Product Manager, Shoppable Ads

As a Product Manager, Shoppable Ads at PriceSpider, your main responsibilities include managing product health, conducting customer interviews, and guiding products from conception to launch. You will collaborate with designers to create prototypes, ensuring these align with customer needs, while also performing market analyses to discover new opportunities. Additionally, you'll prioritize the product backlog to ensure effective communication with marketing and sales teams, all while leading user acceptance testing.

To qualify for the Product Manager, Shoppable Ads position at PriceSpider, you will need a Bachelor’s degree along with 4-6 years of product experience. An MBA or Master’s degree is preferred. Candidates should have experience analyzing market trends and should be familiar with Agile practices. Excellent communication and presentation skills are crucial, along with the ability to effectively represent the voice of the customer through various methodologies.

PriceSpider prides itself on fostering a supportive work culture for its Product Manager, Shoppable Ads. The company offers professional development programs that are designed to enhance your skills and expertise in the field. Coupled with a flexible work environment, employees are encouraged to pursue continuous learning opportunities while also enjoying a healthy work-life balance, allowing for personal growth and career advancement.

The salary range for a Product Manager, Shoppable Ads at PriceSpider is between $100,000 and $150,000. This range is based on current market data and may vary depending on an individual’s experience, skills, and other relevant factors. This competitive compensation package reflects PriceSpider's commitment to attracting the best talent in the industry.

A new Product Manager, Shoppable Ads at PriceSpider can expect a vibrant and inclusive team culture that values diversity and collaboration. With employees working from four countries, the environment fosters open communication and encourages innovative thinking. Everyone's voice is heard and valued, making it a place where each team member contributes to the overall mission of enhancing the shopping experience for all.

When answering this question, highlight specific instances where you've conducted product discovery, such as customer interviews or competitive analysis. Discuss the impact those activities had on product development and how they informed your decision-making process.

To effectively prioritize a product backlog, discuss your approach to balancing market demands, customer needs, and business objectives. Share specific criteria you use or frameworks like MoSCoW or RICE to demonstrate your strategic thinking.

When describing a challenging product launch, focus on the specific obstacle, the steps you took to address it, and the final outcome. This displays your problem-solving skills and ability to adapt under pressure.

Discuss key performance indicators (KPIs) that you track to evaluate product success. Be sure to include customer feedback, user engagement, and financial metrics, providing examples of how you’ve applied this data to optimize products.

In answering this, emphasize your methods for gathering customer insights, be it through surveys, interviews, or usability testing. Highlight how you incorporate this feedback into product roadmaps and decision-making.

Collaboration is crucial to successful product management. Discuss your experiences working cross-functionally with teams, such as marketing, sales, and engineering, and how this collaboration ultimately leads to better product outcomes.

Sharing a detailed example of a user acceptance test will illustrate your capacity to manage testing phases effectively. Explain the process, the participants involved, and how feedback influenced the final product design.

Addressing conflicting priorities requires strong negotiation skills. Discuss how you assess and communicate the impact of these priorities and strive for a solution that aligns with the product vision and business goals.

Key skills include analytical thinking, strong communication, and an understanding of the AdTech landscape. Explain how these skills have contributed to your past successes and how they will benefit the role at PriceSpider.

Discuss current trends, such as increased personalization or the integration of AI in advertising. Explain how these trends can shape product direction and how you would advocate for necessary changes to stay ahead in the market.