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Vice President, Strategy

About us


Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. 


At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy. 


We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.


Our people-first culture is driven by four core values:

• Team Empowerment 

• Growth Mindset

• Inclusion Always

• Fierce Distinction 


We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. 


We are based in San Francisco, with offices in New York and Chicago. We are open to hiring in the following states: California, Connecticut, Florida, Indiana, Illinois, Massachusetts, Missouri, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Texas, Utah, Vermont, Virginia, Washington, Washington D.C.


The Vice President, Strategy will be a critical leader in supporting the growth and execution of Highwire’s strategy function. Reporting directly to the EVP, Head of Strategy, the VP will work cross-functionally to implement strategic frameworks that solve clients’ business and marketing challenges. You will play a pivotal role in collaborating with internal teams and external clients to craft innovative, insight-driven strategies that deliver measurable results. You will guide the thinking of our account and specialist teams, coaching and mentoring them through critical thinking, codifying and conveying their tacit knowledge of clients, industries and competitive landscapes, and working closely with our Insights and Analytics teams to create briefs which surround first-hand knowledge with data-driven insight. Your strategic direction will inform and guide all our work, from the development of overarching creative platforms to deeply integrated channel activation plans.    


This role will support new business efforts, guide the execution of client engagements, and ensure strategic excellence across the board. The VP, Strategy will partner closely with Highwire’s Digital, Strategic Communications, Creative, Analytics & Insights, and Account teams to deliver fully integrated campaigns and grow the strategy function.


Key Responsibilities
  • Strategic Framework Development:
  • Collaborate with the EVP, Strategy to develop and implement strategic frameworks that address clients’ business challenges and deliver innovative solutions.
  • Support the creation of experience and engagement strategies that align with clients' business objectives, working with various internal teams (e.g., Creative, Digital, Analytics).
  • Assist in driving the value story for brand experiences and strategic projects, ensuring alignment with client goals and measurable outcomes.

  • Client & Account Leadership:
  • Act as a co-leader on key accounts alongside client portfolio leaders, providing strategic counsel and ensuring the successful delivery of client objectives.
  • Lead strategic discovery sessions, gathering insights and experience requirements to develop solutions that meet client needs.
  • Partner with the Highwire Intelligence Group to ensure strategies are grounded in measurable frameworks and can be tracked for performance over time.
  • Build and nurture long-term client relationships, contributing to business growth through exceptional strategy execution and insights.

  • New Business & Growth Support:
  • Play a key role in the new business process, helping to develop engagement strategies and craft persuasive pitch narratives that resonate with prospective clients.
  • Work closely with the EVP, Strategy and the business development team to pitch new ideas and expand Highwire’s client base, focusing on how strategic solutions can drive results.
  • Identify opportunities for innovation within existing client relationships to expand the scope of strategic services.

  • Team Mentorship & Development:
  • Mentor and guide junior strategists and team members, helping to elevate their strategic thinking, storytelling, and client engagement skills.
  • Provide leadership in the ongoing development of the strategy function, helping to refine processes, define success metrics, and drive operational excellence.
  • Foster a collaborative and empowering team culture, encouraging creativity and innovation while maintaining high standards of execution.

  • Cross-functional Collaboration:
  • Partner with cross-functional teams, including Digital, Creative, and Analytics, to ensure the seamless integration of strategy into larger client campaigns and initiatives.
  • Ensure that strategy informs every aspect of client work, from creative ideation to execution, and that each project is aligned with overarching client goals.
  • Work closely with the strategy and account teams to document requirements, gather insights, and develop comprehensive strategic roadmaps.


Qualifications
  • 10+ years of experience in strategic communications, marketing, or related fields, with a proven track record of leading successful client engagements.
  • Demonstrated ability to create strategic frameworks and deliver integrated solutions that address business challenges.
  • Strong client-facing skills, with the ability to build and nurture senior-level client relationships.
  • Experience working across disciplines, including digital marketing, creative, and analytics, to deliver comprehensive solutions.
  • Proven success in supporting new business development, including pitching strategies and driving growth within existing accounts.
  • Strong leadership and mentorship skills, with experience developing and guiding junior team members.
  • Exceptional communication and presentation skills, with the ability to articulate complex ideas to internal teams and clients.
  • Collaborative mindset with experience working in fast-paced, client-driven environments.
  • Bachelor’s degree in business, marketing, communications, or a related field is preferred.


Highwire Perks
  • Competitive salary
  • Merit-based bonuses and promotions
  • Hybrid work model to suit your schedule and lifestyle
  • Excellent vacation policy including extended break for summer and winter holiday
  • Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
  • 401K Match
  • Medical and dental benefits/ FSA
  • Paid Parental Leave
  • Commuter Benefit
  • Home office equipment stipend
  • Growth Mindset Stipend of $100 annually for books, exhibitions, etc.
  • Technology reimbursement
  • Wellness benefit
  • Donation Match
  • Mentorship
  • Monthly recognition programs
  • Employee referral bonus
  • New business referral bonus
  • Quarterly Highwire fun events – Thanksgiving is our favorite holiday
  • Dog friendly work environment
  • Extremely supportive, nurturing environment with many opportunities for learning and growth


The duties delineated above will vary depending on the needs of each specific account, and in no way states or implies that these are the only duties to be performed by this employee. This individual will be required to follow any other instructions and to perform any other duties requested by his or her supervisors. 


We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team. As we continue to grow our agency, we are proactively building a pipeline of exceptional individuals to connect with and consider for future opportunities.


If you are enthusiastic about the world of tech PR and are eager to embark on a rewarding career in this field, we encourage you to start the conversation by applying today. We value your interest in our agency and look forward to hearing from you.


Apply now and let's explore the possibilities together!

Job Alert

If you have been targeted by a scammer, you can file a complaint with the Federal Trade Commission here.  Highwire will not send recruiting-related emails from any other email domain name or variation other than @highwirepr.com. Highwire will never request your bank account, credit card, or credit score as part of our application process. If you receive a suspicious email not sent from a team member, specifically at our @highwirepr.com email address, or if you receive suspicious outreach on social media, please forward the communication to hwsecurity@highwirepr.com so that we can review and flag the fraudulent domain and user IDs for removal. 

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What You Should Know About Vice President, Strategy, Highwire

Highwire is on the lookout for a visionary Vice President, Strategy to join our dynamic team. If you have a knack for strategic thinking and a love for storytelling, this position could be your perfect match! At Highwire, a modern strategic communications and digital marketing agency, we pride ourselves on empowering high-growth technology companies and established brands that aim to innovate and reinvent. As the VP of Strategy, reporting directly to the EVP, Head of Strategy, you'll play a crucial role in implementing strategic frameworks tailored to solve our clients' marketing challenges. You'll collaborate with internal teams, crafting insights-driven strategies that not only meet but exceed client expectations. Your expertise will guide our account and specialist teams through critical thinking exercises, enhancing their deep understanding of client industries. In this pivotal position, you’ll oversee new business initiatives, guiding the execution of client engagements while ensuring top-notch strategic excellence across the board. This job isn't just about meeting objectives; it's about making a real impact in a fast-paced and collaborative environment. If you're passionate about leading, mentoring junior team members, and working hand-in-hand with cross-functional teams to develop innovative solutions, we would love to see you apply. Join us at Highwire, where your strategic vision can truly shine and help define the future of our agency!

Frequently Asked Questions (FAQs) for Vice President, Strategy Role at Highwire
What are the key responsibilities of the Vice President, Strategy at Highwire?

The Vice President, Strategy at Highwire has several vital responsibilities including developing strategic frameworks that address clients’ business challenges, leading strategic discovery sessions, and acting as a co-leader on key accounts. This role requires collaboration with multiple teams to ensure the successful delivery of client objectives while driving both strategic excellence and new business initiatives.

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What qualifications are required for the Vice President, Strategy position at Highwire?

Candidates applying for the Vice President, Strategy role at Highwire should have over 10 years of experience in strategic communications or marketing, a proven track record in client engagements, and strong client-facing skills. A Bachelor's degree in business, marketing, communications, or a related field is preferred, along with exceptional communication skills and leadership capabilities.

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How does Highwire support employee growth and development for the Vice President, Strategy role?

Highwire fosters a nurturing environment focused on professional growth. In the Vice President, Strategy position, you’ll not only mentor and guide junior strategists but also engage in ongoing development of strategic processes and metrics. Highwire offers resources, stipends for personal development, and encourages team collaboration to enhance your skills and contribute to the agency's innovative solutions.

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What is the importance of cross-functional collaboration for the Vice President, Strategy at Highwire?

Cross-functional collaboration is critical for the Vice President, Strategy at Highwire as it ensures that every strategic plan aligns with overarching client goals and integrates seamlessly into larger campaigns. By working closely with Digital, Creative, and Analytics teams, the VP of Strategy can create comprehensive solutions that drive measurable results, reinforcing Highwire's commitment to strategic excellence.

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What kind of company culture can a Vice President, Strategy expect at Highwire?

At Highwire, the culture is centered around inclusivity, empowerment, and personal accountability. As a Vice President, Strategy, you’ll be part of a people-first environment where creativity is encouraged, and every voice is valued. The agency promotes collaboration, supports your growth, and celebrates achievements through various recognition programs, making it an exciting place to work and grow.

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Common Interview Questions for Vice President, Strategy
Can you describe a time when you successfully developed a strategic framework for a client?

In your response, outline the specific client challenge, how you approached the development of the strategic framework, and the measurable results achieved. Highlight collaborative aspects and the impact on the client's business, showing your ability to think critically and drive success.

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How do you ensure the strategies you develop are data-driven?

Explain how you collaborate with analytics teams to gather data, conduct market research, and measure performance. Discuss using insights to inform strategic decisions that guide creative and campaign development, showcasing your commitment to result-driven strategies.

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What leadership approaches do you take when mentoring junior strategists?

Discuss your mentorship philosophy, emphasizing the importance of guiding junior team members in developing their strategic thinking skills and storytelling capabilities. Share examples of past mentorship successes and the core values that drive your approach.

Join Rise to see the full answer
Describe a challenge you faced in client account management and how you overcame it.

Relate a relevant situation where a tough client challenge needed resolution. Detail the steps you took to identify the issue, collaborate with teams, and communicate effectively with clients to develop a solution. Highlight your problem-solving and relationship-building skills.

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How do you stay updated with the latest trends in strategic communications and marketing?

Talk about the resources you use, such as industry publications, webinars, and professional networks. Mention any personal initiatives to continually learn and adapt your strategies. This shows your proactive approach to remaining at the forefront of the industry.

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What role does storytelling play in your strategic approach?

Explain how storytelling is a pivotal element that can connect brands with audiences. Share how you leverage storytelling within strategic frameworks to create impactful campaigns that resonate and drive action.

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Can you give an example of a successful integrated campaign you led?

Share a comprehensive example encompassing your role in the campaign's conception, collaboration with different departments, execution, and analysis. Explain how integrated efforts produced outstanding results for the client, highlighting your strategic thinking.

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What strategies do you use to handle new business pitches effectively?

Discuss your approach to pitches, including thorough research, understanding client needs, and crafting innovative narratives that align with their objectives. Share any standout moments where your strategies led to client acquisition, showcasing your business development skills.

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How do you measure the success of your strategic initiatives?

Explain the metrics and data points you focus on to measure success, such as ROI, engagement rates, and overall audience impact. Show how you track performance over time and adjust strategies accordingly to optimize outcomes.

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What motivates you to lead a strategy team within an agency?

Share your passion for strategic innovation and your commitment to empowering others. Talk about the satisfaction you derive from guiding a team, crafting impactful strategies, and how a collaborative culture enhances the outcome of your efforts.

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We value collaboration, balance, creation, passion and curiosity. We believe that a great story can change the world, and we are the builders and knowledge seekers who bring stories to life and act as agents of change for our industry, clients an...

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Full-time, hybrid
DATE POSTED
March 12, 2025

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