Product Marketing Manager

JOB TITLE: Product Marketing Manager

DEPARTMENT: Marketing

REPORTS TO: Sr. Product Marketing Manager

FLSA STATUS: Exempt

JOB TYPE: Full Time

LOCATION: Remote (USA)

COMPENSATION: $73K-$90K annually

SUMMARY OF POSITION

The Product Marketing Manager focused on Sales Enablement is responsible for developing and managing content and collateral to support the company's product marketing initiatives. This role will be responsible for ensuring version control, managing updates, and content production to support sales enablement and go-to-market strategies. The specialist will also conduct market and competitor research to help inform product positioning and contribute to other cross-functional marketing tasks.

The ideal candidate will have 3-5 years of experience in product marketing or related fields and is comfortable juggling multiple projects at once. Collaboration with cross-functional teams such as sales, design, and product development are key.

ESSENTIAL RESPONSIBILITIES

Content Development & Collateral Management

Creation and maintenance of product marketing materials, including sales presentations, case studies, and customer-facing content.
Manage collateral versioning and ensure all resources are up to date and reflect current messaging and offerings.
Collaborate with design and creative teams to develop visually compelling and on-brand materials.

Market & Competitor Research

Support online market research to track trends, competitor strategies, and industry best practices.
Synthesize findings into actionable insights to help inform product messaging and positioning.

Campaign Support

Assist the Sr. Product Marketing Manager with the execution of go-to-market plans for new products or services.
Help track and analyze performance metrics of product marketing initiatives, providing data-driven recommendations for improvement.

Cross-functional Collaboration

Work closely with product managers, sales, and marketing teams to ensure that materials support their needs and align with product & service strategies.

Education and/or Experience

Bachelor’s degree in marketing, Communications, Business, or related field.
3-5 years of experience in marketing or a related field, with a focus on content development or product marketing.

Skills and Abilities

Strong writing, editing, and content creation skills.
Excellent organizational and project management skills.
Ability to analyze data and provide insights on competitor and market trends.
Experience with PowerPoint or other content development tools is a plus.
Excellent communication skills and a collaborative mindset.

PHYSICAL DEMANDS & WORK ENVIRONMENT

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.

While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate.

Travel

All Meteor new hires are expected to attend an in-person cultural orientation which requires travel to our home office in Gainesville, FL. Employees may also be required to travel and attend annual company meetings and events. All business-related travel expenses will be paid for by Meteor per our company travel and expense policy.

Medical, Dental, Vision
Basic Life AD&D (100% employer paid)
Short Term Disability (100% employer paid)
Long Term Disability (Not employer paid)
401(k) + matching
Supplemental Insurance
Flexible Spending Account
Paid Time Off
Paid Parental Leave (6 weeks)
2 Volunteer Days
9 Company Paid Holidays
Employee advocates serving to sustain employee wellness in the workplace

Average salary estimate

$81500 / YEARLY (est.)

min

max

$73000K

$90000K

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What You Should Know About Product Marketing Manager, Meteor Education

At Meteor, we’re on the lookout for a dynamic Product Marketing Manager to join our Marketing team and focus on Sales Enablement. In this role, you'll be diving deep into content development and collateral management, ensuring that our product marketing initiatives shine. With a competitive salary ranging from $73K to $90K annually, this remote position allows you the freedom to work from anywhere in the USA! Your responsibilities would encompass everything from crafting engaging sales presentations and case studies to managing content updates to ensure everything is aligned with our latest offerings. You'll also be the go-to person for market and competitor research, interpreting trends to inform our product positioning. Collaborating across cross-functional teams will be a key part of your day-to-day, working closely with product managers and sales teams to ensure all marketing materials meet their needs and align with our goals. With your strong communication skills and your ability to juggle multiple projects, you’ll play a pivotal role in supporting our go-to-market strategies for new products. This role requires 3-5 years of experience in product marketing or a related field, ideally with a Bachelor’s degree in Marketing, Communications, or Business. If you're ready to take on a new challenge and contribute to a thriving team, we would love for you to apply and see what we can achieve together!

Frequently Asked Questions (FAQs) for Product Marketing Manager Role at Meteor Education

What are the main responsibilities of the Product Marketing Manager at Meteor?

As a Product Marketing Manager at Meteor, your primary responsibilities include developing and managing content for product marketing initiatives, ensuring version control and the timely update of collateral, conducting market and competitor research, and collaborating with various teams to support go-to-market strategies. You will create engaging marketing materials and assist in analyzing performance metrics to inform and improve product strategies.