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Social Media Manager

About MoonPay 🌖💸


Hi, we’re MoonPay. We’re here to onboard the world to Web3.


Why? Because we think Web3 is a unique and democratising technology. It gives people back control of their money, digital identity, data, and property like nothing else before it.


What we do

We’re the leading infrastructure company in Web3. This means we offer our partners everything from payment solutions (we call them 'Ramps') to minting software for digital collectibles, like NFTs. And over 20 million people around the world now trust our products — just take a look on Trustpilot.


We’re also big on collaborations. And we've worked on stunts, drops, and partnerships with some of the world's most prestigious and forward-thinking brands.


But that’s not all. We have also built our own consumer app because we wanted to see if we could build a better Web3 account. It’s taken off in a big way, and we're working hard to continually improve it and to strive for perfection.


So whatever your background, we’re sure there’s something for you here. Come help us build the future of Web3 and digital ownership.


About the Opportunity ✍️

The Social Media Manager will be responsible for developing, implementing, and managing social media strategies to enhance brand presence, engage with audiences, and drive traffic across various platforms. This role requires strong content creation skills, an analytical mindset, and the ability to stay up-to-date with trends and best practices in social media marketing.


Key Responsibilities
  • Social Media Strategy: Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and website traffic.
  • Project Management: Work with MoonPay’s in-house creative agency on briefs and deliverables to support social campaigns and partner marketing initiatives.
  • Content Creation & Management: Create compelling, high-quality content (text, images, video) for social media platforms, including Instagram, Facebook, Twitter, LinkedIn, TikTok, and others.
  • Influencer Collaborations: Work with members of our community to bring MoonPay’s stories to life across social media, and internal teams to manage their relationships and contracts with MoonPa
  • Community Engagement: Monitor, respond to, and engage with followers and fans on social media channels, fostering a positive community.
  • Analytics & Reporting:Track, analyze, and report on key performance metrics (KPIs) for social media campaigns to assess performance and adjust strategies as needed.

Qualifications:
  • Passion for crypto and experience in crypto social environment 
  • Bachelor’s degree in Marketing, Communications, or related field (or equivalent work experience).
  • Proven experience as a Social Media Manager or similar role, with a portfolio of successful campaigns.
  • In-depth knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and social media management tools (Hootsuite, Buffer, Sprout Social, etc.).
  • Strong writing, editing, and communication skills.
  • Creative and detail-oriented, with the ability to produce visually appealing content.

Preferred Qualifications:
  • Experience with graphic design tools (Adobe Creative Suite, Canva, etc.).
  • Knowledge of influencer marketing or partnerships.
  • Familiarity with video editing or basic animation.


Most importantly, though, you will embody the core principles that everyone here at the MoonPay lives by. Our “BLOCK Values” are at the heart of everything we do - and they are…


B - Be Hungry

L - Level Up

O - Own It

C - Crypto Curious

K - Kaizen


MoonPay Perks

Equity package 📈

Unlimited holidays 🏝

Paid parental leave 🍼

Annual training budget 💻

Home office setup allowance 🪑

Monthly budget to spend on our products 💰

Working in a disruptive and fast-growing industry where the possibilities are endless 🚀

Freedom, autonomy and responsibility 💪


Research has shown that women are less likely than men to apply for this role if they do not have experience in 100% of these areas. Please know that this list is indicative, and that we would still love to hear from you even if you feel that you are only a 75% match. Skills can be learnt, diversity cannot.


Please let us know if you require any accommodations for the interview process, and we’ll do our best to provide assistance. 


Commitment To Diversity

At MoonPay we believe that every voice matters. We strive to create a mindful and respectful environment where everyone can bring their authentic self to work, and experience a culture that is free of harassment, racism, and discrimination. That’s why we are committed to diversity and inclusion in the workplace and are a proud equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including, but not limited to, hiring, recruiting, promotion, termination, layoff, and leave of absence.

MoonPay is also committed to providing reasonable accommodations in our job application procedures for qualified individuals with disabilities. Please inform our Talent Team if you need any assistance completing any forms or to otherwise participate in the application process.


Please be aware that MoonPay does not request an AI-led interview without seeing a recruiter or team member from MoonPay on video call. We won't ask for your personal identification documents or any money from you during your interview process with us. Be fraud smart! If you receive an email - claiming to be from MoonPay - but from an email address ending in anything other than @moonpay.com, please be aware that this is not us.


Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Social Media Manager, MoonPay

Join us at MoonPay as a Social Media Manager and play a pivotal role in our mission to onboard the world to Web3! At MoonPay, we believe in the democratizing power of Web3 technology. In this role, you’ll develop and manage social media strategies that enhance our brand presence and engage our audience across various platforms. You will be at the heart of our creative campaigns, collaborating with our in-house team to bring innovative content to life on channels like Instagram, TikTok, and Twitter, allowing you to explore your creativity with text, images, and video. Your strategies will not only drive website traffic but also help create a thriving community by interacting with our followers and fans. We value a data-driven approach, so analyzing metrics and adjusting strategies will also be part of your exciting day-to-day responsibilities. If you’re passionate about crypto, bring proven experience, and possess a flair for compelling storytelling, MoonPay is your next big adventure. With our commitment to inclusion, every voice matters here. Come help us shape the future of digital ownership, where your skills and insights will directly impact millions around the globe!

Frequently Asked Questions (FAQs) for Social Media Manager Role at MoonPay
What are the responsibilities of a Social Media Manager at MoonPay?

The Social Media Manager at MoonPay is charged with developing and implementing comprehensive social media strategies to enhance brand awareness, engagement, and drive traffic. This role includes content creation for multiple platforms, project management with our creative agency, influencer collaborations, community engagement, and robust analytics reporting.

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What qualifications are required for the Social Media Manager position at MoonPay?

Candidates for the Social Media Manager role at MoonPay typically need a Bachelor's degree in Marketing, Communications, or a related field, along with proven experience in a similar role. A strong portfolio of successful campaigns, in-depth knowledge of social media platforms and tools, and excellent communication skills are critical for success in this role.

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What tools will I use as a Social Media Manager at MoonPay?

As a Social Media Manager at MoonPay, you’ll work with various tools designed for social media management, such as Hootsuite, Buffer, and Sprout Social. Experience with graphic design tools like Adobe Creative Suite and Canva, as well as video editing platforms, is also highly beneficial.

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How does MoonPay support diversity in hiring for the Social Media Manager role?

MoonPay is committed to fostering a diverse and inclusive workplace. They encourage applicants for the Social Media Manager position, regardless of whether they meet all the qualifications listed, emphasizing that skills can be learned while diversity cannot. They actively promote a culture free from harassment and discrimination, welcoming every individual’s authentic self.

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What are the perks and benefits of working as a Social Media Manager at MoonPay?

MoonPay offers an attractive equity package, unlimited holidays, paid parental leave, an annual training budget, and a home office setup allowance. Working in a fast-growing industry with a focus on autonomy will not only enhance your career but also bring excitement to daily challenges.

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Common Interview Questions for Social Media Manager
What attracts you to the Social Media Manager position at MoonPay?

In response, highlight your passion for crypto and Web3 technology, as well as how MoonPay's mission aligns with your personal values. Emphasize your eagerness to contribute to a pioneering company in the digital ownership space.

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Can you describe your experience with social media analytics?

Be prepared to discuss specific tools and metrics you have utilized, such as engagement rates and conversion statistics. Illustrate how you've applied this data to refine social media strategies.

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How do you stay updated with the latest social media trends?

Share your strategies for staying informed, such as following industry leaders, attending webinars, and participating in relevant online forums. Convey your commitment to continual learning in the fast-evolving social media landscape.

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Describe a successful social media campaign you led.

Use the STAR method (Situation, Task, Action, Result) to outline a specific campaign, detailing your role and the impact it had. Highlight engagement metrics or increases in brand awareness.

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How do you handle negative comments on social media?

Discuss a calm, constructive approach to engagement, emphasizing the importance of acknowledging concerns, providing helpful information, and maintaining the brand's positive image.

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What role does collaboration play in your social media strategy?

Explain how collaborating with internal teams, influencers, or community members can enhance your campaigns. Offer examples of past collaborations that led to successful outcomes.

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What strategies would you employ to increase engagement on our social media platforms?

Focus on tailored content creation, utilizing interactive polls, video content, giveaways, or community-driven challenges that align with MoonPay’s brand while encouraging follower participation.

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How do you prioritize multiple social media projects?

Talk about your organizational skills and project management techniques, such as using tools to track deadlines and manage collaborations while remaining flexible to adapt to new initiatives.

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What do you find most challenging about being a Social Media Manager?

Share the balance between creativity and analytics as a possible challenge, emphasizing your strategy for integrating data with creative input to achieve results.

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How would you define success in this role?

Discuss key performance indicators like increased engagement rates, audience growth, and successful campaign execution, while acknowledging the importance of aligning these results with overall business goals.

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MoonPay is a financial technology company that builds payments infrastructure for crypto. Their on-and-off-ramp suite of products provides a seamless experience for converting between fiat currencies and cryptocurrencies using all major payment me...

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Full-time, remote
DATE POSTED
December 2, 2024

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