales Managers by offering comprehensive training and development programs. You will be responsible for assessing the training needs of your team and promoting professional growth through mentorship and development opportunities to enhance your team's performance.

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What are the key skills required for a Regional Sales Manager at Cornerstone Building Brands?

Key skills required for a Regional Sales Manager at Cornerstone Building Brands include strong leadership abilities, sales negotiation skills, and problem-solving expertise. An analytic mindset for market analysis, along with excellent oral and written communication skills, are essential to effectively motivate the sales team and meet company goals.

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What benefits does a Regional Sales Manager receive at Cornerstone Building Brands?

As a Regional Sales Manager at Cornerstone Building Brands, you will enjoy an array of benefits starting on your first day of employment. These include medical, dental, and vision insurance, paid time off, a 401k plan, tuition reimbursement, life insurance, and employee resource groups aimed at fostering a diverse and inclusive workplace.

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Common Interview Questions for Regional Sales Manager - Retail
Can you describe your experience managing a sales team?

When responding, emphasize your previous roles where you managed a team, detailing how you assessed performance and developed team members. Highlight any specific examples of success or achievements that resulted from your leadership.

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How do you approach setting sales targets for your team?

Discuss your process for analyzing data and market trends to establish realistic yet challenging sales targets. Provide insight into how you communicate these goals to your team and motivate them to achieve beyond expectations.

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What strategies do you employ to resolve conflicts within your sales team?

Share specific techniques such as open communication, mediation, and team-building activities that you've used to resolve conflicts. Highlight a successful example where you helped to restore team cohesion.

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How do you stay updated on market trends in the building products industry?

Talk about the resources you utilize, such as industry publications, market research reports, and networking with professionals. Emphasize your commitment to continuous learning to keep your team ahead of trends.

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Describe a successful sales initiative you led.

Provide a detailed account of an initiative you spearheaded, focusing on its objectives, the actions you took to implement it, and the measurable outcomes that resulted from the initiative.

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What is your preferred method for training your sales team?

Discuss various training methods you find effective, such as role-playing, workshops, and on-the-job training. Share how your approach has led to improved performance in your past roles.

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How do you measure success in a sales role?

Outline the key performance indicators you track, such as sales volume, customer acquisition rates, and client retention. Discuss how you use these metrics to adjust strategies and celebrate successes.

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Can you give an example of how you handled a difficult client situation?

Share a specific instance where you successfully managed a challenging client. Outline the steps you took to address their concerns and how you turned the situation around.

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What role does communication play in your management style?

Explain how you prioritize open and transparent communication within your team. Consider mentioning techniques like regular check-ins and feedback sessions as part of your management approach.

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How do you analyze sales data to inform your strategy?

Discuss your analytical approach, including the types of data you review and how you draw insights to inform your strategy. Provide examples of adjustments made based on data analysis.

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At Cornerstone Building Brands, our people are what make the difference. Through the core values, consistent behaviors and mindsets embraced by our employees, we have built a culture dedicated to understanding our customers’ needs and what matters...

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DATE POSTED
January 11, 2025

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