Sr. Manager, Sales Enablement

The Senior Manager, Sales Enablement at Corelight is tasked with ensuring that effective selling practices are implemented across the organization. This includes assessing training needs, creating customized learning modules, maintaining updated content in our Learning Management System, and facilitating onboarding programs for new GTM team members. The role also involves collaborating with cross-functional teams to align training materials with strategic initiatives, ultimately driving revenue growth.

To be considered for the Senior Manager, Sales Enablement role at Corelight, candidates need to have at least 3 years of experience in designing sales enablement programs or related sales support roles, and a minimum of 2 years of relevant experience in the B2B software, technology, or security industry. Strong project management skills, proficiency with sales tech tools, and excellent communication abilities are also essential for success in this position.

The Senior Manager, Sales Enablement significantly contributes to Corelight's growth by developing and implementing effective training programs that enhance the performance of the sales team. By ensuring that sales professionals have access to best practices, innovative resources, and the confidence to engage with clients, this role directly supports revenue generation and strengthens customer relationships.

The Senior Manager, Sales Enablement at Corelight operates in a fast-paced, dynamic environment where adaptability and strategic thinking are key. This position involves managing multiple priorities, working with various stakeholders, and continuously innovating sales training initiatives to address the ever-evolving challenges within the cybersecurity industry.

Corelight offers numerous growth opportunities for the Senior Manager, Sales Enablement, including the chance to shape sales training methodologies, lead cross-functional teams, and significantly impact revenue strategies. As the company continues to expand rapidly, there's potential for career advancement and professional development within the organization.

When assessing training needs for a sales team, it’s critical to gather data through surveys and interviews to identify performance gaps. I would analyze existing metrics to prioritize urgent areas for improvement and develop solutions that are customized to meet the specific challenges faced by different sales roles.

In creating sales enablement content, I prioritize collaboration with subject matter experts to ensure accuracy and relevancy. I utilize various instructional design methodologies to create engaging, easily digestible materials that can be delivered in different formats, including live and virtual sessions, ensuring they meet the diverse needs of our sales teams.

To measure the success of sales enablement programs, I rely on both qualitative and quantitative metrics, such as feedback from participants and performance data. I track the effectiveness of different initiatives by analyzing sales outcomes and engagement levels, using this information to make informed adjustments moving forward.

Certainly! During my previous role, I successfully managed multiple training programs by prioritizing tasks based on urgency and strategic importance. Utilizing project management tools, I coordinated schedules and resources, which allowed me to deliver on all fronts without compromising the quality of training.

I ensure that training content stays current by regularly reviewing materials and collaborating with product teams to incorporate the latest changes and innovations. Additionally, I encourage ongoing feedback from sales teams, which helps to identify areas needing updates or improvements, keeping the content relevant and effective.

Incorporating feedback from sales teams is crucial for refining programs. I implement regular feedback sessions and surveys post-training to gather insights. Collaborating directly with sales representatives allows me to understand their challenges and successes, which I can then incorporate into future training iterations.

To enhance engagement during training sessions, I focus on interactive elements such as role-plays, group discussions, and hands-on exercises. Additionally, I tailor content to the audience’s specific challenges and include real-world scenarios they face, making the training more relevant and impactful for participants.

I have extensive experience using various sales tech stack tools, including Salesforce, HubSpot, and Outreach. I leverage these tools for reporting, tracking training progress, and gathering performance data. My familiarity with these platforms enables me to design training that aligns with the tools sales professionals actually use in their day-to-day work.

Key elements of a successful sales enablement program include alignment with overall business goals, integration of ongoing feedback, and the provision of accessible resources that cater to diverse learning styles. A collaborative approach involving sales, marketing, and product teams also plays a critical role in ensuring the program’s effectiveness.

I am excited about the opportunity to work at Corelight because of its innovative approach to cybersecurity and commitment to empowering customers. I admire the company’s focus on evidence-based solutions and the collaborative culture that values diversity and continuous learning, and I believe my experience aligns well with the company's mission and goals.