Job details

Social Video Producer

About POPCHEW

POPCHEW is a lifestyle fast food brand built for youth culture. We’re a fast growing startup that’s raised $10MM in venture capital to build the defining food brand of the next generation. We have an ambitious vision and have a lot of momentum behind us and look for ambitious, action oriented individuals who are unafraid to do what it takes to get to the next level.

Popchew is a food company. We believe that food is about so much more than what we eat, but about the experience we have. Popchew is building the future of fast food, combining great food with technology that enables incredible customer experiences.

We value outside the box thinking, creative solutions, and a passion for building something big.

Social Video Producer at POPCHEW

***Please include a link to your portfolio/socials in your application***

What you’ll do

Create a social media/content strategy and build our presence across key channels like TikTok and Instagram
- We’re looking for something like this not this
  - We’re looking to establish and tell a brand story and create engaging content. We believe this will happen through creative storytelling not clickbaity or generic content pieces
- You will lead the charge when it comes to social and content → we want you to come up with ideas, quickly execute on them, and iterate based on learnings
  - Come up with campaigns, shows, etc. and test them
- Work with an incredible group of creatives like Garrett Bruce and Rus Yusupov to help ideate on social strategy as well as the founding team

Knowledge, skills, & abilities

A love for creative marketing and an eye for identifying/creating viral campaigns
Strong communication skills with an ability to advocate/convey your strategy to leadership

Collaborative approach which embodies Popchew’s culture and values
Creative mindset and an ability to spot opportunities and cultivate ideas where others wouldn’t

Preferred Qualifications

Ideally you have just graduated and are looking for your first social/marketing role at a growing startup
You have your own social presence and / or interest in growing a social presence

Average salary estimate

$60000 / YEARLY (est.)

min

max

$50000K

$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Social Video Producer, Popchew

Are you ready to dive into the exciting world of social media as a Social Video Producer at POPCHEW in vibrant New York City? At POPCHEW, we're not just redefining fast food; we're building a lifestyle brand that resonates with youth culture. Having secured $10 million in venture capital, we’re on the verge of something big, and we want you to be part of this thrilling journey. As our Social Video Producer, you will create and execute a dynamic social media strategy primarily focused on platforms like TikTok and Instagram. Your mission is to craft engaging content that tells our brand story through innovative and creative storytelling rather than clichéd approaches. You’ll be encouraged to think outside the box, generate fresh ideas, and iterate on them based on real-world feedback. Collaborating with a talented team of creatives, such as Garrett Bruce and Rus Yusupov, you’ll help us shape our social strategy and develop campaigns that truly stand out. If you have a passion for creative marketing and a knack for spotting viral opportunities, this role could be your launching pad into a rewarding career at a rapidly growing startup. Make sure to share your portfolio or social media links in your application, and let's embark on this exciting venture together!

Frequently Asked Questions (FAQs) for Social Video Producer Role at Popchew

What are the responsibilities of a Social Video Producer at POPCHEW?

As a Social Video Producer at POPCHEW, you'll be responsible for creating a robust social media and content strategy, primarily focusing on platforms like TikTok and Instagram. Your role will involve generating innovative content that encapsulates our brand's narrative, leading social campaigns, testing ideas, and working closely with a diverse group of creative minds. You'll be at the forefront of developing viral marketing strategies that connect with the younger audience.