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Senior Marketing Graphic Designer

Please Note: This is an on-site position located in Atlanta, GA. Crisp is committed to supporting candidates by offering relocation assistance for qualified applicants who require moving to the Atlanta area.

About Crisp

At Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.

Our rapid growth (1470%+ in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.

We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.

If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.

About the Role

In this role, you'll take full ownership of the creative process, partnering with marketing to conceptualize visual campaigns, develop assets across multiple channels, and analyze performance to iterate designs.

The ideal candidate thrives in a collaborative environment, brings fresh perspectives to creative challenges, and has a proven track record of creating design systems that scale across multiple campaigns and platforms. You'll have the opportunity to shape our visual strategy while working directly with various stakeholders to ensure our creative assets not only have a strong visual presence but also drive measurable business results.

Responsibilities

  • Take full ownership of the design lifecycle, from initial concept and design to ongoing iteration and improvement.

  • Work directly with marketing and sales stakeholders to translate campaign goals into compelling visual designs that align with our brand messaging.

  • Design landing pages, sales funnels, and key website pages with a focus on driving conversions and achieving specific marketing goals.

  • Design static ad graphics for paid marketing campaigns across platforms such as Facebook Ads, LinkedIn Ads, and Google Ads.

  • Participate in campaign brainstorming sessions, offer fresh visual insights, and help shape our overall creative strategy.

Requirements

  • You have 4+ years of hands-on experience in performance marketing teams as a graphic designer.

  • You are proficient in Figma & the Adobe Creative Suite

  • Your portfolio reflects proven experience in creating performance-driven digital assets for marketing campaigns, landing pages, and lead generation initiatives.

  • You have experience reading and analyzing performance metrics like CTR & conversion rates to optimize and iterate on your designs.

  • You communicate effectively with cross-functional teams, actively seek constructive feedback, and use it to improve your designs.

Not Required But a Bonus

  • Experience designing marketing materials such as lead magnets, e-books, and guides.

  • Experience strategizing, conceptualizing, and developing complete brand identities from the ground up.

Benefits

  • 100% Company Paid Health/Vision/Dental

  • 4% 401K Match

  • Generous Paid Time Off

  • Paid Parental Leave for New Parents

  • Paid Relocation for Non-Local Candidates

Please apply directly—reaching out to the hiring manager or other Crisp team members won't improve or fast track your application.

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Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Marketing Graphic Designer, Crisp

Are you an inspired creative ready to make waves in the legal marketing world? As a Senior Marketing Graphic Designer at Crisp in Atlanta, you'll play an essential role in our mission to help law firms grow their revenue. With Crisp being North America's #1 law firm growth company, there's no shortage of exciting projects that will challenge your skills and allow you to shine. We believe in the power of innovative design to transform ideas into captivating visuals, and you'll be at the forefront of this process. In this role, you'll collaborate closely with the marketing team, taking ownership of the entire design lifecycle—from brainstorming concepts to delivering eye-catching digital assets that drive measurable results. Proficiency in Figma and the Adobe Creative Suite is key, as you’ll design everything from landing pages to social media ads. If you thrive in a fast-paced environment and love to iterate on your designs based on performance metrics, this is the place for you. At Crisp, we’re not just offering a job; we're providing an unmatched opportunity for growth, along with industry-leading benefits. Come be a part of something big. Your creative journey starts here with Crisp.

Frequently Asked Questions (FAQs) for Senior Marketing Graphic Designer Role at Crisp
What are the responsibilities of the Senior Marketing Graphic Designer at Crisp?

The Senior Marketing Graphic Designer at Crisp is responsible for owning the entire design lifecycle, collaborating closely with marketing to create compelling visuals that resonate with campaign goals. You'll design landing pages, sales funnels, and static ad graphics while analyzing performance metrics like CTR and conversion rates to optimize your designs. Active participation in creative brainstorming sessions is also important, as you’ll contribute fresh visual ideas to shape our overall strategy.

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What qualifications do I need to apply for the Senior Marketing Graphic Designer position at Crisp?

To apply for the Senior Marketing Graphic Designer position at Crisp, candidates should have 4+ years of experience in performance marketing teams as a graphic designer. Proficiency in Figma and the Adobe Creative Suite is essential, along with a portfolio showcasing performance-driven digital assets. Candidates should also be skilled in reading and analyzing performance metrics to enhance their designs and must communicate effectively with cross-functional teams.

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What benefits does Crisp offer to the Senior Marketing Graphic Designer?

Crisp provides a range of generous benefits for the Senior Marketing Graphic Designer role, including 100% company-paid health, vision, and dental insurance, a 4% 401K match, and generous paid time off. Additionally, new parents can take advantage of paid parental leave, and non-local candidates are eligible for paid relocation assistance, making this an appealing opportunity.

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How does Crisp support its Senior Marketing Graphic Designers in their professional growth?

Crisp is committed to fostering professional growth for its Senior Marketing Graphic Designers. This includes offering opportunities for ongoing training, participation in creative brainstorming sessions, and exposure to various marketing initiatives. The collaborative work environment encourages team members to share feedback and innovative ideas, enhancing skill development and career advancement.

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What type of projects can I expect as a Senior Marketing Graphic Designer at Crisp?

As a Senior Marketing Graphic Designer at Crisp, you can expect to work on a variety of exciting projects. This includes designing engaging digital assets for marketing campaigns, landing pages that convert, and creative strategies for lead generation. You'll also have the chance to contribute to the visual identity of significant campaigns that impact the growth of law firms across North America.

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Common Interview Questions for Senior Marketing Graphic Designer
How do you approach the design process for marketing campaigns?

When approaching the design process for marketing campaigns, I start by deeply understanding the campaign goals and target audience. I conduct brainstorming sessions with team members, sketching out initial concepts before moving to digital design. Throughout the process, I prioritize feedback and make iterative improvements based on performance metrics to ensure the designs achieve set objectives.

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Can you describe your experience with Figma and Adobe Creative Suite?

My experience with Figma and Adobe Creative Suite spans over the last four years, where I have created diverse digital assets for marketing campaigns. I find Figma particularly useful for collaborative projects, allowing real-time edits and feedback. Adobe Creative Suite is where I refine my designs, utilizing tools like Photoshop and Illustrator to create visually appealing assets. I consistently leverage both tools to maximize creative potential.

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How do you handle constructive criticism of your designs?

I view constructive criticism as a vital part of the design process. When receiving feedback, I listen actively and assess the input in relation to project goals. I appreciate diverse perspectives and aim to incorporate useful suggestions to enhance my designs. This collaborative mindset not only improves my work but also fosters stronger team dynamics.

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What strategies do you employ to ensure your designs drive conversions?

To ensure my designs drive conversions, I start with a clear understanding of user experience and marketing goals. I focus on creating visually compelling and intuitive layouts that guide users toward taking action. Analyzing performance metrics, such as conversion rates and user behavior insights, allows me to optimize my designs for maximum impact, iterating on elements that perform less effectively.

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Tell us about a successful campaign you designed. What were the key factors?

One successful campaign I designed centered around a lead generation initiative for a tech product. Key factors included thorough market research, well-defined target audiences, and a cohesive visual narrative across all assets. I created landing pages with A/B testing for different calls to action, which ultimately improved conversion rates by 30%. Collaboration with marketing on messaging was also crucial to the campaign's success.

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How do you stay current with design trends and tools?

Staying current with design trends and tools is essential for me as a designer. I regularly follow blogs, podcasts, and social media accounts that focus on design and marketing. Participating in webinars and design conferences also helps me gain new insights and skills. Additionally, I engage with online communities where designers share their work and resources, which inspires and informs my creative processes.

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How do you prioritize your design tasks when working on multiple projects?

When working on multiple projects, I prioritize tasks based on deadlines and project impact. I create a roadmap for deliverables, breaking larger tasks into manageable steps. Regular communication with stakeholders ensures I understand the urgency of each project, allowing me to adjust priorities as necessary. I also set aside time for focused work to maintain quality across all projects.

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What is your process for analyzing performance metrics of your designs?

My process for analyzing performance metrics begins with defining key performance indicators (KPIs) aligned with campaign goals. After designs are implemented, I track metrics such as click-through rates and conversion rates using analytics tools. I review the data to identify trends, areas for improvement, and overall campaign effectiveness, allowing me to iterate on designs and enhance future projects.

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How would you describe your design style, and how does it fit with Crisp's branding?

I would describe my design style as clean, modern, and adaptable. I prioritize clarity and user experience while ensuring that designs reflect brand identity. At Crisp, I would align my style with the established brand guidelines, infusing creativity while maintaining consistency across campaigns. Collaborating with the team, I’d ensure that each asset embodies the crisp, professional image that resonates with our audience.

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What inspires your creativity when designing marketing materials?

My creativity is inspired by a variety of sources, including current design trends, art, nature, and effective marketing strategies I observe. I also draw inspiration from collaborating with diverse team members, as different perspectives can spark fresh ideas. Engaging in brainstorming sessions and conducting market research on competitors often fuels my creativity, driving innovative concepts that can captivate audiences.

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