VP of Brand Partnerships

As the VP of Brand Partnerships at Pearpop, you'll be tasked with actively identifying, reaching out to, and closing new business opportunities with both potential and existing clients. Your role will also involve defining our sales strategy, managing contract negotiations, collaborating with the Account Management team, and ensuring a superior client experience. Your focus on revenue generation and pipeline building will be pivotal in achieving Pearpop’s ambitious goals.

Pearpop seeks a VP of Brand Partnerships with at least 10 years of media sales experience, ideally with a proven track record in building relationships with major brands and agencies. Candidates should demonstrate strong communication skills, a detail-oriented approach, and an understanding of the social media and marketing landscape. A growth mindset, adaptability to change, and prior startup experience are also highly valued.

In the VP of Brand Partnerships role, your primary responsibility will be to drive revenue growth by identifying and converting prospects into clients. Your strategic management of outreach, effective negotiation of contracts, and enhancement of client relationships will directly impact Pearpop's top-line revenue targets, ensuring that our innovative solutions reach a growing audience.

The work environment at Pearpop is vibrant, collaborative, and fast-paced. As a VP of Brand Partnerships, you will be part of a creative, passionate team in a growth-stage startup. Our headquarters in Los Angeles is designed to foster innovation, featuring a hybrid setup with access to perks like snacks, beverages, and a culture aimed at motivating and supporting your success.

Pearpop champions diversity and inclusion, and we believe that a mix of backgrounds and experiences contributes to our success. As an equal opportunity employer, we evaluate candidates for the VP of Brand Partnerships role solely based on qualifications and merit, ensuring that our hiring process is open and fair, aligning with our commitment to fostering an inclusive environment.

Highlight your specific experiences in media sales, focusing on past roles where you've successfully built relationships with major brands or agencies. Share measurable achievements, like revenue targets met or exceeded, to demonstrate your capability and effectiveness in this area.

Demonstrate your knowledge of effective business development strategies. Discuss methods like targeted outreach, relationship building, understanding client needs, and offering solutions that align with Pearpop’s unique selling points, focusing on how you adapt these strategies to different types of brands and industries.

Explain your collaborative approach with teams such as Account Management. Discuss communication techniques that build trust, regular follow-ups to gauge client satisfaction, and feedback loops to continually improve the service provided to clients, ensuring that their needs are consistently met.

Use specific examples that show your proactive approach and determination. Quantify your results to illustrate how you exceeded expectations, what actions you took to achieve this, and what you learned from the experience that could be valuable in the VP of Brand Partnerships role.

Research Pearpop's mission and values beforehand. Talk about how Pearpop combines creative strategy with data-driven insights in its campaigns. Highlight the importance of innovative partnerships in the creator economy and how you envision contributing to this vision as a VP of Brand Partnerships.

Illustrate your adaptability and resilience in responding to changes. Share examples from previous roles where you successfully handled rapid shifts in strategy or market conditions, emphasizing your problem-solving skills and ability to remain focused under pressure.

Discuss your passion for connecting brands with innovative solutions and the satisfaction derived from celebrating mutual success. Additionally, mention how the dynamic nature of sales motivates you, pushing you to raise the bar continually.

Explain your negotiation style—whether you focus on collaborative negotiation, building a win-win situation, or using data to back your requests. Share past examples to underscore your success in contract negotiations and how that has contributed to long-term client relationships.

Detail a specific strategy that yielded substantial outcomes, perhaps outlining how you developed the approach and what metrics you used to measure success. Focus on how you adapted the strategy based on its effectiveness and any pivots you made along the way.

Elaborate on the vital role communication plays in establishing trust and fostering collaboration with clients. Discuss techniques you value, such as active listening, clear sharing of expectations, and regular updates, all of which contribute to maintaining a strong relationship.