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Marketing Coordinator

About Lyssn

Lyssn.io, Inc. (Lyssn) is the most advanced and established software platform using AI for the next generation of behavioral healthcare and human services training, assessment, automation and improvement. 

Working at Lyssn

We founded Lyssn with a single conviction: Health and well-being is a basic human right, and people who are suffering should have access to the best quality treatments.  Our vision is to design clinical, evidence-based technologies (validated through peer reviewed studies) that maximize therapists, counselors, coaches, and caseworkers’ ability to help their clients and patients at scale; and we offer a suite of technologies to enhance training, supervision, and quality assurance to do just that!

Our company spans a diverse range of innovative areas including natural language processing, machine learning, psychotherapy research, clinical assessment and behavioral coding, implementation science, project management, software development, UI design, community-based research, and small business development. Nearly all of our founders (Ph.D level psychologists and data scientists) are active in Lyssn’s day to day business and you will be working with all of them in this role. 

Location

Lyssn is based out of Seattle, WA. The majority of work can be conducted remotely through telecommuting. Travel to in-person Lyssn team meetings is required – approximately 2-3 times a year.

Inclusion is our mission

Our products train providers in acceptance and appreciation of cultural, socioeconomic, gender, religious, neuro and other core aspects of diversity. To create products that serve people from all walks of life, we need to include everyone.  Therefore, we hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for psychotherapy and human services, we welcome you to join the Lyssn team. 

Job Type / Schedule

Lyssn is looking for an individual with a solid background in marketing and sales support to be a marketing coordinator, working as part of the overall marketing team and aligned with Lyssn sales. The individual will work across conference/event support, social media and other content development, and product marketing. The goal of this position will be to enhance Lyssn’s visibility in the marketplace and, critically, to help drive and cement sales leads at the top and in the middle of the sales funnel.

Lyssn is looking for an individual with a background in coordinating marketing and conference logistics, supporting sales and product teams in the development of messaging and materials, and creating B2B social media and other content with appropriate oversight. 

This position will report directly to the Lyssn Marketing Manager, and will also have day-to-day engagement with sales and product teams. 

Core success metrics for this position are 1) conference lead generation performance; 2) sales team satisfaction; and 3) social media performance.  

Successful applicants will have a strong interest in healthcare and/or human services, and ideally have demonstrated commitment to improving the world of  mental healthcare in particular. 

This is a full time 40 hour per week remote position with flexible schedule.

Essential Functions

The Marketing Coordinator will:

  • Conference/event support: 
    • Work directly with Marketing Communications Manager and in coordination with relevant sales team members to manage all conference tasks
    • Support all webinar initiatives & tasks 
    • Execute on practical tasks such as email scheduling, shipping logistics, and printing. 
  • Marketing Operations:
    • Ensure that all campaigns and lists are up to date in our CRM 
    • Take time to clean up data from years past
  • Market Research:
    • Help the team stay up to date on market & competitive research
    • Own and pitch new strategies of communication for our target markets
  • Product Marketing Support:
    • Assist with the marketing project management across training/imp/customer comms for all new products
    • Compile new product information from all team members to inform marketing campaign
  • Develop and Manage Content:  
    • Social media community management, primarily on LinkedIn
    • Assist with drafting / creating our social calendar each month
    • Creating social graphics for us in Canva 
    • Assisting in interviewing / writing content for our blog

In addition to specified tasks, this position will have the opportunity to define additional growth areas that both contribute to Lyssn’s sales and marketing goals and provide for professional development and the opportunity to develop new skills.

Candidates are required to demonstrate the following skills/experience:

  • Project management, including demonstrated ability to coordinate development, delivery, set-up, and retrieval of collateral, conference, and other assets in a process that cuts across marketing and sales departments
  • Experience in a fast-paced startup or startup-like environment, where significant autonomy combines with an expectation of good judgment and collaboration is the norm
  • Experience working in Hubspot for marketing is a plus
  • General content development, including both copy and basic design competency (Canva preferred), interviewing, and web/SEO content
  • Some experience with external agencies preferred
  • Social media marketing, particularly LinkedIn and YouTube, including content development, calendar management, and reporting/analytics

Demonstrated success driving improved sales leads and social media metrics will be prioritized in the selection process.

  • Insurance
    • Medical (Premera Blue Cross)
    • Dental (Delta Dental)
    • Vision (VSP Vision Care)
    • Life/AD&D (Unum)
  • Excepted Benefit Health Reimbursement Arrangement (EBHRA)
  • Employee assistance program
  • 401(k) retirement plan with an Employer Match program
  • Paid Leave: vacation, sick, holiday, bereavement, parental leave, jury duty
  • Corporate matching charitable giving program
  • Internet and Home Office Stipend
  • Additional benefits may be discussed during the hiring process

Compensation

The target total compensation for this position is $55,000 - $65,000. New Lyssn employees are granted stock options (subject to board approval).

Equal Opportunity

Lyssn is an Equal Opportunity Employer committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We are committed to fair employment practices regarding citizenship.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$55000K
$65000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Coordinator, LYSSN.IO, INC.

At Lyssn.io, Inc., we're on the hunt for a creative and driven Marketing Coordinator to join our vibrant team! Imagine being part of a pioneering company that leverages cutting-edge AI to reshape behavioral healthcare and enhance human services. In this role, you'll collaborate closely with our Marketing Manager and sales teams, where your marketing knowledge will be put to good use across conference support, social media engagement, and product marketing initiatives. As a Marketing Coordinator, your main focus will be to elevate Lyssn's presence and visibility within the marketplace, driving sales leads at various points in the sales funnel. With responsibilities ranging from managing conference logistics and executing marketing campaigns, to creating engaging content for social media, you’ll play a crucial part in our mission. If you have a passion for mental healthcare and experience in a dynamic marketing environment, this remote position is perfect for you! With flexible working hours and an inclusion-focused culture, you'll enjoy being part of a team that values diverse perspectives. Each day brings opportunities to generate creative strategies and enhance our community engagement. Are you ready to help us make a difference? Join Lyssn and let’s transform behavioral healthcare together!

Frequently Asked Questions (FAQs) for Marketing Coordinator Role at LYSSN.IO, INC.
What are the key responsibilities of a Marketing Coordinator at Lyssn?

The Marketing Coordinator at Lyssn is tasked with managing conference tasks, supporting webinar initiatives, and ensuring data accuracy in our CRM system. Additionally, they assist in developing content for social media and marketing campaigns, ultimately aiming to boost sales leads and enhance team satisfaction.

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What qualifications do I need to become a Marketing Coordinator at Lyssn?

Candidates for the Marketing Coordinator position at Lyssn should possess experience in project management, content development, and marketing operations. Familiarity with tools like Hubspot and Canva is beneficial, along with proficiency in social media marketing, especially on platforms like LinkedIn.

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What does the work environment look like for a Marketing Coordinator at Lyssn?

The work environment for the Marketing Coordinator at Lyssn is primarily remote, with flexibility in scheduling. Team members are encouraged to actively collaborate and participate in meetings a few times a year, fostering a community that values diverse perspectives and inclusion.

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How does the Marketing Coordinator role at Lyssn contribute to the company's mission?

By driving marketing strategies and enhancing community engagement, the Marketing Coordinator plays a pivotal role in promoting Lyssn's innovative AI-driven solutions in behavioral healthcare. Their efforts directly impact the visibility of our products and the support we provide to mental health professionals.

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What is the expected salary range for a Marketing Coordinator at Lyssn?

The target compensation for a Marketing Coordinator at Lyssn ranges from $55,000 to $65,000, with potential stock options. The company also offers a comprehensive benefits package including health insurance, retirement plans, and paid leave.

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Common Interview Questions for Marketing Coordinator
Can you explain your experience with coordinating marketing events and conferences?

When discussing your experience with marketing events, highlight specific examples of your role in planning, executing, and evaluating these events. Detail your organizational skills and any measurable success, like lead generation or attendance rates, to demonstrate your effectiveness in this area.

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How do you approach content creation for social media platforms like LinkedIn?

In your response, illustrate your strategy for developing engaging content tailored to LinkedIn's professional audience. Mention your process for researching trends, utilizing analytics to drive decisions, and how you measure the success of your campaigns.

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What tools do you typically use for project management in marketing?

Share the project management tools you are familiar with, such as Asana or Trello, and explain how you utilize them to streamline workflows. Describe how you track progress and ensure deadlines are met while collaborating with team members.

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Describe a successful marketing campaign you coordinated. What was your role?

Choose a campaign where you played a vital role. Outline your contributions and strategies while highlighting the outcomes, such as increased engagement, higher sales leads, or improved brand visibility. Be specific about your impact and what you learned from the experience.

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How would you handle negative feedback on social media?

Explain your strategy for addressing negative feedback, emphasizing the importance of prompt and respectful responses. Discuss how you would take the conversation offline when necessary and use the feedback to improve products/services.

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What research methods do you use to understand market trends?

Detail your approach to market research, such as utilizing surveys, analyzing competitors, or reviewing industry reports. Highlight how you compile findings to inform marketing strategies and keep the team updated.

Join Rise to see the full answer
How would you prioritize tasks in a fast-paced marketing environment?

Discuss your method for prioritizing tasks, such as using Eisenhower Matrix or daily planning tools. Offer examples of how you've managed competing deadlines while maintaining high-quality work and collaboration with team members.

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Can you provide an example of how you improved a marketing process at a previous job?

Share a specific process you identified for improvement, detail the steps you took to implement changes, and describe the results. Emphasize your analytical skills and willingness to adapt to feedback.

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What interests you about working at Lyssn?

Align your passions and skills with Lyssn’s mission. Discuss your enthusiasm for behavioral healthcare and commitment to improving mental health. Connecting your personal values with Lyssn’s goals will demonstrate your fit for the role.

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How do you measure success in a marketing role?

Explain the key performance indicators (KPIs) you use to gauge success, such as lead generation rates, engagement metrics, or social media growth. Stress the importance of data-driven decision-making in your marketing approach.

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Lyssn offers a comprehensive AI platform to improve the quality of both clinical and non-clinical interactions, leading to better engagement and outcomes. With Lyssn, secure recording, session assessment, fidelity monitoring against more than 50 i...

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Full-time, remote
DATE POSTED
December 6, 2024

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