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Senior Manager, Streaming & Growth Strategy

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The NBCU Ad Sales Growth Strategy team is responsible for driving growth opportunities for Peacock, NBCU Streaming, and the wider sales organization. Acting as strategic consultants, this dynamic team supports Ad Sales and corporate stakeholders across a wide range of initiatives including long-term strategic planning, go-to-market strategies, business case development, sales optimization, and budget planning.

You will interface with business leaders across multiple functions, both inside and outside Ad Sales. We’re looking for a proactive self-starter to bring innovative thinking and strong analytical skills to help grow our business.

As an integral part of a blue-chip team with significant media experience, you will impact revenue growth across Peacock & the rest of the NBCUniversal portfolio by identifying, developing, and optimizing revenue generating strategies that drive monetization goals.

Key responsibilities include, but are not limited to:

  • Formulating new growth strategies across Peacock & NBCU’s Ad Sales portfolio
    • Partner with key stakeholders across Peacock / Media Group to develop growth strategies, evaluating ad sales rationale and long-term value.
    • Support ideation & build-out of white-space analyses leveraging internal insights & competitive / marketplace trends to develop new ad products & platform opportunities.
    • Elevate new business cases to executive audience to secure ‘green light’ for investment.
    • Manage materials development & coordination for key recurring workstreams across Ad Sales / Peacock / Media Group
  • Optimizing NBCU’s streaming product strategy to maximize demand, while being responsive to marketplace conditions and the competitive landscape.
    • Partner with ad sales business leaders and across functional teams to develop Upfront strategies for Streaming portfolio.
    • Lead success tracking, elevating trends & insights that inform future strategies and recommendations for executive audience.
    • Maintain strong ‘pulse’ with Sales team, formulating product enhancements & developing new products that solution for client objectives to drive new demand
    • Coordinate strategy execution, including internal socialization and operationalization.
  • Developing C-Suite presentations to recommend or inform on advertising strategy, performance, and new opportunities for growth and investment to Ad Sales leadership and/or corporate executives.
    • Assist business leaders with analyses and presentation support as needed.
    • Drive ad hoc requests with thoughtful, diligent analytics in coordination with cross-functional partners.

Qualifications

  • 4+ years previous relevant work experience; this could include media experience at a tech/network/streaming company, professional services (e.g., consulting, investment banking), or corporate strategy/finance.
  • Must possess a passion for media and strong intellectual curiosity.
  • Proven quantitative analytical abilities, including Excel modeling skills.
  • Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
  • Excellent written, verbal, and interpersonal communication skills; the ability to present results of complex analyses clearly.
  • Excellent organizational, time and people management skills and the ability to work in groups and independently.
  • BA/BS required.

Desired Characteristics:

  • Previous experience working with PowerPoint deliverables, ‘whitespace’ valuations & financial models. Consulting/Finance/Banking background strongly preferred.
  • Passion for diving into complex concepts, defining value propositions, and collaborating with other business lines on long-term growth strategies.
  • Ideal candidate is a proactive individual who possesses the ability to take initiative and perform analysis and other tasks with minimal supervision, including the ability to deal with competing priorities effectively, and work efficiently in a high-paced, results-oriented environment.
  • Ability to develop strong relationships with across all levels of the organization.

Additional Requirements:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. Monday and Friday, virtual, and Tuesday - Thursday on-site in our NYC office.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $100,000 - $130,000 (bonus eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

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What You Should Know About Senior Manager, Streaming & Growth Strategy, NBCUniversal

Join NBCUniversal as a Senior Manager, Streaming & Growth Strategy and be part of a vibrant team transforming the landscape of media and entertainment! Located in the heart of New York City, you'll interact with diverse stakeholders to drive growth across our streaming platform, Peacock, and the broader NBCU Ad Sales portfolio. This role calls for a savvy strategist who can think outside the box and develop innovative growth strategies that respond to our dynamic marketplace. You'll engage in everything from strategic planning to sales optimization and budget management. With your strong analytical skills and proactive approach, you'll identify revenue-generating opportunities and make significant contributions to our monetization goals. Collaborating closely with business leaders, you'll help shape new ad products and platform innovations while ensuring the alignment of our initiatives with corporate objectives. Your expertise in analyzing market trends and internal insights will be pivotal in elevating business cases to our executive audience, securing the green light for exciting new investments. If you're searching for a role where you can make a real impact and connect with others passionate about media and broadcasting, look no further. At NBCUniversal, you'll not only help craft compelling narratives; you'll be an essential part of our mission to educate, entertain, and empower through diverse content and platforms. Come join us in bringing new visions to life and shaping the future of entertainment!

Frequently Asked Questions (FAQs) for Senior Manager, Streaming & Growth Strategy Role at NBCUniversal
What are the key responsibilities of the Senior Manager, Streaming & Growth Strategy at NBCUniversal?

The Senior Manager, Streaming & Growth Strategy at NBCUniversal plays a vital role in driving growth opportunities for Peacock and the NBCU Ad Sales portfolio. Key responsibilities include formulating growth strategies, managing materials for key workstreams, developing new ad products, and tracking success metrics. The position demands collaboration with business leaders and supporting long-term strategic planning activities to ensure that sales initiatives resonate with market demands.

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What qualifications are required for the Senior Manager, Streaming & Growth Strategy position at NBCUniversal?

To qualify for the Senior Manager, Streaming & Growth Strategy job at NBCUniversal, candidates should possess a BA/BS degree and have at least 4 years of relevant experience, ideally within media, consulting, or finance. Strong quantitative analytical abilities, proficiency in Excel and PowerPoint, and excellent communication skills are essential. Candidates should also demonstrate a passion for media and exhibit proactive problem-solving abilities.

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What does the work environment look like for the Senior Manager, Streaming & Growth Strategy at NBCUniversal?

The Senior Manager, Streaming & Growth Strategy role at NBCUniversal is hybrid, requiring in-office work three days a week at the NYC office. This flexible arrangement allows for collaboration with team members while also accommodating remote work on Mondays and Fridays. The position encourages a dynamic working culture, focusing on innovation, communication, and inclusivity amongst a diverse team of professionals.

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How does NBCUniversal support the professional development of its Senior Manager, Streaming & Growth Strategy?

NBCUniversal is dedicated to fostering an environment that promotes professional growth and development for the Senior Manager, Streaming & Growth Strategy role. Employees benefit from comprehensive tuition reimbursement, mentorship opportunities, and the chance to work on high-level projects with C-Suite presentation responsibilities. The culture emphasizes collaboration and innovation, enabling team members to learn from each other while experimenting with creative solutions.

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What is the salary range for the Senior Manager, Streaming & Growth Strategy at NBCUniversal?

The salary range for the Senior Manager, Streaming & Growth Strategy position at NBCUniversal is between $100,000 and $130,000, with bonuses available. This competitive compensation reflects the importance of the role in driving growth initiatives for the company and is accompanied by a benefits package that includes medical, dental, vision insurance, 401(k), and various employee perks.

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Common Interview Questions for Senior Manager, Streaming & Growth Strategy
Can you describe your experience with formulating growth strategies in the media industry?

In answering this question, highlight specific projects where you developed growth strategies, detailing the research and analysis you conducted. Discuss how your initiatives improved revenue or market position. Make sure you connect your previous experiences to NBCUniversal, showcasing your understanding of industry trends and your ability to innovate.

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How do you approach collaboration with cross-functional teams?

To effectively respond to this question, explain your experience in working with various departments in previous roles. Include examples of how you navigated communication and fostered teamwork to achieve common goals. Highlight the importance of building strong relationships and aligning objectives, especially in high-stakes environments like NBCUniversal.

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What tools or methodologies do you use for market analysis?

Share specific tools and methodologies, such as SWOT analysis, competitive benchmarking, or financial modeling techniques, that you’ve utilized to analyze market trends. Mention your analytical skills and how they have led to actionable insights in previous positions. It's essential to demonstrate your proficiency, as these skills directly align with the requirements for the Senior Manager role.

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How do you prioritize competing priorities in a fast-paced environment?

When addressing this question, describe your methods for prioritization, such as establishing clear deadlines, evaluating the impact of each task, and utilizing project management tools. Provide an example of a time when you successfully managed multiple priorities, and emphasize your capability to adapt and stay organized, particularly in a dynamic industry like media.

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What strategies have you implemented to drive new demand in previous roles?

Discuss specific strategies you have developed to generate demand for products or services. Use real-life examples to illustrate how these strategies were constructed, executed, and the resulting impact, such as increased sales or improved customer engagement. Connecting this to NBCUniversal's goals in the streaming sector will strengthen your response.

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Describe an ad product or campaign you successfully helped to launch.

In your answer, outline the steps you took to bring this ad product or campaign to fruition, from ideation to execution. Discuss challenges you faced and how you overcame them, showcasing your problem-solving skills and creativity. This illustrates your capabilities in product development, resonating with your future role at NBCUniversal.

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How do you stay updated on industry trends and changes?

Prepare to explain your methods for staying informed about media and streaming industry trends, whether it's through reading relevant publications, attending conferences, or networking. Mention any industry contacts that contribute insights to your analyses, demonstrating your ongoing commitment to professional development and understanding of NBCUniversal's environment.

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In what ways have you presented complex data to executive level audiences?

Draw on past experiences where you successfully communicated complicated analyses or data insights to high-level stakeholders. Discuss the tools and techniques you used, such as clear visuals in PowerPoint presentations, and emphasize your communication skills. This answer should reflect your readiness to engage with NBCUniversal’s executive team.

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What role does teamwork play in driving growth initiatives?

Your answer should underscore the importance of teamwork and collaboration in achieving success. Describe instances where working within a team led to better ideas or faster execution of growth strategies. Show how being a team player aligns with NBCUniversal's collaborative culture.

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What excites you about working in streaming and growth strategy for a company like NBCUniversal?

This is an opportunity to express your passion for the media industry and to articulate what specifically draws you to NBCUniversal, such as their commitment to diversity, innovation, and premium content development. Sharing your enthusiasm will help convey your fit for the company and role, making a strong impression at the interview.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
January 15, 2025

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