Bilingual (French) Channel Marketing Specialist, EMEA

As a Bilingual (French) Channel Marketing Specialist at Keeper Security, you will play a crucial role in enhancing our reseller and distribution partnerships within the EMEA region. This includes defining and executing joint-marketing strategies, planning impactful events like webinars and field activities, and ensuring our partners have the necessary marketing support and training. Your main goal will be to drive regional growth and demand generation for our renowned cybersecurity solutions.

To qualify for the Bilingual (French) Channel Marketing Specialist position at Keeper Security, candidates should have over 3 years of channel marketing experience in the B2B tech industry, preferably in SaaS. You must also demonstrate fluency in both English and French, possess a business degree or equivalent experience, and have a track record of driving revenue growth through successful channel marketing campaigns and initiatives.

In the Bilingual Channel Marketing Specialist role at Keeper Security, your key responsibilities include aligning closely with stakeholders to craft co-marketing plans, managing joint marketing activities such as webinars and social media campaigns, supporting partner enablement through the development of localized materials, and measuring the effectiveness of marketing programs to ensure optimization. You will also engage with partners to enhance training and incentive programs.

Keeper Security offers a variety of attractive benefits to its employees, including private healthcare with no waiting period, a pension contribution plan, sick pay, and a bike-to-work scheme for those who are local. We believe in fostering a supportive work environment that promotes the health and well-being of all our team members.

The Bilingual (French) Channel Marketing Specialist is integral to Keeper Security’s mission by ensuring that our channel partners have the tools and resources they need to succeed. Your work in driving demand generation and revenue through effective marketing strategies directly supports Keeper's commitment to providing top-notch cybersecurity solutions and expanding their global reach.

In answering this question, you should highlight any relevant projects or campaigns you have managed, showcasing specific results or improvements. Discuss your understanding of different marketing strategies and how they can be applied to increase sales through partners.

Detail your collaborative approach by discussing how you gather insights from stakeholders and tailor marketing efforts to align with partner goals while ensuring alignment with overall company objectives.

Here, you should mention specific metrics or KPIs you track to gauge success, such as lead generation, conversion rates, or partner engagement levels. Discuss how you analyze this data to inform future campaigns.

Emphasize your bilingual abilities and discuss techniques you use to ensure clear communication, such as utilizing translation tools, being mindful of cultural differences, and ensuring all materials are accurately localized.

Talk about the specific project management tools and CRM software you are familiar with. Mention how these tools helped streamline communication, organization, or reporting in previous roles.

Share a detailed breakdown of a successful campaign including its objective, how you executed it, the partners involved, and the results achieved. Use quantifiable results where possible to showcase your impact.

Discuss your research process, your collaboration with product marketing, and how you ensure that the messaging is culturally appropriate and effective for the target audience while maintaining brand consistency.

Be specific about a challenge, the actions you took to address it, and the overall outcome. Highlight your problem-solving skills and your ability to adapt to various situations.

Mention the resources you utilize such as industry blogs, webinars, networking within professional groups, and attending relevant conferences. This demonstrates your commitment to continuous learning and staying ahead of industry trends.

Share your passion for cybersecurity and how you align with Keeper's mission. Discuss why the role excites you, specifically mentioning your enthusiasm for building meaningful partnerships and driving the success of innovative products.